A Lightbox Pop-up form is an effective way to grab the attention of the users by adding the form as a popup on your webpage as opposed to other embed options. Usually, the pop-up appears on the webpage when a specific triggering action is performed.

 

A lightbox popup is particularly helpful when a website owner has embedded a subscription form or sign-up form for users to interact with. You can use a lightbox to let your customers know about offers and discounts available on your website or in your store. With the holidays approaching, this can be especially useful! Forms often go unnoticed when they're embedded in a webpage, but a lightbox popup form can help you catch attention and amp up your conversions.

 

With our new pop-up position and animation upgrade, pop-up forms can smoothly slide in/out and fade in/out on your webpage. You can customize the pop-up launch criteria (i.e. upon page load, upon exit intent, after a specified time span, or based on the scroll percent) and specify triggers for pop-up load and launch.

 

Let's say you have set the animation to Fade In, set the launch criteria to Scroll Percent: 50%, and opted for Pre-Load Form. Then, the pre-loaded pop-up form will fade into your webpage after the visitor has scrolled through 50% of your page. 

 

What's more, the setup process is seamless and streamlined. Head to Share > Embed> Lightbox, simply customize the features of your form, copy the code, and embed it in your website. Voila, your lightbox pop-up is live. Furthermore, you can include parameters to prefill forms and add referrers to track sources as well. To learn more about how to set up these processes, follow this link.

 

I hope you found this article helpful. Let us know in the comments how lightbox pop-ups helped you increase your conversions and sign ups. For any questions, comments, or requests, reach out to us at support@zohoforms.com or simply comment below.

 

Until next time,

Sruthi