Marketing Hub & Campaigns: Add-on Emails, Leads, Limits and Much Confusion...

Marketing Hub & Campaigns: Add-on Emails, Leads, Limits and Much Confusion...

We are a Zoho partner selling a lot of Zoho One subscriptions. We tee up a lot of products but mainly Marketing Hub, Campaigns and CRM. Each of our clients have different needs. Many have larger lists that we need to use Hub to segment behaviorally and nurture through drip campaigns. Here's the problem:

A. You are not clear anywhere about these add-on costs. They are buried making for unwelcome surprises.
B. Your calculators are unclear. For example the calculator for Marketing Hub shows bulk email add ons -- but if I pay $60 a year for 5000 emails is that for 5000 email sends a month? or for just 5000 emails? And comparing Hub to Campaign add on prices while strategizing the best approach to meet customer needs is a real headache.

In order for my team to be able to strategize well for our clients -- and show them that Zoho is competitive with the likes of Constant Contact and Mail Chimp on a purely price level. AND in order for us to put the safest, smartest strategy together for our clients that does not impact Zoho's built in email limits,  we need answers to these questions:

1.  Marketing Hub -- When we buy lead add on packages does that mean we get unlimited emails?
2. Marketing Hub -- Does Hub throttle the total number of outgoing emails daily, weekly or monthly on accounts? If so what are the throttles so we don't run into problems? Knowing in advance is good.
3. Marketing Hub -- What are the costs for email upgrades -- especially for ZohoOne customers who are not buying the standalone application?
4. Marketing Hub -- How do you define a lead on Hub? If I migrate a client house list of 10,000 emails to Hub are they considered leads? (I want to segment those lists into journeys, then create new lists based on behaviors etc)
5. Campaigns -- I need to understand when it is better to use Campaigns. Please tell me the costs for bulk add ons
6. Campaigns -- what are the daily, weekly, monthly send limits on Campaigns.

Understanding the answers my team will be able to effectively execute programs for my clients, strategize the most cost effective way to accomplish what they require AND ensure we don't experience road blocks inside the Zoho system by respecting its limits.

Thank you




      • Sticky Posts

      • Marketer’s Space - Automating CRM Actions with Journeys – Part 2

        Hello marketers! Welcome back to another post in Marketer’s Space. In our previous post, we explored how CRM actions in Journeys help marketing and sales teams work together by nurturing CRM leads and pushing only engaged prospects back to sales. If you
      • Introducing automation and utility conversations in WhatsApp marketing

        We’re excited to announce the addition of two new features to our WhatsApp integration: Automation and Utility conversations. These enhancements will allow you to streamline your marketing efforts and engage with your customers more effectively by automating
      • Tip of the week 02 - The art of 'seeing' your leads

        What's the last page that your lead visited before signing up for your brand? What was the page that first convinced your lead to explore more about you? Where are your leads coming in from? Well, these are some perennial questions today's marketers live upon. And, knowing the answers to these questions is crucial, considering the vitality of leads in every business. In the journey of finding lead opportunities, it's important to understand that every detail about a lead is useful. While the channels
      • Zoho Marketing Automation Update: Topics, Contacts, and List Management

        At Zoho Marketing Automation, our highest priority is making it easier for you to use our product to accomplish your business goals. With that in mind, we are updating three of our pivotal features: Topic, Contacts, and List Management.   These existing
      • Important: Zoho MarketingHub is now Zoho Marketing Automation

        Hello Everyone,   We hope you all are doing well. We'd like to notify you that we have rebranded Zoho MarketingHub to Zoho Marketing Automation. We'll discontinue using the term "MarketingHub" from May 26, 2021. However, there will be no changes in the

        • Recent Topics

        • CRM Custom function updating a module record shows the Super Admin user as the record modifier

          Dear Zoho CRM Team, Is there any way to update this so that when a custom function has updated a record the Super Admin user doesn't become the modifier? This happens on the record as a modifier and shows up in the audit logs. It would be more useful
        • Best practice importing items and matching assemblies

          Hi, I was wondering what would be the best practice to import items and composite items (assemblies) From my backup, what should I import first? The items or the composite items? I am on Zoho one, using inventory and books. Kind regards, Sabine
        • Best way to fetch employee names from Zoho People into Zoho Creator Inventory Stock Form field Employee Name Lookup

          Hi Team, I have a requirement in my Zoho Creator application (Inventory Stock Adjustment) where I need to fetch employee names from Zoho People and use them as a lookup in a form. Currently, I am considering using an integration field to fetch this data
        • get file api is returning Junk data

          I am working on extension development where at one point I need to retrieve attachments on records I found out I can use only invokeconnection and not invokeurl in extension development The invoke connection returns the image in raw binary format. When
        • Need help with message box

          End user updates many records at once. Each have unique serial number. They want a confirmation box that says starting number, ending number and qty. Is there any way to do this? I been searching and asking support but seems like no great solution.
        • [Webinar] The Transformative Power of Gen BI

          Traditional decision-making tools are no longer enough. The integration of generative AI into business intelligence (BI) is proving to be a true game changer—enabling businesses to make faster, smarter, and better informed decisions. Early adopters of
        • Backorder process review - Automating Removal of Sales Order from "On Hold" When PO is Received

          Hello Zoho Inventory Team, Currently, sales orders in On Hold status are released only when the bill for the purchase order is created. In our workflow, it would be much more efficient if the sales order could automatically move out of On Hold as soon
        • How to access the saved Query using API?

          I have created a query in setting. Is it possible to access it from a API? What's the endpoint? I tried /v8/queries/important_deals but didnt' work.
        • création d'une base de données

          base de donnee d'un lycée
        • User Session variables to recall after form submit & redirect to menu

          Hey, Forgive me if this is a simple answer I have overlooked. I have built a big onboarding process for my SAAS platform which is built and managed by an external Dev team. I am hoping to embed my new creator app on the SAAS platform. I have a menu page
        • Zoho Writer Merge Template with data from Zoho Analytics Views

          Hello, Is there any way to pull information from Zoho Analytics and put it into a Merge Template? I am trying to create a bulk export of one report that filters on a field to create a single document for each of the filter fields.
        • Having to enter bill before stock shows as available.

          Hi, Am I right in thinking you must create a bill from the purchase order receipt before the goods are available for shipping?
        • Agent Availability report

          From data to decisions: A deep dive into ticketing system reports Businesses need to track when their support agents check in and check out from work. This report, titled Agent Availability, is one of the static reports that helps managers track the number
        • Writing by Hand in "Write" Notes

          Hi there! I just downloaded this app a few moments ago, and I was wondering if there was a way to write things by hand in "Write" mode instead of just typing in the keyboard. It would make things a bit more efficient for me in this moment. Thanks!
        • Project Management Bulletin: August, 2025

          We’ve touched a grand 19 years since we started pioneering project management solutions with Zoho Projects. What started as a simple one-page interface is now a suite of products with Zoho BugTracker, Zoho Sprints, and our new debut Zoho Projects Plus,
        • AI-driven construction analytics using Zoho Projects Plus

          Construction projects thrive on timelines; if a project is completed on or before the expected time, it makes headlines, but if it gets delayed, the company’s credibility will be at risk. Such projects require precise planning and constant monitoring,
        • Canadian payroll

          Hello ZOHO, is any updates on when payroll for Canada will be available?
        • Unified customer view: Bringing product intelligence into your CRM data

          For businesses today, applications and digital interfaces are the main touch points in the customer journey. While Zoho CRM data already tells who your customers are and what they buy, Zoho Apptics tells you how they interact and engage with your product.
        • Zoho Creator SaaS app with multiple client AND multiple users

          I am close to finalizing a Zoho Creator app that will be used by different companies to manage sale info, and each company can have multiple users using the app. Things were going perfectly until I tried a search on a report. I use a database field in each table to separate the data for each company, which works great. BUT when I do a search, I get to see ALL the data. This means that Company A could easily see the data from Companies B and C via the built-in search. Is there a way to set up the
        • Project Change Orders and Additions

          We are in the process of migrating from QuickBooks Online to Zoho Books. We have Zoho One and like the ability to sync all of our data across everything. And I like that projects work in a way that's less dumb than QuickBooks. I'm trying to figure out
        • Track online, in-office, and client location meetings separately with the new meeting venue option

          Hello everyone! We’re excited to announce meeting enhancements in Zoho CRM that bring more clarity and structure to how meetings are categorized. You can now specify the meeting venue to clearly indicate whether a meeting is being held online, at the
        • Create custom rollup summary fields in Zoho CRM

          Hello everyone, In Zoho CRM, rollup summary fields have been essential tools for summarizing data across related records and enabling users to gain quick insights without having to jump across modules. Previously, only predefined summary functions were
        • Possible to send Zoom AI Companion transcripts and summaries to contacts in CRM?

          Title says it all. Is it possible to send Zoom AI Companion transcripts and summaries to contacts in Zoho CRM?
        • Introducing segments for targeted user engagement

          Hello everyone, We’re excited to announce Segments in Zoho Apptics, a new way to group users based on their behavior, preferences, and app activity. With Segments, you can deliver more meaningful, timely, and relevant experiences to your users. When combined
        • How do I edit the Calendar Invite notifications for Interviews in Recruit?

          I'm setting up the Zoho Recruit Interview Calendar system but there's some notifications I don't have any control over. I've turned off all Workflows and Automations related to the Calendar Scheduling and it seems that it's the notification that is sent
        • Posibility to add Emoticons on the Email Subject of Templates

          Hi I´ve tried to add Emoticons on the Subject line of Email templates, the emoticon image does show up before saving the template or if I add the Emoticon while sending an Individual email and placing it manually on the subject line. Emoticons also show
        • Clarity on extended contract status

          Clarity on “extended” status- How does Zoho “extend” a contract?  E.g. if client extends by 1 month, can the “end date” be adjusted accordingly in Zoho and tagged as “Extended” with a clear audit trail that also captures the client’s email? Note- Email
        • Customizing contract status

          Can we customize/add/remove status on Zoho contracts ourselves or does Zoho needs to do this? Context- There is a long list of status on Zoho but not all of them are relevant for us . There are few status which are missing and needs to be added. E.g-
        • Set Custom Business Calendars and Holidays for Global Teams

          Managing a project across diverse teams means accounting for more than just tasks and deadlines; it means acknowledging how and when each team actually works. Users might follow different working days or observe region-specific holidays that cannot be
        • [Integration edition] Deluge learning series - Integrations between Zoho apps and Third-party services with Deluge | 28 August 2025

          We’re excited to welcome you to the Deluge learning series: Integration edition! The Integration edition will run for three months: Session 1 – Integrating Zoho Apps with Deluge using inbuilt integration tasks Session 2 – Integrating Zoho Apps with Deluge
        • Critical Vulnerability in all major password manager plugins - is Zoho Vault affected?

          Hi Zoho, a security researcher found a critical clickjacking vulnerability in all major browser password managers: DOM-based Extension Clickjacking: Your Password Manager Data at Risk | Marek Tóth Is Zoho Vault affected as well? Apparently the Vault extension
        • Introducing SecureForms in Zoho Vault

          Hey everyone, Let’s face it—asking someone to send over a password or other sensitive data is rarely straightforward. You wait. You nudge. You follow up once, twice—maybe more. And when the information finally arrives, it shows up in the worst possible
        • Tables from ZohoSheets remove images when updated from source

          I have a few tables from a ZohoSheet in a ZohoWriter document that will remove the images in the cells when I refresh from the source. The source still has the images in the table when I go to refresh. After updating from the source, as you can see the
        • Change eMail Template for Event-Invitations

          Hello ZOHO-CRM Team How I can change the eMail Template for Event-Invitations? I work with the German Version of the Free Version. I know how I can modify eMail alerts or Signature Templates, but where I can other eMails modify you send out? Thank you for your answer. Regards, Juerg
        • Inventory Adjustments

          Hi, How to transfer the material from one head to another ? Like materials purchased for manufacturing the laptop need to transfer from consumption inventory (Quantity of raw materials reduced) to destination inventory ( Quantity of Laptop increased)
        • Need Your Insights

          Hi Zoho, I'm confused why the flow only sends to one output. setVariable15 is from a list. It doesn't consider the 2nd entry. Any thoughts?
        • Map Dependency Fields - How can can I limit picklist values from a multi-select Parent field?

          I know the "Map Dependency Fields" feature doesn't allow a multi-select parent field. However, I need the functionality. Can I do it through a deluge function, and would it still support color coding picklists? We need the color coding for quick scanning
        • DYK 1 - Color Palette for Enhanced Visual Identification of Status

          Introducing the Did You Know series of posts. The goal of this series is to familiarize users with certain features or enhancements in Zoho Projects that may not be evident at first glance. The first post in this series deals with color palettes for indicating
        • Invalid field in the COQL query

          Dear Zoho Support! I believe that you already helped me with a similar problem a few years ago. One of my clients has a custom field named "LOB" in the "Deals" Module (see the field's metadata below). The COQL query using this field: : "select id, Deal_Name,
        • Automating Employee Birthday Notifications in Zoho Cliq

          Have you ever missed a birthday and felt like the office Grinch? Fear not, the Cliq Developer Platform has got your back! With Zoho Cliq's Schedulers, you can be the office party-cipant who never forgets a single cake, balloon, or awkward rendition of
        • Next Page