Why use the Library in Zoho Campaigns? 

1. Centralized storage: This means that all your marketing assets can be stored in one place. For example, instead of saving your logo on your computer, banner images in different email drafts, and brochures in separate folders, you can upload and store everything inside the Library module and access them anytime when creating a campaign.
   
2. Reuse easily: You can use the same images or files across multiple campaigns without uploading them again and again. For example, if you use your company logo in every email campaign, you only need to upload it to the Library once; you can then select it directly whenever you create a new campaign.
   
3. Save time: You can quickly access previously uploaded files and saved templates while designing emails. For example, while running a series of promotional emails, you can select an already used and well-liked email template and edit it before sending it out, rather than designing an email from scratch.
   
4. Organize better: You can categorize files using folders for improved accessibility. For example, you can create folders such as "Product Launch," "Webinars," or "Seasonal Campaigns" and move files into them, making it easier to find them when needed.
   
5. Maintain brand consistency: It helps you maintain uniform visuals and branding across campaigns. For example, by always using the same approved logo, color banners, and brand images stored in the Library, all your campaigns will look consistent, professional and easily identifiable for your recipients.
   

What files can be added to the Library? 

1. Supported formats: JPEG, PNG, and GIF
   
2. Maximum file size: 1 MB
   

1. Supported formats: pdf, docx, txt, rtf, odt, xls/xlsx, sxc, csv, tsv, ods, ppt/pptx, pps/ppsx, odp, and sxi
   
2. Maximum file size: 10 MB
   

1. Email templates 
   
2. Sign up form templates
   
3. Workflow templates 
   

What actions can be performed

1. Rename files for easy identification
   
2. Move files to folders
   
3. Delete files that are no longer required.
   
4. Search for files using the search option.
   
5. Sort or filter files for quick access.
   

Best practices 

1. Name files clearly to easily identify them later. For example, "Summer_Sale_Banner_2026" instead of "image1"
   
2. Create folders and add files to the appropriate folders to organize them better.
   
3. Avoid duplicate uploads by checking if a file already exists in the Library before uploading it again.
   
4. Review and remove outdated or unused files to maintain an organized Library.