Marketing Tip #18: Make your online store mobile-friendly to improve traffic

Marketing Tip #18: Make your online store mobile-friendly to improve traffic


Most online shoppers browse on their phones first. If your store is hard to read, slow to load, or tricky to navigate on mobile, they’ll bounce fast. A mobile-friendly store doesn’t just look nice; it improves engagement, reduces drop-offs, and helps you convert the traffic you’re already getting. Even small fixes (like font size, button spacing, and image layout) can lead to better conversions.

Try this today:
Open your store on your phone and review your homepage, one product page, and the checkout process. Note anything that feels awkward or slow, and fix them.

Use this checklist to quickly check if your store is easy to browse and make a purchase on mobile:

    ◻ Store homepage loads properly on mobile

    ◻ Text is readable without zooming

    ◻ Buttons (Add to Cart, Buy Now) are large and easy to tap

    ◻ Important content appears above the fold

    ◻ Banners are not text-heavy or overcrowded

    ◻ Product images resize correctly on smaller screens

    ◻ Navigation menu is easy to open and use

    ◻ Checkout works smoothly on mobile

    ◻ Forms don’t ask for unnecessary information

    ◻ Pages load quickly on mobile data 

Steps:
In your Zoho Commerce web app, go to the Online Store module in the left pane –> Click Online Store –> Click Customize –> Click the mobile view option on the top –> Customize the website for mobile device as required.

Regards,
Divya R
Zoho Commerce

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