Introducing Zoho CRM Integration

Introducing Zoho CRM Integration

If you manage multiple business locations using Zoho CRM, integrating with Zoho Publish makes it easier to track their performance, monitor online reputation, and stay updated on business information changes.

This integration syncs your Google Business Profile data — including store details, reviews, and ratings — directly into Zoho CRM. It helps you centralize key business insights, compare performance across locations, and keep every team on the same page.

What does this integration offer?

Connecting Zoho Publish with Zoho CRM gives you a smarter way to oversee businesses. This integration helps you bring everything into one place. Instead of switching between tools or digging into separate dashboards, your teams can now work with live, actionable data.

Sync all your business info

Business information, including store hours, contact details, and descriptions from your Google Business Profiles, is synced automatically into your CRM. No manual updates. No inconsistencies. Just up-to-date information where your teams need it.


Track performance using the Publish Score

Every business location gets a Publish Score, a simple 0 to 100 metric calculated using review count, response time, response rate, and average rating. It helps you compare how different locations are performing at a glance.


Understand customer sentiment at a glance

Get a clear view of how customers feel about each location. With reviews insights synced into CRM, spotting satisfaction dips or emerging concerns becomes easier than ever.

Make faster, smarter decisions

When crucial review data comes together in your CRM, you gain a clearer picture of what’s working and what’s not. Your team can prioritize locations that need attention and take action before issues grow.

Final thoughts

Your CRM just got a lot more powerful. By connecting Zoho Publish with Zoho CRM, you're not just managing sales; you're tracking reputation, customer satisfaction, and location-level performance.

Related topics
  1. Setting up Zoho CRM integration
  2. How to set up Zoho CRM organization with a new module
  3. How to set up Zoho CRM integration with an existing module

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                                                                                                                          • Setting up Zoho CRM integration

                                                                                                                            There are two major steps in setting up the Zoho Publish-Zoho CRM integration. Step 1: Enable Organization You’ll see a list of organizations where you have Zoho CRM administrator access. To continue, turn on the toggle next to the organization you ...
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