Fitness Industry: How to design appointment scheduling sites for businesses in this industry?

Hey everyone!

Today, we have put together a guide on designing appointment scheduling site for businesses in the fitness industry. We hope that this guide will be useful to you and do not forget to share this with anyone who you know will benefit from this. So, let us begin!

If you are interested in reading more articles like these, click here.

Why do I need an attractive appointment scheduling site for my fitness establishment?

Let us start with a scenario. Imagine that you are a potential customer who is looking to join a new gym. Where are you going to look for information about the gyms near you? On the internet, of course. After searching for gyms near you, you will start comparing all of them against each other based on how much information they provide and how good their online presence is. One of the major deciding factors for potential customers other than the information about your gym is how attractive your website and appointment scheduling site is. Most gym owners underestimate how important this is because in today’s world, the first place where anyone is going to look for information is on the internet and it is very essential that you need to showcase your best on the web as well. This has the potential to gain the trust and confidence of your customers to invest in your services with the expectation of great quality especially when they compare you against your competition. So, what are we waiting for? Let us begin!

Why follow certain rules and guidelines while designing an appointment scheduling site for your fitness establishment?

Every industry follows a certain design language. If you take a set of organizations in the same industry, you will notice that there will be several similarities on how they have their websites designed. This is because the design language plays a crucial role in communicating the attributes of an organization visually. For example, pharmaceutical companies use white, green and blue on their websites because they are the colors that are most associated with that industry. Similarly, we need to use a certain color combination on our websites as well. Moreover, that is what your customers want to see on your web pages because that is what signals to them that you know what you are doing. Moreover, a well-designed web page will show that you have taken the effort of creating such an appearance, which will surely impress your customers.

Note: This guide will provide an overview of what you need to know while designing your appointment scheduling page in the fitness industry. If you need an in-depth guide covering every step of the process, we recommend that you go through this guide before continuing any further.

What do customers expect from your appointment scheduling site?

Your appointment scheduling site should contain everything that your customer needs to schedule time with your gym. It should contain every bit of information that is necessary for them to know and should be easy and convenient for them to book a time slot. The design and styling of the appointment scheduling site should not be very different from your website either as it does not form a single visual design for your establishment. There should not be much going on in the background image of your appointment scheduling site as it brings in too many elements into your appointment scheduling site. This results in your appointment scheduling site looking too cluttered and it will not be a good experience for your customers to strain and spend too much time on your page just to complete a booking. We would recommend you to simulate a booking after you have designed your page from top to bottom so that you will be able to find the finest details that may not be necessary on your appointment scheduling site. Doing all this will definitely improve the online booking experience for your customers. Be it Beauty, Wedding, Fitness or any other industry for that matter, having an attractive and good-looking appointment scheduling website can only work wonders for your business.

Designing your background image

Before we get started with this, we would suggest that you look at websites of gyms and fitness studios on the internet. You will see some similarities among all of them. The first on will be that all the good ones will have images of their establishment on the website. This is something that is key to building an attractive appointment scheduling site for your customers. Images of customers using your services are alluring when it comes to websites and marketing material for gyms. Therefore, it would be very good if you have some images from your establishment that can be used on an appointment scheduling site. If you do not have anything like that, you can always get some from websites like Unsplash. More information is provided on how to get images for you background on the guide that we had mentioned earlier.

The color scheme that you are going to use also influences your background image. If you have a website for your establishment, then you can get the color scheme right from there itself. Just take a good look at your website and answer this question with a set of colors: which colors are most used on the website of your establishment? If you get at least two colors from your website, then that is the color scheme that we would suggest you to go ahead with your background image. While looking for background images, you can keep these colors in mind so that you can give preference to the images that have these on them. This will ensure that your website and appointment scheduling site are similarly done and it will appear to be very uniform when customers transition from the website to the appointment scheduling site. Just ensure that the image that you use on your background does not have too many details or elements on it as it can make the text that will appear on top of it harder to be read. Also, if you need to put the logo of your establishment on the background image itself, you will need to use other third-party graphic editing applications to do so.

Applying the color scheme on other elements

Remember the color scheme that we got from your website? That is the exact one that we will be using for applying colors to our page as well. Now that we have completed designing our background image, we have mainly four areas where you will need to apply colors for your appointment scheduling site: Background color, Text color, Button color and Button Text color. While applying color to each area, ensure that the color that you are applying is contrasting well with the background area behind it. This way, you can ensure the maximum visibility of the element and the background as well. This especially applies to the text on the page that has the utmost importance as it may contain information that your customers need to know before booking a time slot on the page. You can try out different colors from your color scheme on your text and pick the one that is the most legible on your page. In case you are unable to find a color like that, you can always go with white as white is a neutral color that can go with any combination. Keeping similar instructions in mind, keep trying out different combinations on the page and choose one that you think is the best.

Writing the text on your appointment scheduling site

The text above the buttons is the place where you can keep some punchy one-liners for your page. You can also use the same space to inform the customers of anything that they may need to know about before booking the time slots. Remember that since the text is situated above the buttons, you can count on them to read it before going over the buttons. If you think that the space given for the text is insufficient, you can edit the background to contain a small amount of information besides this with other graphic editing tools. After every edit that you make while designing your appointment scheduling site, we highly recommend that you check out your edit by clicking on the Go To button at the very end of Workspace settings and checking the live preview of your appointment scheduling site. This way you can adjust the design as you keep changing and editing different parts of the appointment scheduling site.

The final thing to do

One of the most important things in this whole guide is to get feedback for your work. Many a time, we get carried away with our design that we may sometimes add certain elements that are unnecessary or irrelevant to our product. Therefore, it is crucial that you get opinions from others who you trust such as colleagues, friends or family who can evaluate your work and hive suggestions that may or may not improve your appointment scheduling site. Once you’ve rolled out your appointment scheduling site, get feedback from your customers as well asking them to suggest any improvements that can be made from their perspective. This act not only gets you information that you can use to improve your services, customers also feel good when they are asked for their feedback as it makes them feel that you care about quality in your service. This will only benefit you in the long run as it also helps build customer loyalty to your establishment and services.

We hope that you have found this guide to be helpful to you. Please share this with anyone who you know will benefit from this guide. Once again, let us know of any questions that you have via the comments sections down below.

• Topic Participants

• Akarsh Madhav

  

• Tim

• Sticky Posts

• Zoho Bookings know-how: A hands-on workshop series

  Hello! We’re conducting a hands-on workshop series to help simplify appointment scheduling for your business with Zoho Bookings. We’ll be covering various functionalities and showing how you can leverage them for your business across five different sessions.

• Announcing: custom color palette + free workshop

  Hello everyone, We're excited to share new feature in Zoho Bookings—a color palette within booking page themes. You'll find this option under Manage Bookings > Workspaces > Booking Page Themes. You can customize the color of every element in your booking page and even alter the transparency of your background image. Please note that this is a paid feature included in the Basic and Premium plans. At the moment, it's available only under the Modern Web theme. This means you can create billions (7,

• Complete walk-through of Zoho Bookings (video)

  Save time for both you and your customers. Use Zoho Bookings, the appointment scheduling app from Zoho, to free yourself from email and paper-based scheduling. Zoho Bookings can give you a common calendar by syncing multiple calendars, including yours and your staff's. Your customers can book a time convenient for them, and pay for services, through your website or the customizable webpage features available in Zoho Bookings. They'll also get emails reminding them about their appointments and any

• New Features: Service Availability and staff booking page themes!

  Dear All,  Want a dedicated schedule for your one-on-one services? How would it feel to have one-on-one services open for consultations only during certain times? You need a superpower to make that happen and we give it to you - Service Availability is

• Zoho Bookings has a new pricing - Pay per user

  Dear customers, Businesses around the world use Zoho Bookings. Customers have booked 1.5 million appointments and over 200K online meetings using Bookings. We are only set to cross more milestones, thanks to your support. We are excited to introduce to

• Recent Topics

• Feature Request - Ability to Customise Contact Info Card on Ticket Details View

  Hi Desk Team, I've added a "Contact Priority" and "Account Prioirty" field and it would be very useful to agents if they could see that information in the Contact Info card on the Ticket Details view. It would be great if we could choose some fields to

• Tax in Quote

  Each row item in a quote has a tax value. At the total numbers at the bottom, there is also a Tax entry. If you select tax in both of the (line item, and the total), the tax doubles. My assumption is that the Tax total should be totalling the tax from

• Zoho Flow integration with Facebook Messenger and Whatsapp

  Hi there,  any plans of adding integrations with Facebook Messenger and Whatsapp into Zoho Flow? Seems that more and more business are delivering automated updates such as "your order is received",  "your order has been shipped" and so on via these two platforms. Not sure if Whatsapp has the API access needed i am pretty sure that Facebook Messenger has... Kind regards Bo Thygesen 

• Multi-currency and Products

  One of the main reasons I have gone down the Zoho route is because I need multi-currency support.  However, I find that products can only be priced in the home currency, We sell to the US and UK.  However, we maintain different price lists for each. 

• Campaigns unsubscribe/manage preferences links

  Hi, Where can I edit the unscubscribe and manage preferences link in the footer of the email. I would like it so that when you click 'manage preferences' an form opens up that allows the person to choose what type of emails they do and don't wish to

• email address somehow still not verified (?!)

  L.S. After creating a new email template in CRM I was about to send a group email to my clients, then Zoho CRM announced that they would change the sender address to some kind of Zoho-e-ddress because my email address "has not been verified". Not only

• Marketing Tip #17: Add credibility to your online store with Review Widgets

  One of the fastest ways to build trust in an online store is to show real customer feedback right where people are deciding to buy. Third-party widgets let you embed things like Google Reviews, Instagram feeds, or even a WhatsApp chat button. These add

• adding several team members to an Opportunity

  How can we add several team members to one opportunity for collaboration? I have researched and only found something called Deal Team which I cannot find in my CRM to configure.

• PDF Annotation is here - Mark Up PDFs Your Way!

  Reviewing PDFs just got a whole lot easier. You can now annotate PDFs directly in Zoho Notebook. Highlight important sections, add text, insert images, apply watermarks, and mark up documents in detail without leaving your notes. No app switching. No

• Bulk update Profile Permissions

  Dears, What should we do if we add new forms or reports and need to update more than 20 permissions? Updating them one by one feels pretty harsh, doesn’t it?

• Filter in fields from Jira extension

  We have installed the Jira extension so we can maken Jira issues from Zoho desk. In Zoho desk I can also see the Jira issue status for example but I can not filter on this field. I would like to setup an filter showing me the closed Jira issues. How can

• text length in list report mobile/tablet

  Is there a way to make the full text of a text field appear in the list report on mobile and tablet? With custom layouts, the text is always truncated after a certain number of characters.

• Zoho Creator customer portal limitation | Zoho One

  I'm asking you all for any feedback as to the logic or reasoning behind drastically limiting portal users when Zoho already meters based on number of records. I'm a single-seat, Zoho One Enterprise license holder. If my portal users are going to add records, wouldn't that increase revenue for Zoho as that is how Creator is monetized? Why limit my customer portal to only THREE external users when more users would equate to more records being entered into the database?!? (See help ticket reply below.)

• Link Contacts to Billed Accounts

  Hello, I want to do a survey on all my customers of 2025. For that I want to select all contacts linked to accounts who where billed in 2025. How to I create this link to I can then use Zoho Survey with this database of contacts?

• Export all of our manuals from Zoho Learn in one go

  Hi, I know there's a way to export manuals in Zoho Learn, but I want to export everything in one go so it won't take so long. I can't see a way to do this, can I get some assistance or is this a feature in the pipeline? Thanks, Hannah

• Historical Sales Info - Blend with Finance Invoice Line Items, Access in CRM and Desk

  My company has been using Zoho One since 2021, with sales data going back through 2020. However, we have been in business much longer, and we have historical sales information that we want to have at our fingertips when talking with customers (usually

• Pre-Zoho Sales Info - Best Way to Add to Desk / CRM

  My company has been using Zoho One since 2021, with sales data going back through 2020. However, we have been in business much longer, and we have historical sales information that we want to have at our fingertips when talking with customers (usually

• Shift-Centric View for Assigning and Managing Shifts in Zoho People

  Hello Zoho People Product Team, Greetings and hope you are doing well. This feature request is related to Zoho People - please don't move it to zoho one! We would like to submit a feature request regarding the shift assignment and management view in Zoho

• CRM function REST API response format

  Is there a way to control the JSON response returned by the CRM function REST API? If I call a function using either OAuth or an API key it returns a 200 OK response with a string in the format shown below. I am using a particular feature of an external

• Using MPN across multiple SKUs and inventory tracking

  I have several different SKU's that share a common MPN and would like to track inventory by MPN. SKU1 has MPN1 assigned SKU2 has MPN1 assigned Here is an example If I start with 5 of MPN 1 in stock I want each SKU1 and SKU2 to show as 5 in stock, If I

• Unable to Access Application:

  Whenever I try to access my application from the desktop, say I am editing it and want to test something in the desktop environment I get: An error has occurred. An internal error has occurred. Please check the URL , or try refreshing the page I can edit

• Cannot see Application from Lookup field

  Hi all, I am trying to access data for an application on our account via a lookup field; however, the application doesn't appear in the dropdown at all. Can anyone shed any light on this, please? I have asked Zoho support; however, they're just as confused,

• Cannot see correct DNS config for mail after moving domain to another provider

  I have moved my domain from one provider to another and after that zoho mail stopped working (expected). Problem is, zoho mail admin panel still shows (10 hours after move) that all records are correct while I haven't changed anything in my domain DNS

• Zoho CRM Meetings Module Issues

  We have a use-case that is very common in today's world, but won't work in Zoho CRM. We have an SDR (Sales Development Rep) who makes many calls per day to Leads and Contacts, and schedules meetings for our primary Sales Reps. He does this by logging

• Zoho Books integration sync from Zoho CRM does not work

  Hi Zoho Community & Zoho Support We just tried to get a sync some products into Zoho Books from CRM using the native sync and we're getting an error: "It looks like some mandatory fields you're trying to map are empty. Please provide valid field names

• P & L Sub-categorized accounts

  How can I show sub-categorized Income and Expense accounts on the P & L report?

• Report showing Bill Details with Project and Sales Invoice Number

  Hi There, I am hoping that someone can help, I am looking for report that can show the bill and expense details along with project its as assigned to and the invoice number that the sales has been raised in. The goal is I can filter a customer/project

• Advanced Payment for Inventory Items with serial numbers

  Hello, We sell equipment that we track the unique serial numbers on using Sales Orders. We can charge the customers an advanced payment, then the balance on delivery. We cannot figure out a way to do this in Books/Inventory: - Cannot part invoice a SO

• Is it possible to restrict ZCRM user to see only custom views created by administrator

  I have segmented data in my CRM and I want to allow different users to be able to see only parts of it based on some criteria. I've tried to create and share a custom view, but then there is always an option for user to see all open lead for example.

• Issues Logging into ZOHO

  Hello, one of my coworkers is having issues logging into ZOHO, she has requested a code when entering and the email is correct but she has not received the code. can you help us with this?

• Google Fonts Integration in Pagesense Popup Editor

  Hello Zoho Pagesense Team, We hope you're doing well. We’d like to submit a feature request to enhance Zoho Pagesense’s popup editor with Google Fonts support. Current Limitation: Currently, Pagesense offers a limited set of default fonts. Google Fonts

• Add Popup Rejection Metrics to Reports

  Hello Zoho PageSense Team, We would like to request improved reporting for popup interactions. Current Limitation: PageSense currently provides conversion data, but there is no clear visibility into: Popup rejections Popup closes (✕ button clicks) Dismissals

• Ability to Reset / Reinitialize Popup Cookies

  Hello Zoho PageSense Team, We would like to request the ability to manually reset popup cookies. Current Limitation: At the moment, it is not possible to initiate a new popup cookie from the our side. Visitors who rejected or closed a popup will not see

• Control Popup Cookie Expiration Duration

  Hello Zoho PageSense Team, We would like to request an enhancement related to popup cookie management. Current Limitation: Currently, PageSense popup cookies remain active for 365 days, and this duration cannot be modified by us. If a visitor closes or

• Clone / Export Popup Design Across PageSense Projects

  Hello Zoho PageSense Team, We hope you’re doing well. We would like to request an enhancement that allows popup designs to be reused across different PageSense projects. Problem Statement: Currently, Zoho PageSense allows popups to be duplicated only

• Are there settings for hyperlinks?

  Clicking a hyperlinked cell in Sheet creates this little pop-up with the actual hyperlink inside. Is it possible to have a 1-click link where if you click the cell it opens the link directly with no pop-up?

• Automatically include all ticket attachments in the ticket resolution email

  Hello Zoho Community, We are implementing Zoho Desk in a real customer-facing production environment and have run into a limitation that is becoming a blocking requirement for our clients. The problem When a ticket is closed or resolved, Zoho Desk sends

• Finding text within a ticket: Expand All or Search this Ticket

  The auto-collapse feature within a ticket is nice for screen scrolling, however it makes it difficult to find text within the ticket if the email is collapsed. In fact you cannot find text if it is collapsed. I would like to propose a feature that allows

• Books & Desk. Client mapping

  Hi, I’ve been using Zoho Books for several years and am now looking to improve my customer service. I'm experimenting with Zoho Desk and want to sync and map my client data from Zoho Books. However, it seems that mapping requires both contacts to have

• String handling

  If I cut a currency string from a quote and try and paste it into the Deal "Amount", it will fail unless I manually delete any commas. Dollar signs are no problem, but comma's seem to fail. Please correct this Input Validation error.

• Next Page