Imagine this: You’re a professional photographer who regularly shares your work online with potential clients and collaborators. Recently, you notice that some of your images have been reposted without any credit or permission. This not only impacts your brand but can also devalue all your hard work.
Introducing: Watermarking in WorkDrive!
With Zoho WorkDrive’s new watermarking tool, you can protect your images from unauthorized use by adding custom watermarks. By incorporating watermarks on your photos, you not only safeguard your intellectual property but also enhance your brand presence, as your watermark consistently represents your work wherever it's shared. With this added layer of security, your images remain protected, and your brand stands out across digital platforms.
Why watermarking matters
Boost brand recognition and promotion
Watermarking goes beyond protection; it acts as a marketing tool. For instance, consider a marketing agency that frequently shares promotional graphics on social media. By adding their logo as a watermark, the agency ensures that no matter where the content is reposted or shared, their brand remains visible. This not only promotes their brand but can also attract potential clients through increased visibility.
Protect your creative content
Whether you're a graphic designer, photographer, or anyone in the creative industry, showcasing your portfolio online is vital. However, the risk of unauthorized use can hold creators back. Watermarking allows professionals to share their work with confidence, knowing that unauthorized use is less likely. This protection encourages more meaningful interactions, as potential clients are more likely to reach out for legitimate projects.
Build credibility and trust
News organizations or media companies often share exclusive images or reports that need to maintain authenticity. By watermarking these images, they assure their audience that the content is original and from a credible source. It not only deters false claims but also strengthens the trust between the organization and its viewers.

Notes:
- Currently, watermarking is available for image file types only.
- Watermarking support for PDFs will be introduced soon.
WorkDrive’s watermarking tool offers a seamless solution to content protection while promoting your brand. Whether you're sharing marketing collateral, creative portfolios, or exclusive media content, watermarking is your key to safeguarding intellectual property and boosting brand recognition.
We hope you find this new feature helpful! Let us know if you have any questions or leave feedback in the comment section below.
Watch this space for more exciting Zoho WorkDrive updates.
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