Pourquoi intégrer votre application de service client à Zoho Analytics ?

Pourquoi intégrer votre application de service client à Zoho Analytics ?



L'analyse du service client fait référence à la collecte et à l'analyse régulière des données relatives aux demandes clients. Elle peut apporter plusieurs avantages, comme l'amélioration de la qualité du service et de l'expérience client mais aussi l'augmentation de l'efficacité et de la productivité. Ces avantages peuvent être obtenus en identifiant et en résolvant les problèmes potentiels avant qu'ils ne concernent les clients, en associant les agents compétents aux tickets correspondants en fonction de leurs compétences, de leur disponibilité et des préférences clients, en fournissant un support proactif et des recommandations personnalisées, en automatisant les tâches répétitives, en donnant la priorité aux tickets urgents et en attribuant les ressources de manière optimale. 

Avantages d'une analyse puissante du service client

1. Améliorer l'expérience client : regrouper tous les canaux de contact avec les clients au sein d'une même plateforme d'analyse vous permettra de savoir ce qui motive les contacts avec les clients et en quelle quantité. Cela permet d'améliorer la prise de décision dans tous les services.
2. Offrir un meilleur service client : les étiquettes qui sous-tendent l'analyse de votre service client ont d'autres utilisations. Par exemple, les équipes de support les utilisent pour identifier les tickets urgents et les trier dans une file d'attente prioritaire.
3. Faire face à l'augmentation des coûts du service client : en comprenant les principaux facteurs de conversation, vous pouvez donner la priorité à de nouveaux projets visant à réduire le volume des tickets.
 
Le module Rapports de Zoho Desk vous permet de générer des rapports afin de connaître les paramètres importants de votre service d'assistance. Bien qu'il réponde aux besoins de la majorité des entreprises, il y a toujours un besoin de personnalisation avancée selon le type d'entreprise.
 
Les analyses avancées de Zoho Analytics vous permettent d'approfondir ou de filtrer les données afin de suivre les indicateurs clés de votre service d'assistance. Grâce à l'intégration de Zoho Analytics, vous pouvez créer et analyser des rapports tels que le délai avant la première réponse, la tendance des tickets fermés, sur les remontées et bien plus encore. 

A quoi sert le connecteur Zoho Desk Advanced Analytics ?

Zoho Desk Advanced Analytics Connector vous permet d'importer les données de votre helpdesk dans Zoho Desk vers Zoho Analytics pour réaliser des rapports et des analyses avancés.

Les avantages de l'analyse avancée de Zoho Analytics

  • Accédez à un outil BI complet à partir de votre compte Zoho Desk.
  • Analysez et créez des rapports et tableaux de bord détaillés grâce à une interface simple et intuitive ( " glisser-déposer »).
  • Créez des rapports et des tableaux de bord détaillés à partir d'une grande gamme de graphiques, tableaux croisés dynamiques, widgets KPI et vues tabulaires.
  • Partagez des rapports et des tableaux de bord avec vos collègues.
  • Programmez et envoyez vos rapports par e-mail au moment voulu.
  • Exportez vos rapports au format PDF, HTML, Excel, CSV et image.
  • Intégrez vos rapports dans des sites web, des blogs, etc.

Bon à savoir

  • L'intégration n'est pas disponible sur l'édition gratuite.
  • Les utilisateurs avec les privilèges d'administrateur sont les seuls à pouvoir configurer l'intégration.
  • Vous ne pouvez associer qu'un seul compte Zoho Analytics à Zoho Desk.
  • L'administrateur qui configure cette intégration seul peut modifier ou supprimer la configuration ultérieurement. Si vous voulez changer le propriétaire de l'intégration, vous devez nous écrire à support@eu.zohodesk.com.

Configurer l'intégration de Zoho Analytics

  • Connectez vous à Zoho Desk avec les privilèges d'un administrateur.
  • Allez sur set-up >> Marketplace >> Zoho >> Zoho Analytics >> la page Advanced Analytics.

  • À partir de la page de configuration de Zoho Analytics, procédez comme suit :
    • Sélectionnez les modules et leurs champs respectifs dont vous souhaitez partager les données avec Zoho Analytics.
    • Les tickets et les contacts sont des modules nécessaires et sont donc présélectionnés.
    • Sélectionnez la fréquence de synchronisation. Vous pouvez choisir de le faire tous les jours à une heure donnée.

    • Choisissez "Aucune" pour synchroniser les données une seule fois, au moment de l'intégration.
  • Sélectionnez "Démarrer la synchronisation".
Une fois la configuration terminée, il faudra un certain temps pour que toutes les données de votre compte de service client soient transférées vers Zoho Analytics. Notez que vous ne pouvez pas modifier les paramètres tant que le transfert n'est pas terminé. Vous recevrez un email une fois le transfert terminé.

Créer des rapports

Une fois les données du service client synchronisées, vous avez accès à des rapports et tableaux de bord prédéfinis dans Zoho Analytics. Vous pouvez également créer des rapports personnalisés et les visualiser dans différents formats tels que des diagrammes à barres, des diagrammes à secteurs, etc. Le créateur de rapports par glisser-déposer vous aide à tirer rapidement l'information de vos données Zoho Desk.
 
Pour afficher ou créer des rapports et des tableaux de bord :
  • Accédez au module Analytique.
  • Cliquez sur Analytique avancée dans la partie en bas à gauche de votre écran.
  • Votre compte Zoho Analytics s'ouvrira dans un nouvel onglet du navigateur web.
Avez-vous intégré Zoho Desk avec Zoho Analytics ? Faites-nous part de la façon dont cette intégration vous a aidé à fournir davantage d'informations et à améliorer votre soutien à la clientèle.
 
L'équipe Zoho France

    • Sticky Posts

    • Desk - Astuce #5 : Déplacer les tickets entre les départements

      Bonjour à tous, Il n'est pas rare que vos clients créent des tickets dans un département qui n'a pas l'expertise requise pour les traiter. Vous devez transférer ces tickets vers le département concerné, afin qu'ils ne passent pas à travers les mailles

    • Zoho Desk - Nouveautés 2023

      Bonjour à tous,  Comme vous le savez, Zoho cherche en permanence à vous proposer des logiciels complets et au plus proche de vos attentes. C'est pourquoi toute l'équipe Zoho Desk est fière de vous présenter la nouvelle version de votre logiciel de service

    • Desk : Le cycle de vie d'un ticket - Introduction

      Voici une nouvelle série en 3 chapitres, dans laquelle nous allons vous dévoiler comment Zoho gère l'intégralité de son service client sur Zoho Desk.   Zoho compte plus de 60 millions d'utilisateurs à travers le monde et offre plus de 50 différentes solutions.

    • Zoho Desk - Chapitre 1 : Anticipez vos besoins

      Bonjour à tous, Continuons notre série de la rentrée et découvrons comment Zoho gère 60 millions de clients grâce à Zoho Desk. Contrairement à ce que l'on peut penser le cycle de vie d'un ticket commence bien avant qu'il arrive dans notre logiciel client.

    • Desk Astuce #6 : Ajouter plusieurs comptes réseaux sociaux

      Bonjour à tous, Découvrons dans cet article comment vous pouvez ajouter plusieurs pages d'un meme réseau social dans Zoho Desk. Pour cela suivez les étapes suivantes : Connectez-vous à Zoho Desk avec les privilèges d'administrateur. Cliquez sur les paramètres

      • Recent Topics

      • Books API Receiving an Error that Doesn't Make Sense when Creating Credit Note - trying to use 'ignore_auto_number_generation' argument

        Hello, I'm working on a newly created routine and I'm getting an error that doesn't make sense when trying to create a new Credit Note. Here is my POST request. Endpoint: https://www.zohoapis.com/books/v3/creditnotes?organization_id=########## Body:     {

      • Bug Report and Suggestions for Improvement in Zoho Applications

        Hi Zoho Team, I’d like to report a few bugs and improvement suggestions I’ve noticed while using Zoho products: Zoho Cliq Video Call: The camera sometimes turns off automatically during video calls. This seems to be a bug — please check and fix it. Zoho

      • Audio/video quality issues with Zoho Meeting – Any roadmap for improvement?

        Hi Zoho Team, We’ve been using Zoho Meeting for both internal and external meetings, and unfortunately, the experience has been consistently poor. The video and audio quality are so unreliable that it often renders meetings ineffective—especially with

      • Need Help: Updating Related Records via Subform Entries in Zoho Creator

        Hi everyone, I’m trying to set up a workflow in Zoho Creator where each row in a subform updates related records in another form automatically. Here’s the situation: My main form (e.g., “Receipts”) contains a subform where each row selects a related record

      • Zoho Desk - Community - Customer Portal - Description Field UX Improvement

        Hi Zoho Desk Team, As a prolific user of Zoho Cares Community, I find it very frustrating that I cannot increase the size of the Description box (this one which I am typing this message). Many apps with multi line text fields have a small handle in the

      • Add the same FROM email to multiple department

        Hi, We have several agents who work with multiple departments and we'd like to be able to select their names on the FROM field (sender), but apparently it's not possible to add a FROM address to multiple departments. Is there any way around this? Thanks.

      • Can I change the format of the buttons in the email templates?

        Hi all! We have been working hard trying to brand our email templates, and have some way to go yet. One of the things we can't seem to edit is the green ${Cases.CUSTOMER_PORTAL_BUTTON} button and the font of the View Ticket text. Is there any way of doing

      • Introducing parent-child ticketing in Zoho Desk [Early access]

        Hello Zoho Desk users! We have introduced the parent-child ticketing system to help customer service teams ensure efficient resolution of issues involving multiple, related tickets. You can now combine repetitive and interconnected tickets into parent-child

      • I NEED MORE CUSTOM FIELDS!!!

        Why can I only have 60 custom fields!  It's not enough.  I want another 100 extra custom fields to do what's necessary for my business!  I'm sure I can't be the only one with this problem!!! How hard would it be to fix this?  Just fix it for me please at least!

      • Call transcrition working for ringcentral?

        I don't see anything about what telephony providers can be used. The Zoho support person A said that RingCentral isn't supported. Zoho support person B said that it works, just make sure the call recording link works. Excellent instructions here: Call

      • Zero Personalization of the File Sharing Experience

        By now (2025) this is the maximum level of personalization available for a Zoho sharing link. We gently asked Zoho if we could modify at least the background, and they replied that it cannot be customized. We're truly disappointed – and surprised every

      • Lead to Contact Conversion with multiple email address fields

        We are a B2C business with a strong repeat cycle, and as such it's not uncommon for customers to use multiple email addresses with us. We have both our Contacts & Leads modules set up with 3 email fields. (Primary Email / Secondary Email / Historic Email)

      • Zoho CRM - Calendar Cards View - Let Users Decide What Is Displayed On Calendar Entries

        Imagine planning your week of face-to-face meetings across three counties. You’re trying to group appointments by location to make the best use of your time, but Zoho CRM’s calendar doesn’t show where each meeting is happening. You’re left trying to remember

      • Introducing Dark Mode / Light Mode : A New Look For Your CRM

        Hello Users, We are excited to announce a highly anticipated feature - the launch of Day, Night and Auto Mode implementation in Zoho CRM's NextGen user interface! This feature is designed to provide a visually appealing and comfortable experience for

      • Does Thrive work with Zoho Billing (Subscriptions)?

        I would like to use Thrive with Zoho Billing Subscriptions but don't see a way to do so. Can someone point me in the right direction? Thank you

      • How to display two measures (sales and price) divided by categories on one line chart

        Hi everyone, I’m having trouble figuring out how to display two columns on a line chart with category breakdowns. What I need is a line chart where one line represents Sales and the other represents Price. However, the Price data is divided into around

      • Resizing a Record Template Background Inage

        Hi everyone, I have an issue which I can't seem to resolve: Basically, I'm designing a record template in certificate form. I've specified A5 landscape. I've set my background image the same dimensions with total pixels at 443,520. Whatever I try, when

      • Exporting Charts from ZohoCRM

        Hi...I'm relatively new to ZohoCRM, but very happy with it so far. I have all my leads and potentials accurately entered, and like the reports that I can view, with charts at the top of the data. But when I export the data, I'm receiving only the data, whether I export as excel, csv or pdf. How can I export both the chart and the data? In case it makes a difference, I'm using the free version right now. I tried researching the other editions to see if a paid version of the software offered the ability

      • Zoho CRM - Scheduled Reports Which Contain Chart

        Hi Zoho CRM Team, I'm requesting that the Report Export and Scheduling feature be enhanced to include a chart, if one has been created on a report. At the moment I have a report which shows Sales This Week by Deal Owner and a pie chart at the top of the

      • Show price book list price

        When using price books, once you add products to the price book in the Products related list you can display the Unit price which is the default list price; however, there is no option to show the price book list price. To see the price book list price

      • "Authorize to Access Your Account"

        Hi, I'm trying to log into cliq on my phone but I can't. It says "Authorize to access your account - Verify your identity to access your account using oneAuth credentials", and asks for a password. I tried maybe 100 different passwords and nothing works.

      • Automatically Update Ticket Status in Zoho Desk Based on Actions in Zoho Projects

        Hi Zoho Desk Team, Hope you’re doing well. We’re using the Zoho Desk–Zoho Projects integration to manage tasks related to customer tickets, and it works well for linking and tracking progress. However, there are a few important automation capabilities

      • All new Address Field in Zoho CRM: maintain structured and accurate address inputs

        The address field will be available exclusively for IN DC users. We'll keep you updated on the DC-specific rollout soon. It's currently available for all new sign-ups and for existing Zoho CRM orgs which are in the Professional edition. Managing addresses

      • sms long credits

        I’m trying to purchase Long Code credits so I can send SMS campaigns to my contacts. However, when I click the “Buy Now” button, the page appears blank and doesn’t load any purchase options. Could you please assist me in purchasing the Long Code credits

      • Whatsapp Limitation Questions

        Good day, I would like to find out about the functionality or possibility of all the below points within the Zoho/WhatsApp integration. Will WhatsApp buttons ever be possible in the future? Will WhatsApp Re-directs to different users be possible based

      • Tip #48- Power Your AI Workflows with Zoho Assist on Zapier’s MCP- 'Insider Insights'

        We’re thrilled to announce that Zoho Assist is now part of Zapier’s Model Context Protocol (MCP), bringing remote support automation right into your AI ecosystem. What is MCP? The Model Context Protocol (MCP) is Zapier’s new framework designed to connect

      • Insert Cookie Policy in Zoho Sites

        Hello, i need to insert a banner on my site because i'm in Italy so i have to respect EU laws for Cookie Policy and Privacy Policy. I see that i need to insert a code in <head> section of my site to show a banner/popup with cookie info. How i can do this? Thank you Luca

      • Nimble enhancements to WhatsApp for Business integration in Zoho CRM: Enjoy context and clarity in business messaging

        Dear Customers, We hope you're well! WhatsApp for business is a renowned business messaging platform that takes your business closer to your customers; it gives your business the power of personalized outreach. Using the WhatsApp for Business integration

      • Marketing Tip #1: Optimize item titles for SEO

        Your item title is the first thing both Google and shoppers notice. Instead of a generic “Leather Bag,” go for something detailed like “Handcrafted Leather Laptop Bag – Durable & Stylish.” This helps your items rank better in search results and instantly

      • Customer Parent Account or Sub-Customer Account

        Some of clients as they have 50 to 300 branches, they required separate account statement with outlet name and number; which means we have to open new account for each branch individually. However, the main issue is that, when they make a payment, they

      • Forced Logouts - Daily and More Frequent

        In the last month or so, I've been getting "power logged out" of all of my Zoho apps at least daily, sometimes more frequently. This happens in the same browser session on the same computer, and I need to re-login to each app separately after this happens.

      • Paste issues in ZOHO crm notes

        Hi, since a week or so I have issues with the paste function in ZOHO CRM. I use "notes" to copy paste texts from Outlook emails and since a week or so, the pasting doesnt function as it should: some text just disappears and it gives a lot of empty lines/enters.....

      • ENTER key triggering Submit

        Is it possible to stopped the ENTER key from the mandatory triggering of the Submit button on Creator form? I want forms submitted "ONLY" when the Submit button is pressed. 

      • Is it possible to assign Client user to external task ON PROJECTS' TEMPLATES?

        Is it possible to assign Client user to external task ON TEMPLATES PROJECTS?

      • What happens when someone clicks 'unsubscribe' in a zoho CRM email

        Hello, As per, i am going round in circles trying to find an answer to these 2 question. I have an email template that has an unsubscribe link in the footer in zoho CRM. First, what happens when someone clicks it - where does the contact get unsubscribed

      • Draft & Schedule Emails Directly in Bigin

        Greetings, I hope all of you are doing well. We're happy to announce a few recent enhancements we've made to email in Bigin. We'll go over each one in detail, but here's a quick overview: Previously, you couldn't draft or schedule emails in Bigin, but

      • Cannot Invert Axis for Rankings

        Hi there I want to be able to create a ranking graph in Analytics/BI, with 1 at the top of the Y axis, but I am unable to invert the axis. Super simple example in Excel below. Higher rankings need to be higher up on the graph to give the correct visual

      • Zoho CRM Workflow and Function Backup Options

        Hi everyone! I have been able to make several backups of my CRM data and noticed that the Workflows and Functions are not included in these backups. To my knowledge, there is no backup feature for workflows and functions, which is problematic in of itself.

      • Cliq iOS can't see shared screen

        Hello, I had this morning a video call with a colleague. She is using Cliq Desktop MacOS and wanted to share her screen with me. I'm on iPad. I noticed, while she shared her screen, I could only see her video, but not the shared screen... Does Cliq iOS is able to display shared screen, or is it somewhere else to be found ? Regards

      • Cliq does not sync messages after Sleep on Mac

        I'm using the mac app of Cliq. When I open my mac after it was in sleep mode, Cliq does not sync the messages that I received. I always have to reload using cmd + R, which is not what I want when using a chat application.

      • Next Page