From data to decisions: A deep dive into ticketing system reports
Every organization that interacts with its customers should have an established timeframe for how soon an agent is expected to send the first response and any reply to any follow-up messages.
It's common for the support team to operate under a service level agreement that requires the first response to any customer ticket to be sent within one hour of ticket creation.
If a team has 10 agents, the manager does not need to check each ticket to see if the response time SLA is met. Instead, the response time report can help identify whether all responses are sent on time or if there is a delay.
What are time-based reports?
Time-based reports are valuable tools that help us understand how well things are going by breaking down key metrics over specific periods. By tracking, measuring, and visualizing data, these reports allow us to evaluate performance, spot trends, and make better decisions. They enable businesses to monitor efficiency, productivity, and operational effectiveness.
If a ticket was raised on February 23, and the response was sent on February 28, the manager can review the details to understand why there was a delay. This might be due to reasons such as holidays, a mistake by a new agent who is unfamiliar with the process, or unusually high demand for support. By identifying the cause, the manager can offer more training on SLA processes, adjust the way agents' workloads are allocated, or arrange for extra help during holidays to ensure timely customer responses in the future.
Example of response time reports
Suppose a ticket was raised on February 23rd about a patient’s health concern, and the response was sent on February 28th. In this case, the hospital manager can review the details to see why there was a delay in addressing the patient's needs. This delay may be caused by factors such as holidays affecting staffing levels, staff being unfamiliar with the ticketing process related to patient care, or an increased workload resulting from a sudden rise in patients.
By figuring out the cause of the delay, the manager can take proactive steps. For example, they could provide more training on the standard procedures for handling patient inquiries to ensure all staff understand the process. The manager might also adjust the workload by redistributing cases among staff or bringing in temporary help during busy times or holidays.
Another strategy is to form a dedicated task force to handle customer inquiries during peak periods to provide quicker responses. By tackling these issues, the organization can improve its operations and ensure timely responses to ensure customer satisfaction.
Availability: All paid versions
Specific attributes of the report
- Ticket ID: Zoho Desk identifies and distinguishes tickets using a unique reference number called a ticket ID.
- Subject: The ticket subject is typically a summary or description of the issue the customer is experiencing.
- Ticket owner: Owner of the ticket.
- Contact name: The customer's contact name.
- Event owner: The owner of the event.
- Event team: The change in the ticket's status.
- Responded by: The name of the agent who responded to the customer's ticket.
- Agent responded time: The time the response was sent.
- Agent response time: The total time taken to respond to the ticket.
- Team response time: The time the team responded to the ticket.
- System response time: The total time the team took to respond to the ticket
- Is first response: Confirms if this is the first response in the conversation's thread.
- Status: The current status of the ticket.
- Status during event: The status of the ticket at a particular point in time.
- Channel: The channel through which the ticket was submitted.

Importance of response time reports
Response time reports are important for support systems. They measure how quickly agents reply to customer inquiries.
- Enhance customer satisfaction
- Easily promote customer loyalty
- Enable performance tracking
- Drive operational efficiency
- Support data-driven decisions
- Reinforce brand reputation
Analyze and improve response times with reports
By closely examining both our first response times and the tickets that require more attention, the support team can gather valuable insights from every customer interaction. This continual analysis of response time reports allows us to identify patterns and areas for improvement, ultimately enhancing our overall performance and ensuring a superior experience for our customers.
Please stay tuned for more articles in our Desk Reports series.
Regards,
Kavya Rao
The Zoho Desk Team
Also read:
Time-based reports
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