Narrative 10: Assignment Rules - Streamlining Ticket Management

Narrative 10: Assignment Rules - Streamlining Ticket Management

Behind the scenes of a successful ticketing system: BTS Series 

Narrative 10: Assignment Rules - Streamlining Ticket Management

In the complex world of customer support, a flood of incoming tickets can hit the help desk in seconds. Businesses must do more than solve problems. They need to manage tickets quickly, consistently, and smartly to maintain customer trust and keep operations running smoothly.

Old manual assignment methods struggle under this pressure. They can lead to backlogs, mistakes, and uneven work for agents. Forward-thinking organizations utilize layered assignment rules that rely on automation and intelligent routing algorithms. These systems consider factors like agent skills, real-time workload balancing, topic tagging, sentiment analysis, and urgency. This approach changes ticket management from a chaotic response to a proactive system.

What is Ticket Bombardment?

Ticket bombardment refers to a situation in customer support where a large number of support tickets are submitted in a short time. This surge can overload support teams, making it hard to handle and respond to each ticket appropriately.

Every day causes

Product Issues

A common bug or issue with the product or service can lead to a surge of ticket submissions from users simultaneously.

Misinformation

Miscommunication or a lack of information about changes can lead to confusion, resulting in multiple tickets for the same issue.

Promotional Campaigns

Launching a new feature or running a promotional campaign can increase the number of customers seeking help or clarification.

Downtime

Technical failures or system outages can lead to an increase in support requests as users seek assistance.

Types of Assignment Rules

By using ticket assignment rules, organizations can manage incoming requests more effectively, preventing any single team member from becoming overwhelmed. This ensures that tickets are resolved efficiently and everyone on the team can contribute without stress.

Consider implementing a direct assignment rule to streamline ticket allocation across the entire organization. This method enables tickets to be assigned directly to agents, groups, or teams, regardless of the department to which they are assigned. For example, if a ticket concerns an order or delivery issue, it should naturally be directed to the team that handles such inquiries. A support admin can set up the rule to look for keywords like "orders," "delivery," "shipment," and "consignments." This way, tickets related to those topics will automatically be sent to the appropriate department, ensuring that the right agents, who are trained to handle such matters, can step in and provide assistance.

On the other hand, round-robin assignment rules work differently. These are focused within a specific department and distribute tickets evenly among team members. Imagine a group of agents all handling support requests; it wouldn't be fair for one person to receive all the tickets while others have none. With round-robin, when a new ticket comes in, the system assigns it to the least busy agent first. There's even an option for support admins to set a cap on the number of tickets a single agent can manage at one time, keeping workloads balanced and ensuring no one feels overwhelmed.

Then we have a skill-based assignment, which takes it a step further. This method not only looks at the agent's workload but also their expertise. If a ticket requires technical assistance, it seeks to find someone knowledgeable in that area. For example, if a customer from a specific country needs assistance and there's an agent fluent in their language, the system will prioritize that agent to handle the ticket. This way, customers receive help from someone who truly understands their needs.

With an Assignment Rule configured, each incoming ticket is checked against predetermined criteria and assigned to the most appropriate agent, resulting in advantages such as immediate attention, a lower backlog, and increased efficiency.

Benefits of Assignment Rules

  • Load balancing
  • Skill matching
  • Better priority handling
  • Multiple types of assignment options
  • Notifications for transparency

Auto-close tickets

Auto-close tickets are essential during busy periods because they help prevent system clutter, keep agents focused on active issues, and maintain smooth workflows.

When a help desk faces a surge of tickets, often due to major incidents or product problems, many tickets can stay inactive or unresolved for days. Auto-close automatically closes tickets after a set period of inactivity. This reduces the backlog, allowing agents to focus on tickets that truly require assistance. It also keeps the ticketing system organized and current, improves response times for urgent cases, and reduces stress for both agents and customers.

Ultimately, enabling auto-close during busy periods prevents inactive tickets from accumulating. This helps teams focus on addressing genuine support needs and maintaining a productive support environment.

What is Ticket Scheduling?

Ticket scheduling is a process in Zoho Desk that helps organize and prioritize incoming support requests. By scheduling tickets based on urgency, complexity, and available resources, support teams can more effectively manage their workload. This method helps prevent ticket bombardment, which occurs when a support team is overwhelmed by a sudden increase in tickets.

Automation as the foundation  

By creating clear assignment rules that balance direct, round-robin, skill-based, and priority-based methods, organizations can succeed in the fast-paced world of modern support. Automatic ticket closure, detailed scheduling, and data-driven prioritization help keep support operations running smoothly. This approach empowers agents and ensures that customers receive genuine care, even when faced with a high volume of tickets.


Please stay tuned for more in the Desk behind-the-scenes series.


Regards,

 

Kavya Rao

The Zoho Desk Team


    • Recent Topics

    • Introducing New APIs in Zoho Contracts

      We are excited to announce the release of new APIs in Zoho Contracts to help you automate and manage every stage of your contract lifecycle more efficiently. Here’s a quick overview of what’s new: 1. Complete Contract Draft You can use this API to complete
    • Vimeo

      For me Vimeo is the most important video social channel for media and filmmakers. Would others agree and like it added to Zoho Social.
    • Delete a department or category

      How do I delete a Department? Also, how do I delete a Category? This is pretty basic stuff here and it's impossible to find.
    • Organization Emails in Email History

      How can I make received Org Emails to show up here?
    • Deleting Fields in CRM Deletes Views in Analytics

      Hey friends! I'm having some issues when we modify some fields within ZohoCRM. There are times where we need to sunset a field and eventually completely remove it. In these instances, it seems like a lot of views are removed in Analytics. This ranges
    • How to setup pricing in Zoho

      Hi everyone, I am relatively new here and have just moved from my old inventory system to the Zoho one. I am trying to get my head around how it all works. I am mostly setup connected to a shopify store, but I do manual sales also For manual invoicing,
    • Prefilled Date fields auto-changed and then locked when using “Edit as new”

      If a document out for signature has date fields (not SignedDate fields) that were pre-filled before sending, and then you use “Edit as new” to create a new version of the same document, the value of those date fields gets automatically changed to today
    • Is there a way to update all the start and end dates of tasks of a project after a calendar change?

      Hi! Here's my situation. I've built a complete project planning. All its tasks have start dates and due dates. After completing the planning, I've realized that the project calendar was not the right one. So I changed the project calendar. I now have
    • Access Phone Field Components (Country Code) Directly

      Hello everyone, I'd like to propose an enhancement for the Phone field in Zoho Creator. The Problem: The Phone field captures the country code and local number separately, but stores them as a single string (e.g., +1234567890). To get the country code,
    • Send mass messages through WhatsApp from the Tickets module

      Hi Everyone! Effective communication is key to delivering prompt and reliable customer support. Because WhatsApp is one of the most widely used and familiar messaging platforms, it's an effective channel for agents to reach customers who have submitted
    • Lead Owner Signature Merge Field

      I want to automatically insert a signature (i.e. contact info usually found at the bottom of an email) into an email template, depending on who the lead owner is. What is the merge code for the Signature from a Users profile? CRM > Settings > Customization > Templates There is a popup near the bottom of the edit screen which says: "You can insert a Signature, which is available as a merge field in the users section." It is also referenced on this page: https://help.zoho.com/portal/en/kb/crm/customize-crm-account/customizing-templates/articles/template-builder#Merge_Fields
    • How do I create a time field?

      I want a field that only records time. I can only see how to create a date-time field. If I do that and enter a time, without a date, nothing is recorded. If I create a number or decimal field, I cannot use it in time calculations. All I want is a field
    • Alternating columns - How to reverse order on mobile - Responsive template

      Can the order of alternating columns be reversed on mobile so that image comes before the text? Example: Desktop Row 1 column Left (image) , column right (text) Row 2 column Left (text) , column right (image) Mobile Currently Row 1 Image over text Row
    • InvokeURL butchering JSON for OpenAI API calls

      My organization works with mostly educational institutions. We have a custom module called "Schools", which is the user-entered school name they put when using our service (which they enter along with their state and zip code). We want to map this to
    • Custom order for Current Stage (Blueprint field)

      Hi! I suggest adding the option to set a custom order in reports for the Blueprint field ‘Current Stage’. Currently, these fields can only be sorted in ascending or descending order. Thanks!
    • CRM E-mail Sync from Outlook

      We are exploring Zoho as a possible new solution for our company. We are trying to understand further on how e-mail sync works. We use outlook. Our current CRM logs anytime we e-mail a customer so we can see in the CRM the message sent to the customer.
    • Run your help desk on your schedule

      In business, time is of the essence. This is especially true in a function like customer service, where KPIs such as response time and agent availability are the measures of success. Perhaps the most crucial consideration one needs to make about time is your hours of operation. These set expectations for your customer and for employees. To make communicating this information easier, we've revamped the way business hours and holiday lists work in Zoho Desk.   In order to accommodate teams that work
    • The Customer Happiness REST API is broken

      1. We are unable to extract the customerHappiness ( https://desk.zoho.com/DeskAPIDocument#CustomerHappiness#CustomerHappiness_ListallcustomerHappiness) object using the ticketNumber criteria. We keep getting HTTP 429 even when we limit to 60 calls per
    • Can the Product Image on the Quote Template be enlarged

      Hello, I am editing the Quote Template and added ${Products.Product Image} to the line item and the image comes up but it is very tiny. Is there anyway that you can resize this to be larger? Any help would be great! Thanks
    • Automatic Department and Employee Sync Between Zoho One and Zoho People

      Dear Zoho Support, I'm writing to propose a valuable feature request that would streamline data management and improve user experience within the Zoho ecosystem: automatic synchronization between departments and employees in Zoho One and Zoho People.
    • Zoho Expense and Chase Bank Visa credit cards - Direct Feed?

      Our company uses JP Morgan Chase Visa credit cards. We can't be the first to try and use a combination of Zoho Expense + Chase Bank + Visa Credit Cards --- anyone successful with this combination? 1. The direct feed automation isn't working. When I go
    • Impossibile inviare il messaggio;Motivo:554 5.1.8 Indirizzo del mittente bloccato

      " Impossibile inviare il messaggio;Motivo:554 5.1.8 Indirizzo del mittente bloccato" Hi need to send email, how can fix this? Thanks, Alice
    • Image inputed in Zoho Form were displayed to small in exported version

      Good evening, my name is athallah, i am a trainee in government office Right now, i use Zoho form to digitalize an airfield monitoring form. my problem is, the image were to small to displayed in exported version. it really bad for formal presentation
    • API. How do I get responses submitted to the form?

      Hi, I'm trying to retrieve a list of form responses via the API. I've created a Self Client application in API Console. What scoup should I enter? What are the endpoints? Is there documentation on this anywhere? I've wasted a lot of time searching. GPT
    • Question about Zoho CRM Professional plan users

      Hello! I have a question about the Zoho CRM Professional plan. Is the pricing charged per user or per organization? Are there any free users included in this plan, or do I need to pay for each additional user separately? Thank you!
    • Communicating with emojis

      On July 17, we celebrate World Emoji Day! We're a bit late 😐 sharing insights about this day. But we just couldn't let it pass without a mention 😊 because emojis have a meaningful connection with customer service 💬 🤝. We do not want to miss out on
    • Changing the Default Search Criteria for Finding Duplicates

      Hey everyone, is it possible to adjust the default search criteria for finding and merging duplicate records? Right now, CRM uses some (in my opinion nonsensical) fields as search criteria for duplicate records which do nothing except dilute the results.
    • Is it possible to create a word cloud chart in ZoHo Analystics?

      Hi there, I have a volume of transaction text that I would like to analyse using word cloud (or other approcah to detect and present word frequency in a dataset). For example, I have 50,000 records describing menu items in restaurants. I want to be able
    • Help integrating Aircall into Zoho CRM

      Hi all, We are need to get better AirCall integration into Zoho. We have configured in the Aircall dashboard but we have not done the Zoho side. We cannot see Zoho CRM information on incoming calls. And we calls and text's are not being logged. Specifically
    • Shopify Extension no longer working in CRM

      Zoho CRM and Extension are no longer working properly. We have used Shopify Basic for years. All of the sudden it stopped working, then started working again, and now no longer working again. There are several ways for Personal Information to sync from
    • How to keep track of bags, cans, drums of inventory?

      We buy and sell products that are packaged in bags 🛍️, cans🥫, drums🛢️, etc. with batch numbers. When we get a shipment of one of the products, how do we track we received (say) 10 cans each of 5L of a product and maybe we received 10 cans of another
    • Easy third party collaboration: Zoho Flow Integration

      Third-party integrations extend your project functionality with improved workflow, and data processing. With Zoho Flow integration you can include multiple third party actions into your project or task automation. Add Zoho Flow action in Workflow rules
    • Zoho Inventory - How to pay a supplier up front then receive multiple deliveries

      How do we manage situations where we pay a supplier up front, then the receive the products in increments? Example Workflow: Create Purchase Order > Receive Bill for full amount > Receive Items 2 or more deliveries. Currently, once a Bill is created against
    • Introducing Configure, Price, Quote (CPQ) in Zoho CRM | Public early access 2023

      Greetings Customers! We're excited to announce that the CPQ feature will soon be available in Zoho CRM and accessible to all accounts using the Professional, Enterprise, and Ultimate editions. We've opened this feature to select customers, and it'll be
    • how to edit the converted lead records?

      so I can fetch the converted leads records using API (COQL), using this endpoint https://www.zohoapis.com/crm/v5/coql and using COQL filter Converted__s=true for some reasons I need to change the value from a field in a converted lead record. When I try
    • Zoho Bookings <> CRM integration

      Hello Zoho community! We are enabling our Zoho Bookings <> CRM integration. What is the workflow if the integration detects that the contact already exists in the CRM? Does it create a duplicate record? Overwrite the record? Merge the record? (in this
    • Cannot reject empty expense report

      Hello, We are currently having issues with two empty expense reports where if we try to reject them, either manually or through the REST API, we get error 114016, which says some of the expenses have already been billed and must be removed. I'd appreciate
    • Use of Zia within Forms

      I have noticed that recently you have added Zia to help create forms from scratch. Would it be possible to add Zia functionality to free text fields for form submissions or if this is already on the roadmap an ETA for this please? We have a lot of field
    • Default in fields on Form B based on the user selection in Form A

      Hi Everyone, I have added an action button to a form report to bring up a new form based on user selection, see it indicated in red below: Then when the ne form loads, I want to default in some of the fields based on the record the user was selected on.
    • Auto-sync field of lookup value

      This feature has been requested many times in the discussion Field of Lookup Announcement and this post aims to track it separately. At the moment the value of a 'field of lookup' is a snapshot but once the parent lookup field is updated the values diverge.
    • Next Page