CRM emails vs Campaigns

CRM emails vs Campaigns

Please help me understand this. I am having a difficult understanding of "Campaigns" sent through CRM (real emails) or Zoho One (blast "potentially junk" emails)

This is what I currently think
  1. emails sent via CRM are "real" emails sent through linked real personal email accounts and therefore are more likely to get delivered.  We use this for critical updates for our "Approved " accounts and certain other preferred statuses
  2. emails via Campaigns are sent through the Zoho server (like MailChimp, Campaign Monitor, Constant Contact etc) which are fine for blast emails but often end up in spam or junk and are blocked by the recipient
  3. Can a user unsubscribe from a "junk" email sent through Campaigns without effecting their real status in CRM?
  4. To me these are two very distinct applications. why is Campaigns even part of CRM?


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