Objectives and Key Results (OKRs) are a goal management framework used by organizations to define strategic goals as objectives and track the outcomes with key results. Whether you are an upcoming startup or a seasoned business, setting objectives helps you envision the organization’s future goals, stay on track, and monitor the progress throughout.
Objectives are organization-level goals, which your teams are expected to achieve. They should be concise, coherent, inspirational, and also achievable.
Key Results are the measurable targets with actionable steps that help the business progress towards the objective.
Agile and OKR align closely to set and achieve long-term business goals. Zoho Sprints, acknowledging the need for organizations to foster goal alignment, supports
OKR so you can create new objectives and key results, and map them to active items in your projects.
Let’s consider a business scenario where implementing OKR contributes to a company's progress.
An instant delivery service aims to thrive among strong competitors and gain more customer trust. Here’s a sample set of objectives and key results they define using Zoho Sprints.
In the above objective, the first three key results are trackable with numbered metrics, whereas the other two key results require boolean units. Zoho Sprints allows you to map items to key results, helping you create actionable steps to achieve your goal.
OKR dashboards are designed to help you gain insights on the progress of the overall OKRs. You can select the duration to filter results and view the current status, completion percentage, and user activity in the OKRs.
Additionally, each Objective hosts an individual dashboard as well. Here, the status of the objective along with the progress of the associated key results can be tracked. This provides a detailed analysis of the individual OKRs.
Here are other examples on how different teams in the company can use OKRs.
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Customer Support Team
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Objective: Enhance customer satisfaction while interacting with the customer support team.
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Key Results:
- Reduce query resolution time by 50%.
- Improve first-contact resolution rate by 50%.
- Decrease negative feedback from customers by 70%.
- Achieve an average customer happiness rating of 4 or higher.
- Introduce chat bots to handle common inquiries and facilitate engagement.
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Development Team
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Objective: Enhance product quality.
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Key Results:
- Decrease post-release bugs by 50%.
- 100% adherence to security guidelines to achieve the new security milestone.
- Reach 90% test coverage for all new features.
- Ensure 100% code review completion by individual mentor, security team, server team, PM team, and UI team.
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Product Management Team
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Objective: Improve overall product usability and quality.
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Key Results:
- Aim to fix 70% of existing bugs.
- Reduce post-release bugs by 30%.
- Increase engagement through product onboarding screens by 10%.
- Introduce product tour videos for new users.
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We hope this feature is helpful for your Agile teams to set strong goals and work towards them. Learn about
OKRs and how to set them up in Zoho Sprints from our help documentation. Join us in the comments below and let us know how you plan to use OKRs in your organization.
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