The power of camaraderie

The power of camaraderie

In the days before the internet boom, conversations happened face-to-face or over the phone. Phone calls were precious; every minute counted, and every word mattered. We looked forward to those moments of real connection. Even today, nothing quite matches the depth and delight of a face-to-face conversation.
Then came the internet, and with it, a revolution in how we communicate. Messaging, chats, social media, and video calls, people across the globe can now connect instantly. No matter the distance, we’re closer than ever before. Recognizing the importance of these human connections, the United Nations has designated July 30th as International Friendship Day. It is a day to celebrate bonds that go beyond boundaries.

Friendship in customer service

In customer service, most interactions are professional, but they are still rooted in human connection. At its heart, support is about trust, empathy, and cooperation, just like friendship.
Zoho Desk is built to help organizations connect with customers from anywhere in the world, creating not just resolutions, but relationships.

From transaction to relationship  

Customers reach out to support teams for different needs at various times. Going beyond quick fixes, remembering organizational preferences, providing proactive support, offering best practices, use cases, and sharing resources on the Knowledge Base builds genuine rapport.
Zoho Desk Tip: Use the Ticket Timeline and Contact History to personalize every conversation. With this context, you can understand the frequency of conversations with the customer and the issues previously encountered. This fosters customer support to a meaningful relationship.

Setting healthy boundaries  

Boundaries are important in every relationship. Clear, healthy boundaries reduce frustration, build trust, and support mutual respect.
Zoho Desk Tip: Use Business Hours and Holiday Lists in Zoho Desk to define your team's availability across time zones and regions. Use OOO (out of office) auto-responses and configure Guided Conversations to provide self-service offline support. This helps customers know when to expect a response and allows teams to manage workloads fairly, creating a respectful and balanced experience for both sides.

A global friendship  

Friendship isn’t limited by geography, and neither is great customer service. For global products and services, culturally aware and localized support is essential. Language and regional preferences must be respected to create meaningful connections.
Zoho Desk Tip: Configure region-specific SLAs in Zoho Desk to deliver timely, localized support across the globe, all from one unified platform.
Enable multi-language support for your Help Center so your Knowledge Base and communications are available in your customers’ preferred languages.
This reflects inclusivity, care, and a more personal customer experience.

Customer connection

Trust and openness are the foundation of a great friendship. Empowering customers to connect, share, and learn from one another builds stronger relationships.
Zoho Desk Tip: The Zoho Desk Community can be a vibrant space to comment, share ideas, connect with people in the organization, and engage with fellow users. Shared learning and meaningful connections contribute to collaborative growth.
Enable agent name visibility in email replies and ticket conversations. This adds a human touch to every interaction, which helps customers feel connected and builds familiarity and trust.

Checking on you like a friend does

When a customer faces an issue that affects their business, the support agent works hard to resolve it as quickly as possible. But they don’t stop there: The agent follows up to check how the customer and their business are doing. This builds trust and strengthens loyalty.
Zoho Desk Tip: Use Follow-Up Tasks and Reminders in the Activities module to reconnect with customers and show them you truly value the relationship.

Turning feedback into friendship  

It can be disheartening for the support team when a customer leaves a poor rating after their ticket is resolved. But instead of letting it go, the team reaches out, acknowledges the customer’s experience, and listens.
They work to understand what went wrong, find a solution, and learn how to improve.
Zoho Desk Tip: Use the Customer Happiness Rating and Reports to turn negative feedback into meaningful conversation and loyal customers into long-term advocates.

On this International Friendship Day, we celebrate the human connections that make great service possible. With tools like Zoho Desk, you're not just resolving tickets. You're building trust, creating meaningful interactions, and turning everyday conversations into long-term partnerships.
Because just like in friendship, the best support listens, understands, and shows up every time.
Here’s to making every customer feel heard, valued, and supported.
Support rooted in friendship goes a long way.
Wishing you a Happy International Friendship Day!
Warm regards,
Lydia | Zoho Desk

    • Sticky Posts

    • Register for Zoho Desk Beta Community

      With the start of the year, we have decided to take a small step in making the life of our customers a little easier. We now have easy access to all our upcoming features and a faster way to request for beta access. We open betas for some of our features

    • Share your Zoho Desk story with us!

      Tell us how you use Zoho Desk for your business and inspire others with your story. Be it a simple workflow rule that helps you navigate complex processes or a macro that saves your team a lot of time; share it here and help the community learn and grow with shared knowledge. 

    • Tip #1: Learn to pick the right channels

      Mail, live chat, telephony, social media, web forms—there are so many support channels out there. Trying to pick the right channels to offer your customers can get pretty confusing. Emails are most useful when the customer wants to put things on record. However, escalated or complicated issues should not be resolved over email because it's slow and impersonal.  When you need immediate responses, live chat is more suitable. It's also quick and convenient, so it's the go-to channel for small issues. 

    • Welcome to Zoho Desk Community - Say hello here!

      Hello everyone! Though we have been here for a while, it’s time to formally establish the Zoho Desk Community; we’re really happy to have you all here! This can be the place where you take a moment to introduce yourself to the rest of the community. We’d love to hear all about you, what you do, what company or industry you work for, how you use Zoho Desk and anything else that you will like to share! Here’s a little about me. I am Chinmayee. I have been associated with Zoho since 2014. I joined here

    • Webinar 1: Blueprint for Customer Service

      With the launch of a host of new features in Zoho Desk, we thought it’ll be great to have a few webinars to help our customers make the most of them. We’re starting off with our most talked about feature, Blueprint in Zoho Desk. You can register for the Blueprint webinar here: The webinar will be delivered by our in-house product experts. This is a good opportunity to ask questions to our experts and understand how Blueprint can help you automate your service processes. We look forward to seeing

    • Recent Topics

    • User Permission Log

      Our external auditors are asking for a way to view changes made to user permissions (basically, a user permission change log). Is this feature built into Creator? 

    • What's New in Zoho Billing | May 2026

      We're back with another round of updates in Zoho Billing! This month brings new capabilities designed to give you more flexibility and control over your billing operations. From associating price lists with business locations, and including annexures

    • ZOHO SURVEY to ZOHO CRM integration

      I am trying to use the ZOHO SURVEY to ZOHO CRM integration but the integration won't allow me to choose a record layout and that means there is a erquired field that i cannot input, is there any way around this?

    • Why don't Zia agents support file uploads?

      I am trying to build a Zia Agent that allows uploading of a PDF file and uses the GLM5 model to process it and extract information. But agents.zoho.com has no way to enable file uploads on the agent. Additionally, GLM5 based agents keep outputting their

    • Re-Apply SLA When Ticket Reopened from Closed Status?

      If you have an SLA applied, timers are deactivated when going to "On Hold" status type and reactivated when going back to an Open status type. What we discovered is when a customer replies to a closed case and it reopens, the SLA is not applied and timers

    • Zoho Forms - Failed CRM Sync Improvement

      I'd like to suggest an enhancement to the Zoho Forms and Zoho CRM integration. Currently, once a form entry has been submitted, there is no simple way to push that individual entry to CRM again if needed. Before anyone mentions it, I am aware that the

    • Lead score decay timing and excluding specific campaigns from scoring

      Hi team, I have two quick questions about lead scoring: 1. When does a lead's score start going down? Like, after how many days of no activity does the score begin to drop? 2. Is there a way to stop certain campaigns from adding points to a lead's score?

    • How to show product cards in your chatbot

      Hey everyone, If you are using Guided Conversations to help customers find products, you have probably run into this problem: the bot gives customers a list of options, but they still have no idea which one to pick. There will be no images, no specs,

    • "Make online" not clearing previously downloaded files from disk

      I downloaded a large folder via "Make offline" so I could copy it to another location. This worked. When I was done I hoped that "Make online" would restore it to the previous state where those files are not stored locally in TrueSync. This did not work—Finder

    • Importing Tasks

      Few suggestions that would make creating project templates more efficient.   1. Having the ability to import tasks from a spreadsheet within the Project Template Task section.  You can do this when creating a "new project." 2. When importing Tasks from a spreadsheet, to be able to associate a milestone to a tasklist, just as I can associate a tasklist to a task.  This would alleviate a very tedious, time consuming process. 3. Another feature that would be very helpful is rather than a start and end

    • GSTIN Public Search API

      Does zohobooks have an api using which i can search GST numbers and get their details?

    • Zoho Books | Product updates | April 2026

      Hello users, Welcome to our April 2026 product updates roundup! Highlights include profit margin for sales transactions, insights in reports, recording deposits from undeposited funds in banking, and faster production workflows with improved assembly

    • Quotes Module - import data

      Hello Zoho, is it possible to import Quotes records? I was trying and i have no results. Raport shows no data imported. Could you help me please how to do it?

    • Spell Check Red Underlines Keep Appearing Even After Disabling

      Hello Zoho Support, I'm facing an issue in Zoho Writer where red spell-check underlines keep appearing even after I disable Spell Check. I have already: Turned OFF Spelling Errors Turned OFF Grammar Turned OFF Writing Quality Turned OFF browser spell

    • Its 2022, can our customers log into CRM on their mobiles? Zoho Response: Maybe Later

      I am a long time Zoho CRM user. I have just started using the client portal feature. On the plus side I have found it very fast and very easy (for someone used to the CRM config) to set up a subset of module views that make a potentially extremely useful

    • Truco del mes: Zoho Desk - Cómo mostrar tarjetas de producto en tu chatbot

      ¡Hola a todos! Si utilizas Conversaciones Guiadas (Guided Conversations) en Zoho Desk para ayudar a los clientes a encontrar productos, probablemente te hayas encontrado con este problema: el bot ofrece una lista de opciones, pero los clientes siguen

    • Cliq iOS can't see shared screen

      Hello, I had this morning a video call with a colleague. She is using Cliq Desktop MacOS and wanted to share her screen with me. I'm on iPad. I noticed, while she shared her screen, I could only see her video, but not the shared screen... Does Cliq iOS is able to display shared screen, or is it somewhere else to be found ? Regards

    • Retail Payment Receipt

      Hi, So "payment receipts" have a "Retail" template for thermal printers, but the template is configured at A4 paper size!!! How is this retail guys? On the other hand, Invoices have 3 Retail templates which have 3 and 4 inch paper size, perfectly fitting

    • Assign default Location + warehouse to Customer / Vendor

      Hello there. With the introduction of Locations I'm having to enter the warehouse for every single transaction which is getting really tiring and causes errors (easy to fix, but still). Does anybody know if there's a way to assign a default Location and

    • SalesIQ : Allow Operators to Manually Set Company Names in Visitor Info

      Hi SalesIQ Team. We have identified an issue where the Company name displayed in Visitor Info is sometimes incorrect or not displayed at all. Currently, there is no way for operators to manually edit or specify the company a visitor belongs to. I understand

    • How to charge Convenience fee OR payment gateway charges to the end client who is paying the invoice?

      Hello, I am creating this topic after having discussions with various sets of users and have understood that with people moving more and more to digital payments, it is important for the client to enable the "Convenience fee" kind of scenario. I have

    • 404 error at checkout

      Our customers are getting a 404 error at checkout. Anyone else with the same problem?

    • Enhancement in Zoho CRM: Introducing New Return Types for String Fields Based on Character Length

      Dear Customers, We hope you’re well! In Zoho CRM, formula field with string return type is used in various scenarios where text is involved like concatenating customers’ first and last names, trimming characters from texts, performing find and replace

    • BUG and HANGUP - Add Row with Fields DOUBLES the amount of rows instead of Adding Just 1 Row

      As it says in the title, there is a bug with forms generated with Zoho Writer where the Add Row With Fields ends up DOUBLING the amount of rows instead of Adding just 1 row.

    • Approval Escalation based on time.

      How can I configure a multi-approval in Zoho creator. I want to have 2 approvers, say team lead and line manager. I want prices less than 50 to go to the team lead, otherwise they should to the line manager. Also if the price is 50 but the team lead takes

    • Zoho Analytics "Esc" key problem

      I frequently use the Escape (Esc) key while building dashboards, reports, and writing SQL queries. Since the recent updates to Zoho Analytics, the Esc key no longer behaves as expected. When writing SQL queries, pressing Esc to dismiss a suggestion now

    • All new Address Field in Zoho CRM: maintain structured and accurate address inputs

      Availability Update: 29 September 2025: It's currently available for all new sign-ups and for existing Zoho CRM orgs which are in the Professional edition exclusively for IN DC users. 2 March 2026: Available to users in all DCs except US and EU DC. 24

    • Error when subscribing to any iCal feed in Group Calendar

      When I try to add any iCal URL via Settings → Calendar → Calendars → Group Calendars → Manage → Subscribed by Group, Zoho pops up an ‘Internal Server Error’ and nothing is added in the ‘Subscribed by Group’ list. But - the feed then appears under my personal

    • Record Limit on Report

      I have set up a report that I'm putting on a "page". I have filters set up to only show the records with deadlines in the next 45 days. But I only want the report to show the first 3 records (and if possible have a pagination option at the bottom to access

    • Problem with the blueprint flow.

      Scenario: 3 departments in a single environment: A-B-C agents from department 1 D-E-F agents from department 2 G-H agents from department 3 Since we've been using Zohodesk (2023), agents can assign tickets to the correct department using the blueprint

    • Zoho ERP | Product updates | June 2026

      Hello users, We launched Zoho ERP on January 23, and since then, our goal has been to help businesses streamline and manage their operations with greater efficiency, flexibility, and control. Since the launch, we've continued to enhance the platform every

    • Kaizen #125 Manipulating Multi-Select Lookup fields (MxN) using Zoho CRM APIs

      Hello everyone! Welcome back to another week of Kaizen. In last week's post in the Kaizen series, we discussed how subforms work in Zoho CRM and how to manipulate subform data using Zoho CRM APIs. In this post, we will discuss how to manipulate a multi-select

    • Zoho CRM upload files error

      Since today, we have been experiencing issues with uploading photos to opportunities. The message indicates that the storage is full, but as far as I can see, there is still plenty of space available. Could there be an issue or a bug?

    • Mise à jour de Zoho Books – France

      Chers clients, Merci pour votre patience et votre soutien continu. Avec les évolutions réglementaires à venir en France nous introduisons de nouvelles fonctionnalités dans Zoho Books pour les clients français. Ces mises à jour ont été conçues pour répondre

    • Please Make Zoho CRM Cadences Flexible: Allow Inserting and Reordering Follow-Up Steps

      Sales processes are not static. We test, learn, and adapt as customers respond differently than expected. Right now, Zoho Cadences do not support inserting a new step between existing follow-ups or changing the type of an existing primary step. If I realize

    • WhatsApp Calling Integration via Zoho Desk

      Dear Zoho Desk Team, I would like to request a feature that allows users to call WhatsApp numbers directly via Zoho Desk. This integration would enable sending and receiving calls to and from WhatsApp numbers over the internet, without the need for traditional

    • Introducing Custom Columns in Forecasts in Zoho CRM

      Hello all, Forecasts in Zoho CRM help sales representatives, managers, and business stakeholders evaluate performance and plan future sales activities. While standard metrics such as Target, Achieved Amount, and Pipeline Amount provide a baseline view,

    • Let's bring Manufacturing Resource Planning (MRP), Material Requirement Planning (MRP), and Production Planning/Management module / feature in Zohobooks

      Let's bring Manufacturing Resource Planning (MRP), Material Requirement Planning (MRP), and Production Planning/Management module / feature in Zohobooks

    • Will I see emails sent via campaigns in CRM?

      It would be useful for people to be able to see emails sent via campagins in Zoho CRM is that possible?

    • Zoho ZUGs Meetups 2026 en España: Descubriendo nuevas posibilidades con Zoho

      ¡Hola, Español Zoho Community! Hemos celebrado una nueva edición de los Zoho User Groups (ZUGs) en España (Madrid, Barcelona & Valencia), una excelente oportunidad para reunirnos, formarnos y descubrir nuevas formas de sacar más partido a nuestras herramientas

    • Next Page