Billing Management: #5 Usage Billing

Billing Management: #5 Usage Billing

After understanding the nuances of Advance Billing and Retainers, we will explore one of the booming billing models.

Long ago, villagers drew water from a shared well in a small village. The well was a lifeline for the entire community. Ravi, the well keeper, spent his days making sure the water stayed clean, the walls stayed strong, and the rope was firm.

At first, he allowed everyone to take water freely. But Ravi soon realized that maintaining the well required effort; if no one contributed, the well would eventually fall into disrepair.

So he gathered the villagers and proposed something simple,

 "You don't have to pay me a fixed amount every month. Instead, pay me for the water you take."

The rule remained simple and fair. Families that took one or two pots paid less, and large households paid more. No one was overcharged, and Ravi always had enough to keep the well in good condition.

Ravi invented the earliest form of usage billing without even knowing it. It is a model built not on flat fees but on fairness: pay for what you consume, nothing more, nothing less.

 What is Usage Billing? 

Usage billing is a billing model in which customers are charged based on how much of a product or service they actually use. Unlike traditional flat subscriptions, which apply the same fee regardless of consumption, usage billing creates a direct link between value received and price paid. For customers, it ensures fairness, and for businesses, it unlocks scalable revenue growth.

As stated above, usage billing is not new. Utilities, telecom providers, SaaS companies, IoT, and several others highly rely on it. In recent times, however, it has become a strategic move by industries that thrive on flexibility.

Why Businesses Adopt Usage Billing? 

Usage-based pricing nowadays is considered a growth driver. Recent reports highlight,
  • 85% of SaaS companies have adopted some form of usage-based pricing, according to the State of Usage-Based Pricing 2025 Report by Metronome & Greyhound Capital.

  • 63% already practice it,, and 74% expect to expand usage billing further, notes as study by Chargebee in collaboration with OpenView.

  • Hybrid pricing models, where a flat subscription fee is combined with usage-based elements, are booming, with nearly half of the SaaS firms adopting them, according to the 2025 SaaS Pricing Trend Report from Maxio.

  • The same Maxio report adds that companies using usage-based pricing often report faster revenue growth (median 21%+) and stronger net dollar retention compared to peers.

 Simplifying the Complex 

Conceptually, usage billing is simple. But executing it well requires precision. Two main challenges in usage-based billing are:
  • Tracking consumption with accuracy.

  • Turning usage into an invoice transparently.

Zoho Billing provides both. It enables businesses to combine flat-rate subscriptions with usage-based billing, supporting hybrid pricing models that suit modern industries.

A subscription in Zoho Billing can be marked as a usage subscription just by a simple checkbox. Renewal invoices will include all the usage that is added and invoiced during the next billing period to ensure accurate billing. Zoho Billing supports multiple ways to record usage. Users can manually record usage individually by accessing the application. It can be uploaded in bulk using import options, and the most popular way is through APIs to push usage data automatically from your system to Zoho Billing.

Wisdom to Strategy
 
Paying only for what you use has made customers feel valued for ages. By charging based on consumption, businesses ensure sustainability and growth. From ancient water pots to today's gigabytes, transactions, and compute cycles, the principle hasn't changed, just that the scale and sophistication have changed. And with solutions like Zoho Billing, companies can turn this age-old wisdom into a modern growth strategy.

Alright, this is just a beginning. In the coming posts, we'll dive deep into how usage billing plays out across industries from SaaS to telecom to IoT, showing how businesses can apply it to stay competitive and loyal. 
    • Sticky Posts

    • Community Learning Series | Digest #5 — September 2020

      Dear customers, We're happy to bring you the September edition of our #CommunityDigest! Keep track of your subscription KPIs right from your smartphone: Last month, we enhanced our Android mobile app to help our customers get daily updates on their business health. We got to know from a lot of customers that this has made their job much more easier because they no longer have to keep a reminder to manually check on the previous day's revenue or activations. If you have not downloaded it yet, here's
    • Community Learning Series | Digest #4 - August 2020

      Dear customers, We hope you're staying safe and healthy. I'm happy to bring you the fourth edition of our #CommunityDigest with some brand-new updates from us. 1. Daily Business Updates (for Android users) The Zoho Subscriptions Android app has got a cool new update: You can now get a push notification to your smartphone that lets you know how many activations and cancellations have taken place, and what's the net revenue for the previous day. The best part is, you can tell the app when exactly you
    • Community Learning Series | Digest #3 - July 2020

      Dear customers, We hope you're staying safe and healthy. We're glad to bring you the July edition of our #CommunityDigest. New community members can view our previous newsletters here. This time, we have two major updates and three interesting topics for you: 1. Zoho Subscriptions Developer Community Since the inception of Zoho Subscriptions, our team believed that the recurring billing platform we provide should be able to offer an extensive API library that empowers businesses to automate most
    • Introducing: Community Learning Series | Digest #1 - May 2020

      Dear customers, We hope you are staying safe and healthy. Helping businesses manage their customer subscriptions more efficiently has always been, and always will be, our goal at Zoho Subscriptions. We strongly believe this is possible if we grow together as a community and share what we know with each other. To nurture this shared learning experience, here is our brand-new Community Learning Series! ​ Welcome to the first edition of our digest! Each edition of our community digest includes guides

    Nederlandse Hulpbronnen


      • Recent Topics

      • Introducing Bigin's all new integration with Microsoft Teams

        Picture this: You are on call with your team to discuss some important deals that need to be closed soon. While discussing each deal, your team has to switch back and forth between your Teams account and Bigin account to refer to details about the deal.
      • Scaling the customer journey: What's new in CommandCenter

        Dear Customers, The last time we connected about CommandCenter, it was about the tool's new controls and revamped UI. Personally, the overhaul of the UI from the last update, still excites me. Today, we're here with news about its scalability and added
      • Adjusting Physical Inventory

        Not getting very far with support on this one, they say they are going to fix it but nothings happened since November. Please give this a thumbs up if you would like to see this feature or comment if you have some insight. Use Case: Inventory set to be
      • How to book GST paid in zoho books

        hi, i am a new user to Zoho books and not able to book GST paid in books, kindly suggest how i can book it in books. thanks, siddharth
      • Dynamic Remaining Quantity in Lookup During Allocation

        Hi everyone, From what I understand in Zoho Creator, lookup fields only display the stored value from the source record and do not dynamically update while a form is being filled. Because of this, showing a real-time updated remaining quantity inside
      • Is it possible to use HTML formatting in SMS messages sent from Zoho?

        Hi everyone, I have a question regarding sending SMS from Zoho When we send emails from Zoho, we can include HTML code to format the message (like adding links, styling, etc.). Is it possible to do something similar when sending SMS messages through Zoho
      • Important update: Migrate to the new SalesIQ live chat widget before April 14, 2026

        The old SalesIQ live chat widget will be deprecated on April 14, 2026. This is a final reminder to migrate to the new SalesIQ live chat widget before this date. After April 14, 2026, the old widget will no longer be maintained, which can lead to slower
      • If your IM chats aren’t auto-assigning, here’s what to check

        Hey everyone! We’ve been seeing quite a few questions around Instant Messaging (IM) Chat Routing in Zoho Desk, especially around how it actually behaves in real time. So I thought I’d share a practical breakdown of what’s happening behind the scenes.
      • connect zoho creator with google drive

        Hello everyone, I need to connect to a folder drive. The idea, is that google drive loads a text document with some data, I must read that text document to be able to autofill a form that I have in zoho creator with that data. I also attach PDFs and place
      • Uploaded files are not included when using "Include user submitted data" in Email Notification

        In Send Email notification workflow in Zoho Creator, there is an option called "Include user submitted data" which allows the email to contain all the form submission details. However, when this option is enabled, files or images uploaded through File
      • Extend Zoho Canvas Customization to Zoho Creator Forms and Reports

        Currently, Zoho Canvas allows users to design and customize the UI of Zoho CRM modules with a much better visual experience. This helps organizations create cleaner layouts, improve usability, and design interfaces that match their workflows. However,
      • Kanban View for Projects.

        At our organization, we describe active projects with various statuses like "In Proofing" or "Printing" or "Mailing". In the Projects view, one can set these project statuses by selecting from the appropriate drop-down. While this works, it's difficult to view and comprehend the progress of all of your projects relative to each other in a table. Creating a Kanban view for projects where I can move them from one status to another allows me to see where each project is in the order of our workflow.
      • Button ''I'm Interested'' won't translate

        Since our main platform is in French, I would like to get this ''I'm Interested'' button translated to French ''Je suis intéressé''. We managed to translate the whole carreer site in French, except the button. How come ? We have a standard subscription,
      • Feature request - image resizing on sales orders

        I need to be able to show the items on the sales orders, currently the item image shows really small and no way to resize it, need the ability to make the image larger to showcase the product on the pdfs
      • Email Parser Not Extracting Fields Correctly with Certain Label Formats

        I’ve been testing the Email Parser functionality in Zoho CRM to automatically extract data from incoming emails and map it to CRM fields. During testing, I noticed that parsing sometimes fails when the email contains field labels formatted like this:
      • Zoho CRM Community Digest - February 2026 | Part 1

        Hello Everyone! February has been off to a productive start in the Zoho CRM Community, with several thoughtful product enhancements and helpful technical discussions making their way into the forums. To help you stay up to speed, we’ve rounded up the
      • Nouvelle fonctionnalité : donnez du style à vos pages avec le Branding

        Que vous prépariez un webinaire important. Vous avez investi du temps dans votre contenu, invité des intervenants de qualité, et les inscriptions commencent à affluer. Mais votre page d’inscription ? Elle ressemble à toutes les autres : générique, sans
      • How to sync Zoho CRM Quotes with Zoho Books/Finance Estimates or Quotes

        Hi everyone, We’re building quotes in the Zoho CRM Quotes module because of its strong CPQ features and better communication options (multiple contacts, email customization, etc.). However, these don’t sync directly with Zoho Books/Finance for invoicing.
      • Marketing Tip #24: Encourage customers to leave reviews

        Reviews are one of the strongest trust signals in ecommerce. When shoppers see real feedback from other customers, they feel more confident about buying, especially when they’re choosing a brand for the first time. Not all reviews are equal. Detailed
      • Ability to Attach Record-Specific Files Automatically in Workflow Email Templates

        Currently in Zoho CRM, email templates allow attachments to be added, but these attachments are static and remain the same for every recipient. There is no straightforward option to automatically attach a file that is stored within the specific CRM record
      • This version of app doesn't support this notecard type Error

        So this problem is happening for any notes created within the last week, as well as any note recently edited on Android. I can open them on my phone fine, but they don't open on the website version. They DO work on the desktop app version. It's just web
      • Issue with Picklist Dropdown Not Opening on Mobile

        Hello I am experiencing an issue with picklist values on mobile. While the arrow is visible, the dropdown to scroll through the available values often does not open. This issue occurs sporadically, it has worked occasionally, but it is very rare and quite
      • {Action Required} Re-authenticate your Google Accounts to Continue Data Sync

        Hello Users! To align with Google’s latest updates on how apps access files in Google Drive, we’ve enhanced our integration to comply with the updated security and privacy standards, ensuring safer and more reliable access to your data. With this update,
      • Allocating inventory to specific SO's

        Is there a way that allocate inventory to a specific sales order? For example, let's say we have 90 items in stock. Customer 1 orders 100 items. This allocates all 90 items to their order, and they have a back order for the remaining 10 items which could
      • Is this a SCAM email or is it really Zoho?

        L.S. I received the following message. Is this from Zoho? I have had a Zoho One account for many years and my website has been online for years. If it is a scam, I think you should know about it.
      • How to close an estimate ?

        Hello, I have created estimates, and converted them to invoices to get 50% payment. Now I have 2 cases where the estimate stills shows status partially invoiced, however: 1. for one of them, project stopped half way, so the remaining part will never be
      • Updating Analytical Fields Data

        Dear Zoho team, I'm having an issue with the recently added fields in both Analytical Desk and Analytical. How can I generate the data in Analytical when new fields are added? https://analytics.zoho.com/workspace/2436819000000007005/edit/24368190000
      • My Zoho mail stopped receiving or sending emails about 3 hours ago

        Its a pop 3 account. The emails get into the actual mailbox on the server and I can send emails directly from the server, but they are no longer in Zoho, in neither of my Zoho accounts. All green ticks under Mail Accounts under Settings
      • Zoho Cliq not working on airplanes

        Hi, My team and I have been having this constant issue of cliq not working when connected to an airplane's wifi. Is there a reason for this? We have tried on different Airlines and it doesn't work on any of them. We need assistance here since we are constantly
      • Request to Recover Deleted Task List – Project ID: RIV-MOD-10722

        Hi Zoho Team, I hope this message finds you well. My Zoho task list associated with Project ID: RIV-MOD-10722 appears to have been deleted. When I clicked on the task link from the email notification, I received the following message: "Task has been deleted
      • Email Insights included in Bigin emals are marked as SPAM everywhere

        Today I noticed that email recipients who use Office 365 never receive emails sent from Bigin. Further examination showed that all Email Insights links in email headers are marked as spam/phishing by Office 365. Example screen included. The problem is
      • How do I import Connected Records for a Deal?

        Can you point me to an example of the CSV file that would add related records to an existing CRM Deal? I imported a Deal, then tried importing a connected record using a unique ID that references the Deal ID, but it doesn't attach it to the Deal rec
      • File Upload Field in Zoho Forms Not Updating Existing File in Zoho CRM

        Hi everyone, I’m trying to understand the behavior of a file upload field mapped from Zoho Forms to Zoho CRM. Scenario There is a File Upload field in a Zoho CRM module. A Zoho Form also has a File Upload field, which is mapped to that CRM field. When
      • Zoho Training

        Greetings! I am trainer. My focus area is Project Management and MS Project. I have used Zoho CRM to a good extent. Though, I was interested in using ZOHO projects, as there were no live projects, I could not take it up for studies. Recently a client
      • Detailed list of scoring rules in Zoho CRM

        Good morning Zoho community, warm greetings The reason for my message today is that I have a problem with my CRM, which I will explain below: Our organization has scoring rules designed to rate our potential customers or leads in the application based
      • How to create a summary document from Projects details

        Hi, Our team is creating many projects inside Zoho Project. When closing a project, they write a summary document containing data from the projects it-self (understand project budget, customers, etc...), and editable (ie the document is either a Writer
      • Host in US Data Centre

        I humble apply to be registered on US Data centre
      • convert the project to templet

        i have some deployment ME product for different customer , i need to create a fixed template for use it rather then keeping creating this template every time
      • Best practices for managing Project Charters, Business Case and RAID logs within Zoho?

        Hello everyone, I’m currently refining our PMO setup within Zoho Projects and I’m curious how others are handling high-level governance documentation. We’ve been using the standardized Project Charter, Business Case and RAID frameworks from projectmanagertemplate.com
      • Work Orders / Bundle Requests

        Zoho Inventory needs a work order / bundle request system. This record would be analogous to a purchase order in the purchasing workflow or a sales order in the sales cycle. It would be non-journaling, but it would reserve the appropriate inventory of
      • Next Page