"Zoho no solo ha facilitado nuestro día a día, sino que se ha convertido en un aliado de negocio estratégico para ZKTeco." - Emilio García, CTO ZKTeco Europa
¡Hola, Español Zoho Community!
Hoy nos gustaría mostraros cómo el gigante de la tecnología de seguridad ZKTeco ha utilizado las apps incluidas en Zoho One en este nuevo Caso de Uso. Vamos a echarle un vistazo a este resumen:
ZKTeco es un líder global en el desarrollo de soluciones de seguridad, incluyendo control de acceso, gestión de tiempo y asistencia, video-vigilancia y biometría. Desde su sede europea en Madrid, ZKTeco distribuye productos y brinda soporte a una red de partners en toda Europa, coordinando también las actividades de sus oficinas locales.
El Desafío de la Transformación Digital
En su búsqueda por mejorar la eficiencia operativa y optimizar procesos internos, ZKTeco inició un ambicioso proyecto de transformación digital en 2021. Con la asesoría de su partner de Zoho, Sagitaz, ZKTeco integró soluciones como Zoho CRM, Zoho Desk, Zoho Projects y Zoho Campaigns para gestionar ventas, atención al cliente, y marketing de forma más eficiente.
"Zoho CRM nos ha permitido centralizar la información de nuestros clientes y mejorar el ratio de conversión entre oportunidades y ventas reales." - Samuel Muñoz, Responsable de Integración ZKTeco Europa
Zoho CRM: Gestión Eficiente de Clientes
Las funcionalidades clave de Zoho CRM, como la automatización de tareas y los informes personalizados, han potenciado tanto las actividades de ventas como las estrategias de marketing, permitiendo al equipo tomar decisiones más informadas y estratégicas.
Gracias a Zoho CRM, el equipo de ventas de ZKTeco ahora tiene:
Visibilidad completa del ciclo de ventas
Capacidad de abordar rápidamente oportunidades y tomar decisiones informadas.
Mejor seguimiento de leads
Mayor agilidad en la conversión de oportunidades en ventas
Con la integración de Zoho Forms en Zoho CRM, ZKTeco ahora captura leads de diversas fuentes, como redes sociales y newsletters, facilitando su tratamiento comercial y aumentando la tasa de conversión.
Zoho Desk: Mejora en la Atención al Cliente
"Gracias a Zoho Desk, hemos reducido el tiempo de respuesta de varias horas a menos de una hora, lo que ha aumentado la satisfacción de nuestros clientes." - Andreina Durán, Project Manager ZKTeco Europa
Zoho Projects: Coordinación Global de Proyectos
"Zoho Projects nos ha permitido gestionar desde las tareas más pequeñas hasta proyectos grandes, mejorando el control y seguimiento." - Andreina Durán, Project Manager ZKTeco Europa
Puedes escuchar la entrevista completa y leer el documento con todos los datos aquí.
Estos ejemplos prácticos están diseñados para inspirarte y mostrarte cómo las aplicaciones de Zoho pueden ser aprovechadas para resolver retos específicos, optimizar procesos y mejorar la eficiencia en distintas áreas.
Cada caso destaca estrategias de personalización y adaptación, ayudándote a visualizar cómo estas herramientas pueden ajustarse a las necesidades únicas de tu empresa.
Ya sea que estés buscando gestionar mejor tus proyectos, automatizar tareas o mejorar la relación con tus clientes, estos casos de éxito pueden ofrecerte ideas valiosas para transformar y potenciar tu negocio. ¡Haz click aquí para ver más casos!
Beatriz Moya | Zoho España
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