Your bot just got smarter: AI-Powered routing that reads between the lines

Your bot just got smarter: AI-Powered routing that reads between the lines

What if your bot could tell the difference? Between a visitor who just needs a quick answer, someone actively comparing options, and a frustrated customer one click away from leaving?

Most bots can't. They deliver the same response to everyone, missing the nuance that separates a casual question from an urgent problem or a buying signal.

But here's what's possible now: With AI that understands sentiment, intent, and context, your bot can actually recognize what each customer needs in real-time. Upset customers get immediate attention. Ready-to-buy visitors get routed to sales reps. Explorers get guided through their options without friction.

Enter Criteria router + AI filters

If you’re using SalesIQ’s Criteria router card in the Codeless bot builder, you already know the potential of routing chats based on conditions you define. Now, we’ve made it smarter with AI Filters - Sentiment, Intent, and Topic.
  1. Sentiment: Understands the tone of the visitor (positive, negative, neutral). You can split the conversation based on the sentiment. Example: If a visitor sounds frustrated, their sentiment is marked negative, you can route them directly to experienced agents.
  2. Intent: Detects the purpose of the conversation (like cancellation, purchase, or scheduling). You can mention the intent and split the chat that matches your intent. Example: If someone says, “I’m not happy with my order”, the intent could be cancellation, you can trigger a survey or escalation.
  3. Topic: Here you can define topics like, iPhone in ecommerce, 2bhk flat in Chicago for real estate, basically nouns. If the bot finds these topics, it will route accordingly. 
IdeaWebinar alert: Want to see more examples and deep-dive into use cases? Check out our AI-Powered engagement with SalesIQ webinar, where we covered all the new AI-based solutions in SalesIQ, including Criteria Router and AI Filters.


Let’s look at a few use cases across industries:

1. E-commerce: A customer types, “My package arrived broken. I want a refund.”
  1. Sentiment: Negative
  2. Intent: Cancellation/Return
Route this chat straight to your experienced support agents, skipping the bot’s small talk.



2. Real Estate: A visitor says, “Looking for a flat in Chicago near the lake.”
  1. Topic: Flat, Chicago
  2. Intent: Search 
Instantly connect them with the right sales rep covering that location, instead of bouncing them around.



3. IT / Tech Support: Someone writes, “The app keeps crashing whenever I try to upload a file.”
  1. Sentiment: Negative
  2. Intent: Technical Issue
  3. Topic : App
Route to your technical app support team, not the general help queue.


Implementation tips:

1. Use context variables: AI filters works only with bot context variables. Make sure to:
  1. Use the text input card to capture customer messages
  2. Enable "Save in bot context"
  3. Give a variable name
  4. Use the same in your Criteria router card
2. Prioritize your rules: When multiple rules match, the first one wins. Structure your rules by priority: Example:
  1. Rule 1: Sentiment: Negative + Intent: Cancellation
  2. Rule 2: Sentiment: Negative + Topic: App issues
If a customer says "The app is crashing again, I want to cancel," both rules technically match, but Rule 1 triggers because it's listed first.

Get started today

AI Filters are live in your Criteria Router.

With this, your bot is no longer just a gatekeeper, it’s a smart filter. It understands urgency, emotion, and intent, and directs conversations to the right place, faster. That means happier customers, less frustration, and more chances to convert. 

Set up your rules, test a few conversations, and watch how much smoother your chat flow becomes and let us know if how it works.

    • Recent Topics

    • Pre-orders at Zoho Commerce

      We plan to have regular producs that are avaliable for purchase now and we plan to have products that will be avaliable in 2-4 weeks. How we can take the pre-orders for these products? We need to take the money for the product now, but the delivery will
    • Constant color of a legend value

      It would be nice if we can set a constant color/pattern to a value when creating a chart. We would often use the same value in different graph options and I always have to copy the color that we've set to a certain value from a previous graph to make
    • Zoho Pagesense really this slow??? 5s delay...

      I put the pagesense on my website (hosted by webflow and fast) and it caused a 5s delay to load. do other people face similar delays?
    • Payroll and BAS ( Australian tax report format )

      Hello , I am evaluating Zoho Books and I find the interface very intuitive and straight forward. My company is currently using Quickbooks Premier the Australian version. Before we can consider moving the service we would need to have the following addressed : 1.Payroll 2.BAS ( business activity statement ) for tax purposes 3.Some form of local backup and possible export of data to a widely accepted format. Regards Codrin Mitin
    • Problem with Email an invoice with multiple attachments using API

      I have an invoice with 3 attachments. When I send an email manually using the UI, everything works correctly. I receive an email with three attachments. The problem occurs when I try to initiate sending an email using the API. The email comes with only
    • Page Layouts for Standard Modules like CRM

      For standard modules like quotes, invoices, purchase orders, etc, it would be a great feature to be able to create custom page layouts with custom fields in Zoho Books similar to how you can in Zoho CRM. For example, and my current use case, I have a
    • Non-depreciating fixed asset

      Hi! There are non-depreciable fixed assets (e.g. land). It would be very useful to be able to create a new type of fixed asset (within the fixed assets module) with a ‘No depreciation’ depreciation method. There is always the option of recording land
    • Fixed asset management

      I want to know if there is any individual module for fixed assets management
    • One time sale item in billing automatically detects as service

      if i have some items which i don't want to add in my "item" list because its sold only for one time. but when i type item name in invoice, it (system) automatically takes it as a service and despite of HSN , it shows SAC code to be entered. if its selectable i.e. either item or service , it would be very helpful and a must have feature.
    • Project template after project creation

      How can I apply a project template AFTER the project has been created?
    • convert the project to templet

      i have some deployment ME product for different customer , i need to create a fixed template for use it rather then keeping creating this template every time
    • Seriously - Create multiple contacts for leads, (With Company as lead) Zoho CRM

      In Zoho CRM, considering a comapny as a lead, you need us to allow addition of more than one contact. Currently the Lead Section is missing "Add contact" feature which is available in "Accounts". When you know that a particular lead can have multiple
    • Related Module in Sharing Rules

      Zoho CRM team recently added the feature to filter records by Related Records It will be really beneficial if we can have this feature for Sharing Rules as well
    • Assignment Thresholds Resetting After Lead Conversion

      Hello everyone, We're facing an issue with Zoho CRM's lead assignment thresholds that makes them unsuitable for our workflow. I'm hoping to find a potential workaround or solution from the community. Here’s our current process: A new lead is created automatically
    • Zoho CRM Analytics - Allow To Reorder Dashboards

      I would like to suggest that you add the ability to reorder dashboards in the Analytics Module. I can see that this has been requested some time ago, the latest 9 years ago. I am not sure if this is a big or small endeavor, but such a small fix can go
    • Territory view for custom modules?

      I have recently activated territories however I can't seem to find how to use territories for custom modules? These modules have territories:  Contacts /  Accounts / Opportunities These modules don't have territories:   Buildings (custom module) and 
    • Zoho Books - How to Invoke a Custom Function in Schedulers

      We have multiple schedulers that send emails to customers in batches. Currently, we are maintaining the same code across several schedulers. Is it possible to use a custom function inside a scheduler script? If yes, how can we invoke the custom function
    • Approval Process Comments

      Is it possible to view the comments entered during the approval or rejection of a record in the approval process? If not, is there a way to require a field to be completed upon approval or rejection?
    • Login for test case

      Had a few questions regarding authentication test cases and couldn't find an answer in the the docs. 1. If an app like Zoho Creator requires authentication before providing access, do I need to create a login function and add it to each test case? 2.
    • Zoho / Outlook Calendar sync

      The current Marketplace -> Microsoft -> Meetings integration needs 2 changes. 1. The current language for the Two-Way sync option should be changed. It currently states, "Sync both your Zoho CRM Calendar and Office 365 Calendar meetings with each other."
    • Customer members area

      Does FSM support a customer members area? If not what do you propose we use if we want the data used in FSM for customers to give them an area / login to see past orders, create new orders and general announcements.
    • Zoho Books-Accounting on the Go Series!

      Dear users, Continuing in the spirit of our 'Function Fridays' series, where we've been sharing custom function scripts to automate your back office operations, we're thrilled to introduce our latest initiative – the 'Zoho Books-Accounting on the Go Series'.
    • Desktop app doesn't support notecards created on Android

      Hi, Does anybody have same problem? Some of last notecards created on Android app (v. 6.6) doesn't show in desktop app (v. 3.5.5). I see these note cards but whith they appear with exclamation mark in yellow triangle (see screenshot) and when I try to
    • Notes created in mobile can no longer be accessed in desktop

      Working with a 2013 Mac running OS 10.14.6; Desktop Notebook version 4.5.3. Using Motorola Moto G Power 5G - 2024; Android app version 6.7 I have been using Notebook for some years. Starting several weeks ago, the notes newly created ion the phone can
    • Function #49: Manage varying installment payments using Zoho Books

      . Hello everyone, and welcome back to our series! Last week, we discussed automating the collection of fixed installment payments in Zoho Books. But what if your payment structure involves charging varying percentages of the invoice total as installments?
    • Zoho Writer - Option to Export as .zdoc format

      I've noticed that it's not possible to export a Zoho Writer Document in the .zdoc format. Isn't zdoc, Zoho Writer's own format? My use case is that I sometimes need to create quite complex documents with floating elements, which sometimes need to become
    • Is it possible for contacts to "Re-enter" a workflow in Zoho Campaign?

      We are currently working on a way to automatically add users to from one list to other lists based on specific criteria, but can't seem to find a native way of doing this so we are trying to use Workflows to do this. So, for example, if a user's status is set to "Active," then they should be added to the list "Active Users." If the same user's status is then set to "Paused," they should be added to the list "Paused Users" and removed from the list "Active Users." This works fine for the first go
    • Bulk upload images and specifications to products

      Hi, Many users have asked this over the years and I am also asking the same. Is there any way in which we can bulk upload product (variant) images and product specifications. The current way to upload/select image for every variant is too cumbersome.
    • Out of Office for Just One of My Alias Email

      Can I set up the Out of Office Reply for Just One of my Alias Email Addresses?
    • Can I map multiple Surveys into the CRM using the same fields?

      Hello, We are a healthcare practice that offers two distinct services (Nutrition and Primary Care). We use Zoho Survey for our lead generation form (Get Started Survey), which allows people to express interest in one of the two services and even allows
    • Dealing with API responses where integers have more than 16 digits

      Hi there How do I deal with an api response contaning an int or float with more than 16 digits (before any decimal places for a float). I constantly receive the response "Unable to cast the 'BigInteger' value into a 'BIGINT' value because the input is
    • Need Inactive accounts to be visible in Reports in Zoho Books

      I N=need Inactive accounts to be visible in Reports in Zoho Books to do recons of the accounts but when i see the same they are not visible in the Accountant - Account Transactions report
    • unblock e-mail

      please unblock my e-mails info@meatnews.gr and myrtokaterini@meatnews.gr
    • Add Zoho Mail for users who do not need Zoho One

      We have licenses for ZOho One for teams that need to use the suite of products that Zoho One offers.  We have 8 more people who only need email access and we would like to add just a Zoho Mail.  They do not need the Zoho One license.  We are currently
    • ZML vs HTML Snippet - which is better?

      Are there certain use cases where one is better than the other?
    • Auto CheckOut Based On Shift.

      This Deluge script runs on a scheduled basis to automatically set the 'Actual_Check_Out' time for employees who haven't manually checked out. If the current time is past their scheduled 'Shift_End_Time', the script updates the check-out time to match
    • How to remove some users in zoho accounts

      How to remove some users in Zoho accounts.
    • Infinite loop of account verification

      Hi I can't do anything on my zoho account.  I always get this message Hi Sheriffo Ceesay As a security measure, you need to link your phone number with this account and verify it to proceed further. When ever I supply the details, it displays that the number is associated with another account. I don't have any other account on zoho so this is really annoying. 
    • Load PO_Date field (Purchase Order) with current date in Deluge

      Hi, I'm not a full time developer, just helping to customize our CRM, in the small company I work for. There must be something wrong with me, because I can't do something so simple as complete a field with the current date in a function using Deluge.
    • Zoho CRM in Microsoft Power Automate Custom Connector

      Hi everyone, I’m building a Power Automate flow that integrates Microsoft Bookings with Zoho CRM. The goal is to automatically create a meeting (event) in Zoho CRM whenever a new appointment is booked via Microsoft Bookings. To achieve this, I created
    • Next Page