Hello everyone!
Welcome back to another post in the Kaizen series!
This week, we will discuss what are CRM Variables and variable groups, how to create, update, and delete them through an API and the UI, and a simple example in Deluge of using a CRM variable in a function.
Let's get started!
What are CRM Variables?
Often, we have the need to reuse certain data in CRM at various places. Instead of creating separate fields to hold such values in every module, we can create an org-level field and use the same value across the CRM system. This field is called a CRM Variable.
These variables can be of any of the following data types:
- Decimal
- Single line
- Multi line
- Integer
- Long integer
- Percent
- Currency
- Date
- DateTime
- Email
- Phone
- URL
- Checkbox
Where can you use CRM Variables?
You can use CRM variables in mail merge templates, email templates, functions, workflows, buttons etc,.
What are Variable Groups?
When you have multiple variables, you can group them together for easy accessibility. For example, it makes sense to group all the authentication variables such as access token, refresh token etc., under a group called "Auth parameters".
How can you create a CRM Variable?
You can create CRM Variables from the UI or through the CRM API.
1. From the UI
- Go to Setup > Developer Space > Zoho CRM Variables > Create New Variable.
- In the Create Zoho CRM Variable pop up, enter the following details:
a. The name of the variable in the Variable Name field.
b. The API name of the variable in the API name field.
c. A brief description of the variable in the Description field.
d. The data type of the variable from the Variable Type drop-down.
e. The group that the variable must belong to in the Grouped Under drop-down. - Click Save.
2. Creating a variable through an API
Request URL: {api-domain}/crm/{version}/settings/variables
Request method: POST
Scope: ZohoCRM.settings.variables.ALL or ZohoCRM.settings.variables.CREATE
Input JSON keys
{ "variables": [ { "name": "Company Address", "api_name": "Company_Address", "variable_group": { "api_name": "General", "id": "3652397000004992001" }, "type": "textarea", "value": "#24, Austin, TX", "description": "The address of the company when the state is Texas" } ] } |
where,
Key name and data type | Description |
| The name of the variable. |
api_name string, mandatory | The API name you want to set for the variable. |
variable_group JSON object, mandatory | The API name and the ID of the variable group you want to group your variable under. If you do not have a variable group, you can only group it under "General". Use the Get Variable Groups API to get the ID and name of the variable group. |
| The data type of the variable. The possible values are integer, text(for single line), percent, decimal, currency, date, datetime, email, phone, url, checkbox(for Boolean), textarea(for multi-line), and long. |
| The value of the variable. |
description string, optional | A short description of the variable.
|
Sample Response
How can you update a CRM variable?
1. From the UI
- Go to Setup > Developer Space > Zoho CRM Variables.
- Hover over the variable you want to edit.
- Click the "Edit" icon on the left-corner of the variable.
- In the Edit Zoho CRM Variable pop up, update the relevant details.

- Click Save.
Note
You cannot edit the Variable Type and Grouped Under fields.
2. Through an API
Request URL: {api-domain}/crm/{version}/settings/variables (or)
{api-domain}/crm/{version}/settings/variables/{variable_API_name or Variable_ID}
Request method: PUT
Scope: ZohoCRM.settings.variables.ALL or ZohoCRM.settings.variables.UPDATE
Input JSON keys
Note that besides "id", all the keys are optional based on what details you want to update.
{ "variables": [ { "id":"3652397000012482002"; "name": "Company_Address", "api_name": "Company_Address", "value": "#24, Austin, TX", "description": "The address of the company when the state is Texas" } ] } |
where,
Key name and data type | Description |
| The ID of the variable you want to update. You can get this ID from the Get Variables API. |
| The name of the variable. |
| The API name you want to set for the variable. |
| The value of the variable. |
| A short description of the variable.
|
Sample Response
How can you delete a CRM variable?
1. From the UI
- Go to Setup > Developer Space > Zoho CRM Variables.
- Hover over the variable you want to delete.
- Click the "Delete" icon on the left-corner of the variable.

- Click Delete in the pop up that asks for confirmation.
2. Through an API
Request URL: {api-domain}/crm/{version}/settings/variables/{variable_id} (or)
{api-domain}/crm/{version}/settings/variables?ids=id1,id2..
Request method: DELETE
Scope: ZohoCRM.settings.variables.ALL or ZohoCRM.settings.variables.DELETE
Sample Response
Use cases
Here are a few use cases where you can use CRM Variables.
- Consider that you have integrated with RazorPay and want to send payment links to deals that you have won. Here, you can store the payment link in a variable and use it in the function that sends the link to the deal through an email.
- You can improvise the above function, and have a condition that checks whether the payment link is valid or has expired. If it is invalid or expired, you can send an alternate payment link that is stored in another CRM variable.
- Consider you have scheduled a function to run everyday. Now, you want to run this function except on Saturday and Sunday of a particular month. In this case, you can hard-code the Saturday and Sunday in CRM variables of the DateTime type, and check this while running your function. You case would be "if datetime =={CRM variable}, stop execution".
- Another classic example of using CRM Variables would be in the banking sector. Consider that you have multiple modules that deal with the rate of interest. This rate will differ based on the tenure, the type of loan, the age of a person etc, and used at multiple places across the org. Here, you can set up variables for the different rates of interests and use them in various places. The best part is, when the rate of interest changes, you have to just change it at one place - CRM Variable.
Let us see this example in detail.
I have a module called Loans. For home loans, the rate of interest is 10% for all, irrespective of the tenure.
So, I have created a CRM variable called Interest, whose data type is decimal, and has the value 10.
In the Loans module, I have the following fields:
- Customer Name(single line) to represent the name of the customer who has opted for the loan.
- Principal(decimal) to represent the principal they have borrowed.
- Tenure(number) that depicts the number of years they will repay the loan in.
- EMI(decimal) to represent the monthly installment.
- Total(decimal) to represent the total amount they will repay including the interest.
I have a function that calculates the EMI and the Total. Here is the code.
// In this function, we are getting principal, tenure and record id from the record and Interest from CRM Variables. //Calculate Total Total = Principal + Principal * Interest / 100 * Tenure; info Total; //Calculate EMI EMI = Total / (Tenure * 12); info EMI; //Variable with MAP type to hold the fields and values record_info = {"EMI":EMI,"Total":Total}; info record_info; info zoho.crm.getRecordById("Loans",record_id); //Updating the record zoho.crm.updateRecord("Loans",record_id,record_info); |
The following image shows the function argument mapping.
I have now set up a workflow that is triggered upon record creation. This workflow has the Calculate EMI function associated to it as shown in the following image.
As you can see, in Argument Mapping, I have chosen the CRM variable Interest.
Here is a demo of how the workflow is triggered and function execution.
As you can see, based on the value in the CRM variable, the Total and EMI is calculated through the function triggered by the workflow upon record creation.
We hope you liked this post. We will see you next week with another interesting topic.
Please let us know if you have any questions in the comment section or write to us at
support@zohocrm.com.
Cheers!
Recent Topics
Tracking Snippet not working in Zoho Marketing Automation!
First off, the fact that you have to wait about 12-24 hours for every response is terrible. How are we supposed to conduct business? Second, we have been trying for several days to get the Tracking Code Snippet in marketing automation to work, to no avail.
Is there any way to send an Excel received by email to Dataprep?
Every day I receive an email alert with an Excel file that I want to process through a Dataprep pipeline. To do this, I need to: -Save the file to disk -Open the pipeline -Run the pipeline -Update the source -Several clicks to select and open the saved
Read webpage - MSXML2.ServerXMLHTTP
I have the following VBA script, put together from various sources (mainly zoho forum/help/support, so it once worked, I guess): private Sub GetListOfSheets() Dim url As String Dim xmlhttp As Object Dim parameters As String Dim html As String range("B1").value
Zoho Creator Form Search
I'm new to Zoho Creator and so far i do like it but im shocked there seems to be no easy way to add a search function and/or navigation to there forms as this readily available in every platform i have used in the past. Anyway i have a form which i have
How to setup DKIM / SPF in Zoho Mail
Hello there! I'm having a hard time understanding how to setup the TXT records for SPF and DKIM with Zoho Mail. I'm following the instructions here: https://www.zoho.com/campaigns/help/setup-spf-dkim.html Specifically, when it comes to the value for the
Mass update cant trigger a workflow?
Hello there, Is this a normal Creator behaviour? In a report, if I manually edit each data row, it will pass those changes to all other reports. However, if I perform a Mass Update on a few data rows at once, the new data is not pushed to other reports.
search and Smart Bar both missing in Mail
One of the users on my account does not have the search bar at the top right or the Smart Bar at the bottom left of the desktop Mail app. Any ideas how to get those back?
Let us add Lookup fields in the Blueprint Transitions
We are unable to add Lookup Fields in the blueprint transitions in Zoho Desk, we wanted to make it a requirement for our workflow but since it's not available in the transition we cannot. The lookup field exists in the Layout: But it cannot be added/selected
Zoho Projects API Scope for Issue Attachments
I try to download issue attachments via the API, unfortunately I always get the following error code when trying to download the file from the supplied URL: {"ERROR_MESSAGE":"INVALID_OAUTHSCOPE","ERROR_CODE":401} indicating an auth scope error. I've tried
How to fetch custom fields for time entries in Zoho Project API v3
In the previous Zoho Projects REST API, we were able to retrieve custom field details for time entries, including picklist options, using the endpoint: GET /restapi/portal/[PORTAL_ID]/timesheetcustomfields
In the new Zoho Projects API v3, we tried using
Zoho Survey Enhancements
We love Survey. We use it a ton. It needs some enhancements. Maybe some of these are already on the roadmap? API - this is crucial. We have some complex surveys that take place and need to update records, trigger other functions/automations, etc. I would
Images Don't Display on Blog
Hi, I've just posted a new blog entry, but regardless of format (png or jpeg) Images that display in Preview mode do not display on any browser in the published post. I've not done anything different with this post than others regarding images, please advice. Thanks! Edit: I've discovered that moving the image files from a my sub directory folder "Pics for Blog" to the top level of the "Files" folder on my site allows the images to display live. This, even though my other blog posts are correctly
Checkbox Field Mapping Zoho Forms to Zoho Sign
I have an application that will be filled out via Forms that I am mapping into a PDF Filler on Zoho Sign. I need to have a series of checkboxes mapped to the corresponding fields in Sign and I only see single checkboxes available via the mapping, though
Books P&L by Customer
Lately, we have found that the Customer field filter for the Profit & Loss report in Zoho Books is no longer available. We have several projects with the same customer and look at the P&Ls by project AND by Customer (overall). Can you please add back in this field selection alongside the Project field to the P&L report filter? Thanks! -Gina
Sent mail sort by date disappeared
Hello, We used to be able to sort the emails by date in the sent folder, but this feature has recently disappeared. Can we bring it back?
I cannot check out to Zoho People.
When I tried to check out today, there's prompt that inhibits me to check out: To add entry in Attendance, log time for any of your jobs
Pricing Strategies: #2 Plan your Service Offerings using Plans
Meet Harvey & Mia, hailing from the same Tech school, carrying the dream of setting up their own IT maintenance firm in their location. They drew up a clear business plan and put their business in motion on New Year's Eve. They had great reception right
Open a record to edit based on another form being edited
Hi all, I am trying to edit a record based on another record being edited. It works out like this: When I create a Monthly_Update and then submit I open the Monthly_Levels form and pass the ID from the Monthly_Update to a field called mu. I want it to
Problem with signature on zoho survey
Hello, I'm trying to export individual responses with signatures on zoho survey. But the signatures on some of my surveys are not exported as the original image, but as a generic image, same for all (screen joins). Is there a solution to have the signatures
Change in Zoho CRM API?
Hello, I am using the Zoho API trough the PHP SDK v2.1 Since few days, I noticed that I have to change the way I pass the data to the API when I create, update, or upsert a record. Dates Before I was passing a PHP date object to "$record->addKeyValue(...)",
MTA - BAD IP reputation by outlook/hotmail
Messages to Microsoft email servers are bouncing back due to poor reputation. Message: 4.7.650 The mail server [136.143.188.206] has been temporarily rate limited due to IP reputation. For e-mail delivery information see https://postmaster.live.com (S775)
QuickBooks Extension for Zoho CRM - Advanced Features -2025
Hello Everyone, We’re happy to announce the latest version of our QuickBooks Extension for Zoho CRM, now officially live on the Zoho Marketplace! This release introduces one-click data sync, a user-friendly UI, enhanced performance, and a powerful set
Changing Department often causes the Firefox tab to freeze
Title, it doesn't seem to happen with neither Opera nor Chrome. And even in Firefox, sometimes it just lets me change the department I'm in no problem, even to All Departments which is probably the most, like, resource heavy? But most of the time, the
Need to integrate Zoho Mail Mobile app with Zoho Meeting Mobile App for Android and Apple
Hello Zoho Team, Please bring integration of Zoho Mail Mobile app with Zoho Meeting for Android and Apple Thanks
¡Muchas gracias por participar a los Meetups de Usuarios de Zoho! Y Novedades del ecosistema Zoho
¡Hola Comunidad de Zoho en Español! 👋 Después de un breve lapso de tiempo, volvemos con una nueva edición de nuestro Community Digest, donde te contamos las novedades de los productos de Zoho en los últimos meses. Estas mejoras se centran en nuestros
Anyway to move mail from one account to another yet?
Hello, Is there any way to move email from one mailbox account to another mailbox account in zoho yet? Thanks, Ryan.
Using a CRM Client Script Button to create a Books Invoice
Hello, I need help handling error messages returned to my client script from a function. The scenario I have setup a client script button which is available from each Deal. This CS executes a crm function, which in turn creates an invoice based on the
Building Toppings #2 - Learn how to use Bigin's Developer Console to build toppings
Hey Biginners, In our last post, we discussed what toppings are, why they're essential to extending Bigin's capabilities, and how the Bigin Developer Center serves as the starting point for building them. As a cloud platform, the Developer Center empowers
Links are incorrect when sent out
I'm adding in hyperlinks into my eDM. When I send a test email, it's all correct. However, when I send out the eDM, all the hyperlinks jump up one space so none of the links are opening to the correct page. Why is this happening and how can I fix it?
Tip of the week #16 - Search and filter threads based on criteria
Zoho TeamInbox lets you search and filter threads with any information that you have about the thread. You just have to input the criteria and Zoho TeamInbox will list all the threads that match the condition. Firstly, there is a global search you can
Introducing recipient authentication via Stripe Identity in Zoho Sign
Hi everyone! It's important to authenticate your recipient's identity before they access and sign important documents to ensure the highest level of compliance. Zoho Sign already helps businesses do this with various authentication methods: SMS OTP Email
Keep Converted Leads
How do I keep the converted leads in the Leads Module after conversion (converting it to account, contact, deal). I want to add it in a converted stage in the leads module in order to get a report or dashboard and see all converted leads from my pip
Customizing Global Search Settings for All Users
Hi Our team use the brilliant global search functionality within CRM many many times daily. But, we struggle with the out-of-the box columns that CRM gives you. We are always telling users to customize this look to more suit our business, to show the
Introducing Formula Fields for performing dynamic calculations
Greetings, With the Formula Field, you can generate numerical calculations using provided functions and available fields, enabling you to derive dynamic data. You can utilize mathematical formulas to populate results based on the provided inputs. This
Tip of the Week #77– Stay informed of the activities happening in your organization
Whenever a message is handled in Zoho TeamInbox, every action is recorded in the Activity Log. This ensures you always know what’s happening across your teams and inboxes. To access it, simply click the Audits icon on the left pane’s top bar after logging
Zoho Logs - Not seeing logs since 30 Nov
Hi, we have a few functions running, I am testing some new ones and noticed that although I can see executions, I cannot see any logs, even when the first line on the functions is a log. I reviewed some existing functions, one of which is invoked on a
Workdrive MS Office integration
Have installed subscribed version of Zoho WorkDrive VSTO runtime not found is the error when I try to install Zoho_WorkDrive_For_Office Unable to open work files in Excel and Word Urgent, since I have migrated all my OneDrive files to work drive already
How to change Zoho Vault password
I am searching where I can change the Vault Password after having changed the Zoho account password. I don't see this option anywhere in my account. It should be simple and accessible! Please help. Thanks!
Zoho Workdrive - Communication / Chat Bar
Hi Team, Please consider adding an option to allow admins to turn on or off the Zoho Communication Bar. Example of what I mean by Communication Bar: It's such a pain sometimes when I'm in WorkDrive and I want to share a link to a file with a colleague
When Marking a Multiple Choice Answer Exclusive - Not Following My Survey Disqualification Logic
Using a multiple choice (many answers) question and I created survey disqualification logic that was working as intended. My question: Disqualification page logic is: If (QUESTION) is "any one of the following" then (OPTIONS) - a custom message populates
Next Page