This Halloween, we're trading scary sales stories. Keeping with the good ol' Halloween theme, let's discuss the biggest fails we've come across in sales. We're talking the lowest of the lows, the horror of horrors you've come across, or those that you somehow managed to brave and make it to the other side.
For trick or treat, we're ditching the candy this season and offering five gift cards instead. The top five most interesting answers will get the following gift cards.
$100 BestBuy Gift Card
$50 Amazon Gift Card
$25 BestBuy Gift Card
(All gift cards will be sent before Black Friday. If BestBuy cards do not apply in your region, we will send you an Amazon gift voucher instead)
You can include in your answer (post as a comment below), a few of these points:
1. Horror: A telling of one of your most bizarre experiences with a potential client. We have all had some pretty bad luck with some deals. Strange, hilarious, or outright nerve-racking, some are just too hard of a nut to crack. Or, just any CRM admin nightmare story of your choosing.
2. Trick: What you do to work around those tough corners and which Zoho feature has helped get you through it.
3. Treat: A tip to help peers grow their business, something that you carried from this experience, that has always helped you stay ahead of the game!
As I clearly can't divulge stories of one of our sales, GDPR and all, for an example here's one I heard from a buddy of mine who'd gotten flooded with deal closures last season.
"It happened in the initial years of my sales career. I was passionate and opportunistic. I was enjoying converting our vending machines into dollars, and meeting the sales targets. Once, my manager even gave me a congratulatory hug. Which was so rare that I savored the moment too long and he had to push me away after a while.
However, the last quarter that year started slow. I was under pressure to close my targets, not just for the OTE but for that warm, long, and awkward hug too. Anyway, December approached and I was at the 40% mark. This was bad because December sales are always low, thanks to all the merry-making. I was getting desperate and started calling all the warm leads in my bucket, who were gradually drifting to the colder zone.
One gentleman showed interest in meeting me on the 24th of December but was obvious on the call that there would be no order before January. Nevertheless, I decided to meet him in his office and see if there’s a slight chance of making the deal before New Year. I went to his office, we got into a room to discuss his vending machine requirements, but it did not go as I expected. He was too rude, to say the least. He had a grudge against his old supplier and he took it all out on me. Apparently, his previous supplier didn’t provide a good after-sale service when the machine broke down. He was irate and called out the entire salesmanship as an act of fraud. I tried to explain that we have an excellent service and that our clients are very happy, but nothing worked for him. One thing was sure though, he was not happy with his current supplier and wanted to return all the machines. So, there was a definite requirement. I grabbed this opportunity to show him our service. I asked him to take me to one of the broken machines. I took a look, called my engineer over phone, cooked up some Tony Stark stuff, and finally was able to restore the machine to working condition. I could not tell whether the client was impressed, so I took another shot: I offered to take back all the old machines he had and gave a 50% discount on the new ones ordered from us, plus free one-year service. Still, he had a poker face. I can’t do more than this, I thought, and packed my bags. I left my brochure, list of customer references, my business card, and a glimmer of hope in his office.
Next morning, while I was lying on my couch watching a re-run of The Office at home, I got this message over an email: “Hello, we had a meeting last night over the vending machines and looks like we can manage the budget for the price offered by you. It is to re-iterate that although you’ve offered free service, we would not appreciate any lag in the response. Also, the delivery should be completed by 31st Decemeber without delay. Merry Christmas!”
A few terms and conditions:
1. The contest has no geographic restrictions.
2. Zoho partners are welcome to participate but won't be eligible to win prizes.
3. Language should be civil and not offend any member of the community.