Fitness Industry: How to design appointment scheduling sites for businesses in this industry?

Hey everyone!

Today, we have put together a guide on designing appointment scheduling site for businesses in the fitness industry. We hope that this guide will be useful to you and do not forget to share this with anyone who you know will benefit from this. So, let us begin!

If you are interested in reading more articles like these, click here.

Why do I need an attractive appointment scheduling site for my fitness establishment?

Let us start with a scenario. Imagine that you are a potential customer who is looking to join a new gym. Where are you going to look for information about the gyms near you? On the internet, of course. After searching for gyms near you, you will start comparing all of them against each other based on how much information they provide and how good their online presence is. One of the major deciding factors for potential customers other than the information about your gym is how attractive your website and appointment scheduling site is. Most gym owners underestimate how important this is because in today’s world, the first place where anyone is going to look for information is on the internet and it is very essential that you need to showcase your best on the web as well. This has the potential to gain the trust and confidence of your customers to invest in your services with the expectation of great quality especially when they compare you against your competition. So, what are we waiting for? Let us begin!

Why follow certain rules and guidelines while designing an appointment scheduling site for your fitness establishment?

Every industry follows a certain design language. If you take a set of organizations in the same industry, you will notice that there will be several similarities on how they have their websites designed. This is because the design language plays a crucial role in communicating the attributes of an organization visually. For example, pharmaceutical companies use white, green and blue on their websites because they are the colors that are most associated with that industry. Similarly, we need to use a certain color combination on our websites as well. Moreover, that is what your customers want to see on your web pages because that is what signals to them that you know what you are doing. Moreover, a well-designed web page will show that you have taken the effort of creating such an appearance, which will surely impress your customers.

Note: This guide will provide an overview of what you need to know while designing your appointment scheduling page in the fitness industry. If you need an in-depth guide covering every step of the process, we recommend that you go through this guide before continuing any further.

What do customers expect from your appointment scheduling site?

Your appointment scheduling site should contain everything that your customer needs to schedule time with your gym. It should contain every bit of information that is necessary for them to know and should be easy and convenient for them to book a time slot. The design and styling of the appointment scheduling site should not be very different from your website either as it does not form a single visual design for your establishment. There should not be much going on in the background image of your appointment scheduling site as it brings in too many elements into your appointment scheduling site. This results in your appointment scheduling site looking too cluttered and it will not be a good experience for your customers to strain and spend too much time on your page just to complete a booking. We would recommend you to simulate a booking after you have designed your page from top to bottom so that you will be able to find the finest details that may not be necessary on your appointment scheduling site. Doing all this will definitely improve the online booking experience for your customers. Be it Beauty, Wedding, Fitness or any other industry for that matter, having an attractive and good-looking appointment scheduling website can only work wonders for your business.

Designing your background image

Before we get started with this, we would suggest that you look at websites of gyms and fitness studios on the internet. You will see some similarities among all of them. The first on will be that all the good ones will have images of their establishment on the website. This is something that is key to building an attractive appointment scheduling site for your customers. Images of customers using your services are alluring when it comes to websites and marketing material for gyms. Therefore, it would be very good if you have some images from your establishment that can be used on an appointment scheduling site. If you do not have anything like that, you can always get some from websites like Unsplash. More information is provided on how to get images for you background on the guide that we had mentioned earlier.

The color scheme that you are going to use also influences your background image. If you have a website for your establishment, then you can get the color scheme right from there itself. Just take a good look at your website and answer this question with a set of colors: which colors are most used on the website of your establishment? If you get at least two colors from your website, then that is the color scheme that we would suggest you to go ahead with your background image. While looking for background images, you can keep these colors in mind so that you can give preference to the images that have these on them. This will ensure that your website and appointment scheduling site are similarly done and it will appear to be very uniform when customers transition from the website to the appointment scheduling site. Just ensure that the image that you use on your background does not have too many details or elements on it as it can make the text that will appear on top of it harder to be read. Also, if you need to put the logo of your establishment on the background image itself, you will need to use other third-party graphic editing applications to do so.

Applying the color scheme on other elements

Remember the color scheme that we got from your website? That is the exact one that we will be using for applying colors to our page as well. Now that we have completed designing our background image, we have mainly four areas where you will need to apply colors for your appointment scheduling site: Background color, Text color, Button color and Button Text color. While applying color to each area, ensure that the color that you are applying is contrasting well with the background area behind it. This way, you can ensure the maximum visibility of the element and the background as well. This especially applies to the text on the page that has the utmost importance as it may contain information that your customers need to know before booking a time slot on the page. You can try out different colors from your color scheme on your text and pick the one that is the most legible on your page. In case you are unable to find a color like that, you can always go with white as white is a neutral color that can go with any combination. Keeping similar instructions in mind, keep trying out different combinations on the page and choose one that you think is the best.

Writing the text on your appointment scheduling site

The text above the buttons is the place where you can keep some punchy one-liners for your page. You can also use the same space to inform the customers of anything that they may need to know about before booking the time slots. Remember that since the text is situated above the buttons, you can count on them to read it before going over the buttons. If you think that the space given for the text is insufficient, you can edit the background to contain a small amount of information besides this with other graphic editing tools. After every edit that you make while designing your appointment scheduling site, we highly recommend that you check out your edit by clicking on the Go To button at the very end of Workspace settings and checking the live preview of your appointment scheduling site. This way you can adjust the design as you keep changing and editing different parts of the appointment scheduling site.

The final thing to do

One of the most important things in this whole guide is to get feedback for your work. Many a time, we get carried away with our design that we may sometimes add certain elements that are unnecessary or irrelevant to our product. Therefore, it is crucial that you get opinions from others who you trust such as colleagues, friends or family who can evaluate your work and hive suggestions that may or may not improve your appointment scheduling site. Once you’ve rolled out your appointment scheduling site, get feedback from your customers as well asking them to suggest any improvements that can be made from their perspective. This act not only gets you information that you can use to improve your services, customers also feel good when they are asked for their feedback as it makes them feel that you care about quality in your service. This will only benefit you in the long run as it also helps build customer loyalty to your establishment and services.

We hope that you have found this guide to be helpful to you. Please share this with anyone who you know will benefit from this guide. Once again, let us know of any questions that you have via the comments sections down below.

• Topic Participants

• Akarsh Madhav

  

• Tim

• Sticky Posts

• Zoho Bookings know-how: A hands-on workshop series

  Hello! We’re conducting a hands-on workshop series to help simplify appointment scheduling for your business with Zoho Bookings. We’ll be covering various functionalities and showing how you can leverage them for your business across five different sessions.

• Announcing: custom color palette + free workshop

  Hello everyone, We're excited to share new feature in Zoho Bookings—a color palette within booking page themes. You'll find this option under Manage Bookings > Workspaces > Booking Page Themes. You can customize the color of every element in your booking page and even alter the transparency of your background image. Please note that this is a paid feature included in the Basic and Premium plans. At the moment, it's available only under the Modern Web theme. This means you can create billions (7,

• Complete walk-through of Zoho Bookings (video)

  Save time for both you and your customers. Use Zoho Bookings, the appointment scheduling app from Zoho, to free yourself from email and paper-based scheduling. Zoho Bookings can give you a common calendar by syncing multiple calendars, including yours and your staff's. Your customers can book a time convenient for them, and pay for services, through your website or the customizable webpage features available in Zoho Bookings. They'll also get emails reminding them about their appointments and any

• New Features: Service Availability and staff booking page themes!

  Dear All,  Want a dedicated schedule for your one-on-one services? How would it feel to have one-on-one services open for consultations only during certain times? You need a superpower to make that happen and we give it to you - Service Availability is

• Zoho Bookings has a new pricing - Pay per user

  Dear customers, Businesses around the world use Zoho Bookings. Customers have booked 1.5 million appointments and over 200K online meetings using Bookings. We are only set to cross more milestones, thanks to your support. We are excited to introduce to

• Recent Topics

• Primary / Other Billing Contacts

  If you add an additional contact to a Zoho Billing Customer record, and then mark this new contact as the primary contact, will both the new primary and old primary still receive notifications? Can you stop notifications from going to the additional contacts

• Is it possible to enforce a single default task for all users in a Zoho Projects ?

  In Zoho Projects, the Tasks module provides multiple views, including List, Gantt, and Kanban. Additionally, users can create and switch to their own custom views. During project review meetings, this flexibility creates confusion because different users

• [Free Webinar] Zoho Creator webinars - Learning Table and Creator Tech Connect Series in 2026

  Hello everyone, Wishing you all a wonderful new year! May 2026 and the years ahead bring more opportunities, growth, and learning your way 🙂 We’re excited to kick off the 2026 edition of the Learning Table Series and Creator Tech Connect Series ! Learning

• Reply and react to comments

  Hi everyone! We're excited to bring to you a couple of new features that'll make your sprint process simpler. A cloud application brings with it an array of social media features that can be efficiently used in your organizational setup. As an agile scrum

• Module Customisation - Lookup function not available

  Good evening, Within my business, I can have multiple customers, who have multiple mobile assets. When I set these assets up, I enter information such as vehicle registration, Vehicle identification number (VIN), Unit number, YOM, in addition to others.

• zoho click, and nord VPN

  Unfortunately, we've been having problems with Zoho Click, where essentially the line cuts off after about a minute's worth of conversation every time we are on VPN. Is there a way we can change this within the settings so it does not cut the line off

• Zoho Calender

  a) does the clanender in zoho project allow you to see the name of the event in the celnder view, it currently says either "Task (1) or "Milestoen (1)" b) Alternatively does the calender in Zoho project integrate with zoho calender?

• Matching ZOHO Payments in Banking

  Our company has recently integrated ZOHO Payments into our system. This seemed really convenient at first because our customers could pay their account balance by clicking on a link imbedded in the emailed invoice. Unfortunately, we can't figure out how

• New Enhancements to Zoho CRM and Zoho Creator Integration

  Hello Everyone, We’ve rolled out enhancements to the Zoho Creator and Zoho CRM integration to align with recent updates made to the Zoho Creator platform. With enhancements to both the UI and functionality, This update also tightens access control by

• Work Type - Limitation

  Hello, I'm setting up work types and have noticed, a limitation on the parts area to 10 lines. Can this be increased to 20 or greater? In addition to this, when I attempt to add the work type to a work order, the correct labour hours doesn't flow through.

• Locked out of MFA due to changing phones

  I have been locked out of my Zoho Books account since i changed my mobile phone over. I can get the OTP through the ZOHO Books software but i cant confirm using my phone app as nothing appears to authorise. I need to know how to register/set up my new

• Emails sent through Bigin are not posting in IMAP Sent folder

  I have set up my email to work from within Bigin using IMAP.  I am using IMAP so I can sync my email across multiple devices - phone / laptop / desktop / iPad / etc.  I want all my emails to populate my email client (outlook & iphone email) whether or

• Turning the page for Zoho SalesIQ: 2025 to 2026

  As we wrap up 2025, we would like to take a moment to reflect on what we set out to achieve this year, what we’ve delivered, and where we’re headed next. What we focused on in 2025 This year was all about strengthening the core of engagement and AI, making

• Temporary Outage in Zoho Cliq Affecting US Users – July 23, 2025

  We experienced a service disruption in Zoho Cliq that impacted core functionality for users in the US region. The issue occurred between Jul 23, 2025, 06:54:00 PM IST and 07:13:13 PM IST, lasting approximately 19 minutes. To restore service stability,

• Zoho Cliq not working on airplanes

  Hi, My team and I have been having this constant issue of cliq not working when connected to an airplane's wifi. Is there a reason for this? We have tried on different Airlines and it doesn't work on any of them. We need assistance here since we are constantly

• Create an Eye-Catching Announcement Widget for Your Help Center

  Hello Everyone! In this week’s edition, let’s explore how to keep your customers updated with exciting news in the Help Center. See how ZylkerMobile wowed their customers by bringing updates right to their portal. ZylkerMobile, the renowned brand for

• Customer Management: #6 Common Mistakes in Customer Handling

  Managing customers doesn't usually fall apart overnight. More often, slight gaps in the process slowly become bigger problems. Incidents like missed follow-ups, billing confusion, and unhappy customers will lead to revenue loss. Many businesses don't

• Zoho Desk iOS app update: UI enhancement of picklist and multi picklist fields

  Hello everyone! We have enhanced the UI of the picklist and multiselect picklist fields on the Zoho Desk iOS app to provide a more refined, efficient, and user-friendly experience. We have now supported an option to Search within the picklist and multiselect

• Zoho Desk iOS app update: Revamped scribbles with Apple pencil kit

  Hello everyone! We’re excited to introduce a revamped Scribble experience, rebuilt from the ground up using Apple PencilKit for smooth strokes, proper scaling, and seamless image uploads. Please update the app to the latest version directly from the App

• Zoho Desk Android app update: Norwegian language support

  Hello everyone! In the most recent Android version of the Zoho Desk app update, we have brought in support to access the app in Norwegian language. We have introduced the Norwegian language on the IM module of the Zoho Desk app as well. Please update

• Payment Vouchers

  Is there any Payment Vouchers in Zoho? How can we create payment for non-trade vendors, i.e. professional fees, rent, and payment to commissioner income tax?

• When I click on PDF/PRINT it makes the invoice half size

  When I click PDF / Print for my invoice in Zoho Books, the generated PDF appears at half size — everything is scaled down, including the logo, text, and layout. The content does not fill the page as it should. Could someone advise what causes Zoho Books

• Search by contain letter in a column

  Hello, everyone I need a filter function that searches by letter in a cell, and it should be a macro. To clarify further, if I have a column with several names and I chose a search cell and what I want is search by a single letter, for example, "a" then

• Enrich your contact and company details automatically using the Data Enrichment topping

  Greetings, I hope you're all doing well. We're happy to announce the latest topping we've added to Bigin: The Data Enrichment topping, powered by WebAmigo. This topping helps you automatically enhance your contact and company records in Bigin. By leveraging

• Can add a colum to the left of the item in Zoho Books?

  I would need to add a column to the left of the item column in Books. When i create custom fields, i can only display them to the right of the item.

• Verifying Zoho Mail Functionality After Switching DNS from Cloudflare to Hosting Provider

  I initially configured my domain's (https://roblaxmod.com/) email with Zoho Mail while using Cloudflare to manage my DNS records (MX, SPF, etc.). All services were working correctly. Recently, I have removed my site from Cloudflare and switched my domain's

• AI Bot and Advanced Automation for WhatsApp

  Most small businesses "live" on WhatsApp, and while Bigin’s current integration is helpful, users need more automation to keep up with volume. We are requesting features based on our customer Feedbacks AI Bot: For auto-replying to FAQs. Keyword Triggers:

• 2025 Ask the Experts sessions wrap-up : Key highlights from the experts

  Here is a rewind journey of our Ask the Experts (ATE) Sessions, where we brought you expert insights and practical best practices together in one place. This recap highlights the key takeaways, learnings, and best practices from all these sessions so

• How to disable the edit option in subform

  How to disable the edit option in subform

• Move record from one custom module to another custom module

  Is it possible to create a button or custom field that will transfer a record from one custom module to another? I already have the 'Leads' module used for the Sr. Sales department, once the deal is closed they convert it to the 'Accounts' module. I would like to create a 'Convert' button for a custom module ('Locations') for the department that finds locations for each account. Once the location is secured, I want to move the record to another custom module called 'Secured Locations'. It's basically

• Notes Not Saving

  Hello,  My notes are continuously not saving.  I make sure to save them, I know the process to save them.  It is not operator error.  I go back into a Leads profile a while later and do not see the previous notes that I have made.  I then have to go back and do unnecessary research that would have been in the notes in the first place.  Not a good experience and it is frustrating.  Slows me down and makes me do unnecessary work.  Please resolve.   As a quick heads up, deleting cookies is not a fix

• Prefill form with CRM/Campaigns

  I created a form in zForms and created prefill fields. I added this to the CRM and selected the fields so when sending from the CRM, the form works great. However, I want to use the same form in Campaigns and I want it to pull the data from CRM (which

• Triggering a campaign automation from a Form

  I used Forms to create a lead form that is accessed by a button on my website. The field information flows into the CRM. However, I am trying to figure out how to use Campaign automations to start a workflow (series of campaign emails) that is triggered

• Employee Appraisal Applicability - Why is Date of Joining Hard-Coded?

  In the new (to me, at least) Performance Appraisal Cycle wizard, it's possible to set criteria to determine for whom the appraisal process should apply. This makes sense on its face. However, one MUST use the Date of Joining criterion as a filter. Why

• Formula fields

  Zoho People now supports formula fields. This post illustrates it. Formula fields are fields whose value is calculated instead of being entered by the user. Using this, number, decimal and date manipulations can be done. The value of this field could be numeric or date depending on the output of the formula. In date manipulations, the result will be given in milliseconds, which you can format as per you need. The operators we support are +, - , *, /. Formula fields get recalculated automatically

• Zobot operator information

  I am working on a zobot that calls a plug to send data to our API. I want the response data from that API to be shown only to the operator and not the customer. I have tried writing this data out to the visitorCity field but nothing gets updated on the

• Copy paste from word document deletes random spaces

  Hello Dear Zoho Team, When copying from a word document into Notebook, often I face a problem of the program deleting random spaces between words, the document become terribly faulty, eventhough it is perfect in its original source document (and without

• Is it possible to use module field filters via URL parameters?

  It would be really convenient if I could quickly link to a filter. For reference, this is the filter functionality I'm referring to: https://help.zoho.com/portal/en/kb/crm/customize-crm-account/advanced-filters/articles/advanced-filters For example: My

• Transitioning FESCO Bill Project to Zoho Sheets and Integration Options

  Hello Zoho Support, I'm considering transitioning my FESCO bill project from Google Sheets to Zoho Sheets and wanted to know if there are integration options to seamlessly migrate our existing work. You can view our platform here, any guidance would be

• Credit card

  Coming from another software, is it possible here to typically have credit card payment off, but independently per customer, click a box (possibly on the invoice when I go to to send) allowing that 1 allowed customer credit card payment, NOT ALL of my

• Next Page