Zoho CRM Integration | Zoho CRM Field - Zoho Forms

Zoho CRM Field

The Zoho CRM field is a lookup field that helps you fetch data from a Zoho CRM module and prefill your form fields. Prefilling forms with data simplifies the form filling experience for your respondents and saves time. You can also push form entries to Related Lists associated with existing records or update existing records in Zoho CRM using this field. 

Adding Zoho CRM Field

  1. In your form builder, add the Zoho CRM Field from the Form Fields in the left pane of your form builder. 
  2. In the pop-up, choose the required Module and Layout.
  3. Choose between Basic or Advanced search type to look up and fetch records from your Zoho CRM.
    NotesNote: Set the required field to look up as mandatory or as a unique field in the respective Zoho CRM module to view it in the list of fields to look up while configuring the Zoho CRM field. 
  4. To prefill your form fields with the values fetched from Zoho CRM, select the option to map fields and map the Zoho CRM fields with the corresponding Zoho Forms fields, as shown.
    Idea
    If you have assigned numeric/text values to the choices in your form, you can prefill the choice based fields with the assigned values.
    Field Mapping

  5. If you have a Subform in Zoho CRM, you can prefill it in Zoho Forms by selecting + Add Subform to choose the required Subform and map the Zoho CRM Subform fields with the corresponding Zoho Forms Subform fields.

    subform choosing

    Add Zoho CRM field

    NotesNote
    1. You can add a maximum of 5 Subforms by clicking + Add Subform.
    2. Each Subform can hold a maximum of 25 fields.

  6. Click Save.

    For example, if your respondents search for a particular Zoho CRM record using a unique key, such as Last Name (as configured above), when the record is found, the mapped values in the Zoho CRM field setup will be auto-filled into the form fields.
    The First Name, Phone, and the Email fields are automatically populated with data from the Zoho CRM record as shown below. User can further modify the auto-filled values, and fill out the other form fields.

    How Zoho CRM Field works

Using the Zoho CRM Field 

The Zoho CRM Field can be used to: 

  • Update a record in Zoho CRM: When you share your form privately within an organization, you can use the Zoho CRM field in the form to look up records from a CRM module and prefill the forms. Your respondents can view and update the values in the form, and the records will be updated in the CRM module. Learn more
  • Add a related list in Zoho CRM: When you share your form privately within an organization, you can use the Zoho CRM field in the form to look up records from a CRM module and push the form entries to a Related List associated with that recordLearn more
  • Share prefilled forms from Zoho CRM: You can distribute prefilled public forms to a contact list in Zoho CRM and update records or add a related list.

Basic and Advanced Search Type

Basic Search
For a Basic Search, select a Search Field from the dropdown. This chosen field will be used to find and retrieve the required record from your CRM.
Advanced Search
For an Advanced Search, you can define more specific and refined search criteria.
  1. Click Configure under Search Criteria.
  2. Under Search Field Configuration, select the Search Field you want to use for the CRM lookup and choose the appropriate Operator to execute your search.
Operators:
  1. Starts With: This operator finds records where the data in your selected field begins with the characters you specify in the CRM field.
  2. Contains:  This operator finds records where the data in the selected field includes the characters you specify anywhere within it.
  3. Equal: This operator finds records where the data in the selected field exactly matches the characters you specify.
For example, If your Search Field is "Last Name" and the Operator is "Equals," entering "Roy" will fetch all records in your CRM where "Roy" is the Last Name.

Adding Additional Search Criteria
  1. To add further criteria to refine your search results, click Add Criteria.
    For example, to fetch records from "Company Zylker" with a "Title" of "QA," you can set the criteria as follows:
    Advanced Search
  2. Click Done and save your field.
Notes
Note:
  1. The field used in Search Configuration cannot be used again in Additional Search Criteria Configuration. 
  2. Additional Search Criteria are limited to three conditions.
Supported Operators for Search Field Configuration
S. No
 CRM Field Type
Supported Operators
1
Single Line, Picklist, Autonumber, Phone, Email, WebsiteStarts with, Equals, Contains
2Integer, BigintEquals

Supported Operators for Additional Search Criteria 
S. No
CRM Field Type
Supported Operators
1
Single Line, Picklist, Autonumber, Phone, Email, WebsiteStarts with, Equals, Contains, Not contains, Is empty, Ends with, Is not empty, Not equals
2Integer, Bigint, Currency, Decimal, Percent, Date, DatetimeEquals, Greater than, Lesser than, Between, Is empty, Is not empty, Not equals

Supported Field Types for Zoho CRM Field

While configuring the Zoho CRM field, you can look up the following fields in Zoho CRM:
Single Line, Email, Phone, Pick List, Long Integer, Number, URL, Auto-Number, Formula with String as the Formula Return Type

You can map the following Zoho CRM fields to the corresponding Zoho Forms fields to prefill the forms:

S. No
Zoho CRM Field
Supported Zoho Forms Fields
1
Single Line
Single Line,  Multi Line, Name, Address, Dropdown, Radio, Multiple Choice, Checkbox, Matrix Choice, Image Choices, Number, Decimal, Currency, Email, Website, Phone, Rating, Slider
2
Multi Line
Single Line,  Multi Line, Name, Address, Dropdown, Radio, Multiple Choice, Checkbox, Matrix Choice, Image Choices, Number, Decimal, Currency, Email, Website, Phone, Rating, Slider
3
Email
Single Line, Email
4
Phone
Single Line, Phone
5
Pick List
Name (Salutation), Single Line, Dropdown, Address (Country), Radio, Matrix Choice, Image Choices
6
Multi Select
Multiple Choice, Checkbox, Matrix Choice, Image Choices
7
Date
Date
8
Date-Time
Date-Time
9
Number
Single Line, Number, Slider, Rating, Decimal, Currency
10
Currency
Currency
11
Decimal
Decimal, Number, Slider, Rating
12
Percent
Decimal, Number, Slider, Rating
13
Long Integer
Single Line, Number, Slider, Rating, Decimal, Currency
14
Checkbox
Decision Box
15
URL
Single Line, Website
16
Auto Number
Single Line
17
Lookup
Single Line, Name
18
Owner Lookup
Single Line, Name

Supported Zoho CRM Subform Field

You can map the following Zoho CRM Subform fields to the corresponding Zoho Forms Subform fields to prefill the Subforms:
Single Line, Multi Line, Email, Phone, Pick List, Multi Select, Date, Date-Time, Number, Currency, Decimal, Percent, Long Integer, Checkbox, URL.

Supported Modules

You can look up records from the following modules in Zoho CRM using the Zoho CRM Field: 

Leads, Accounts, Contacts, Deals, Campaigns, Solutions, Products, Price Books, Vendors, and all the Custom Modules