Team Modules in Zoho CRM: Empower Every Team, Break Silos and Boost Collaboration

Team Modules in Zoho CRM: Empower Every Team, Break Silos and Boost Collaboration

Hello Everyone,

The ultimate goal of every business is to achieve customer delight—and achieving customer delight cannot happen with the effort of a single person or team. At Zoho CRM, we believe that it’s a shared mission that spans across your entire organization. From Sales and Pre-sale to Marketing, Onboarding, and beyond, every team plays a role in shaping the customer's experience.

While sales teams are the champions that lead customer conversions and make the tough negotiations with prospects, the ultimate clinching of a business deal is the result of cumulative efforts of multiple minds. So instead of limiting Zoho CRM's capabilities to just one team, we introduced Teamspaces to onboard multiple customer-facing teams onto the CRM platform.

However, how do these teams work in the CRM system? 

Presenting Team Modules, a powerful new way to empower all customer-facing teams with the tools they need to manage relationships and contribute to business success.

With Team Modules, each department within a team can build and manage their own processes directly within Zoho CRM; there will be no need to rely solely on central admins. This enables cross-functional teams to work in sync toward a common goal: delighting your customers, every single day.


In this post, we’ll walk you through how Team Modules fit into Zoho CRM, the availability of automation within them, manage team users, and enable seamless coordination through requests.

How do Team modules fit into Zoho CRM? 

In traditional CRM setups, the authority to configure processes across all teams typically rests with central admins — a necessary measure to ensure data privacy and consistency. However, this often creates bottlenecks, delaying essential internal processes.



With Zoho CRM for Everyone, we’ve changed that. Now, multiple customer-facing teams can operate from within their dedicated Teamspaces and each teamspace can have its own Teamspace Admin, who oversees the activities and workflows specific to that team. Learn more.

Within every Teamspace, processes can be configured and executed through Team Modules. Team modules are customizable modules that enable teams to set up their own workflows and manage data independently. Learn more.

Let's take the example of the Sales team. They may handle multiple processes such as Customer Conversions, Sales Administration, Renewals, and more. Each of these processes is typically managed by different departments. These departments with their own processes and responsibilities can be captured via Team Modules.

To ensure data security and integrity, Team Modules come with module-level access controls that let you manage permissions with precision. Team Modules include different types of users or roles:
  • Team module admins,
  • Managers,
  • Members,
  • Participants, and
  • Requesters.
From our example above, the department heads for each sales process in the sale team can be assigned as team module admin. Team members from the department can be assigned with other types of users or personas depending on their roles and responsibilities.

Each role or type of user in the team module have specific permissions, ensuring that they perform their tasks without compromising data access or privacy. Learn more.


In conclusion, while a central admin will certainly continue to operate at the highest level to take care of company-wide priorities and governance, team module admins now have the flexibility to configure and run their own modules — leading to faster, more efficient operations.

The image below depicts a CRM system built for an ecommerce industry where there are multiple teams within their teamspaces, having multiple processes captured in a team module and each process will be managed by a team module admin.


Automation in Team Modules

Empowering teams to build their own processes means giving them the tools to automate those processes too. Team module admins or users with Create Team Module permissions enabled can set up automations for their team.

Team Module Admins or users with the appropriate permissions can:
  • Create workflow rules, blueprints, approval processes, and assignment rules
  • Design canvas pages, webforms, layout rules, validation rules, and wizards
This lets them handle a huge set of use cases when it comes to common tasks like assignment, approval, process compliance, notifications, etc.  Learn more. 
 
Let's look at an example of automation configured in a case study team module of the Marketing Team:
  • An assignment rule to assign enterprise case studies to marketing managers automatically
  • A workflow rule to send notifications to customers to keep them in the loop.

  • A blueprint to streamline the case study publishing process

  • An approval process to ensure that case studies are signed off by a team module manager

Improving Team Coordination

Winning a customer is often like running a relay race where one team hands off to the next until the goal is achieved.  With multiple customer-facing teams onboard, how can they coordinate to achieve their goal - in case of any industry, it would be to close a deal successfully.

For example, in a typical SAAS industry, there would be multiple customer-facing teams : Sales team, Marketing team, Pre-sales team, Onboarding team and a Training team. Once all the teams are onboarded onto the CRM platform, teams would require information from each other during a sales process. Example,
  • While the sales team is negotiating their next big deal, they may have to request supporting material like case studies from the marketing team.
  • If a marketer wants to write a better case study, in turn, they may like to raise a request for customer implementation from the solutions experts team and so on. 
In our current-day CRM system, these requests or the need for information between teams happen outside the CRM ; via chats, emails, or spreadsheets, thus leading to disconnects and inefficiencies.



CRM for Everyone addresses this challenge by making team coordination a seamless part of the user interface by introducing Requesters.

Each team could register a need for a deliverable from another team in order to move ahead in the process by raising what we call a "request". In the above case, the sales team is the "Requester" for Marketing, Presales, and Legal teams requesting different materials and action items in order to close a sale. Learn more



They can keep a track of their requests without being privy to their other teams' internal operations directly from the "My Requests" tab. The Requesters can also be kept informed once their requests have been met. In our example, when ultimately the case study does arrive, the sales team that "requested it" can follow it up, not via chat or email, but in the CRM itself.


How can users be assigned as Requesters? 

Team Module Admins can assign Requesters in three ways:
  • Individually : Add specific users when setting up a Team Module.

  • QR Code or Link : Generate a link or code from requester settings. Anyone with access can instantly join and submit requests, no manual effort needed.
    Example: Marketing can embed a QR code in an internal newsletter to allow regional sales reps to submit campaign briefs easily.

  • Enable All Users : Allow all users in the organization to become requesters in a given module.
    Example: A Sales Enablement module can be accessed by Product, Marketing, or Training teams to submit requests for sales insights.

This seamless, integrated request system ensures teams can collaborate efficiently while maintaining privacy and process control. Learn more

This entire loop of requests and coordination between teams to meet a common goal is woven into the CRM interface as an integral part of the system, thus eliminating communication silos. This also puts us a good step closer to improving the adoption of CRM by several teams across the organization.

The details and nitty-gritty of who can manage what, who can view which data sets, etc., have to be carefully decided and managed. So CRM for Everyone also packs in an easy interface for each team to organize and manage their team modules.

Team Users For Team Modules 

When we aspire to democratize the system and empower various non-sales teams, we hear you thinking, how do we take it from being an aspiration to ground level implementation? What motivates an organization to bring, most likely a large number of non-sales users, on to Zoho CRM? What’s their incentive?
 
Well, so far, the non-sales teams have probably not had the opportunity at all, to be a part of the same CRM system where all the customer data and processes are housed. The fact that Team Module will now give them that opportunity to be a part of this crucial system and simplify their work management is an incentive in itself, so to speak.
 
Of course, there is also a cost-related incentive. Since the non-sales team members will typically not need access to all of CRM, we have created a new type of user license to encourage their access to CRM— called the Team User license, which is priced lower than a regular CRM user license, and by design will allow only limited access to CRM.
 
With the introduction of Team User licenses, we will now have two types of CRM users:

      ➤ Organization User
      ➤ Team User
  • The Organization User is your regular power CRM user who will need access to all CRM data and most functionalities. Typically, a sales team member.
  • A Team User is typically a non-sales team member, whose work could be managed in CRM alongside sales, as they have a part to play in the entire customer-oriented process. For example: A presales executive who needs to step in to give a product demo to a customer right after a salesperson's pitch. Alternatively, a Legal team member might have to process contract signatures while closing a deal. Additionally, a Training team member who will take up a training request for a customer on-demand.


The legal team members, trainers, or pre-sales executives can make contributions only in their respective Team Modules. They don't require the entire range of features in the CRM system. In fact, they won't even need access to some key organization modules. They log into the system to fulfil their responsibilities, complete their deliverables, and then log out.
 
Such users are your ideal candidates for Team User Licenses.

What is the cost of a Team User license?

Team User licenses are priced significantly lower than a regular CRM license and enable you to have cost savings, depending on how you want to distribute the Org Vs Team licenses among your users.
 
A Team User License costs:
➤ $9/ team license/ month (if paid annually)
➤ $11/ team license / month (if paid monthly)
 
For instance, Zylker Corp has onboarded 50 members of their sales team to the Zoho CRM Enterprise edition. They now wish to add an additional 30 non-sales customer operations members as Team Users. The distribution of licenses for these 80 users (on the Enterprise edition) will be as follows:
 
Organization Users - 50 users * 40 $ = 2000 $
Team Users [Annual ] - 30 users * 9 $ = 270 $
-----------------------------------------------------------------
Total Cost - 80 users = 2270 $
 
Let's see how much they would have to pay without this license in case they have to onboard all users using the regular CRM Org License :
 
All users as Organization users, therefore, 80 users * 40 $ = 3200
 
Thus, Zylker Corp's total savings with the Team User License is 930 $ which is significantly lower than regular CRM licenses.


Team Modules in Zoho CRM make it easier for all your customer-facing teams to manage their own work, collaborate smoothly, and stay aligned. With CRM for Everyone, you can break down silos, speed up processes, and deliver better customer experiences—together.
It’s a smarter, more connected way to use CRM across your organization.

Start using Team Modules today and bring every team closer to your customers.

Regards,
Serena Woolridge


 
 

    Nederlandse Hulpbronnen


      • Recent Topics

      • Where we can change the icon in social preview

        Hi, we changed our logo, and the image that appear in preview (ex : when we post a appointment link somewhere) is still our old logo. I did change our logo in the org setting. https://bookings.zoho.com/app/#/home/dashboard/settings/basic-info?clview=false

      • Zoho Bookings changes Lead Source

        Hi. i would like to know if there's a way for Zoho Bookings to not change the lead source when booking a lead for an appointment as the lead source will be used in a report. Scenario: Lead source: Website after booking an appointment Lead source: Zoho Bookings Thanks. Dan

      • Need to set workflow or journey wait time (time delay) in minutes, not hours

        Minimum wait time for both Campaigns workflows and Marketing Automation journeys is one hour. I need one or the other to be set to several minutes (fraction of the hour). I tried to solve this by entering a fraction but the wait time data type is an integer

      • Suggestion: Associating Assets with Company in Zoho FSM

        Hello Team, I would like to share an idea based on practical experience. Currently, all assets in the Zoho FSM Asset module are linked to a specific contact person. I would like to know if it is possible to associate assets with a company instead. This

      • Zoho Inventory / Finance Suite - Extend Visibility of File Names on Attachment Fields

        Hi Inventory / Finance Suite team, I noticed recently that when you add an attachment field to a module in Inventory, only the first 8 characters of the file name are visible on the details view. 8 characters is not a useful amount and there is plenty

      • Many Notes Becoming Unusable

        Hello. The Notebook app is becoming unusable. I'm getting odd-looking results from my searches. Some of the notes, after clicking on them, show an update button that does absolutely nothing. Not sure what has happened, but it would be nice to get this

      • Kaizen #218: Actions APIs - Field Updates

        Hello all!! Welcome back to a fresh Kaizen week. In the previous weeks, we covered Workflow Rules APIs, Actions APIs - Email Notification APIs, and Tasks Update APIs. This week, we will continue with another Actions API - the Field Update API in Zoho

      • How Contract Types and Templates Form the Backbone of Zoho Contracts

        Every contract in Zoho Contracts starts with two essential elements: Contract Type and Template. These are not just administrative steps. They define how every contract in your organization is created, governed, and managed over time. Let us look at the

      • E-Invoicing in Belgium with Zoho Books

        Starting January 1, 2026, Belgium is introducing mandatory electronic invoices (e-invoicing) for all B2B transactions between VAT-registered businesses. This means that invoices and credits notes must be exchanged in a prescribed digital format. How E-Invoicing

      • Zoho Books Finance Modules Not Accessible in Zoho CRM Mobile App

        We have integrated Zoho CRM with Zoho Books using the Zoho Finance Suite integration. In the CRM web version, we can see the Finance modules (Estimates/Quotes, Invoices, Sales Orders, Items, Payments) and are able to create invoices and quotes directly

      • Greek character in Deluxe script

        Hi, We have been using a script since 2022 which replaces characters in Greek contact names using replaceAll. Since this morning, all the Greek characters used in the script have turned to question marks. I tried retyping the characters, copy-pasting

      • CRM Related list table in Zoho analytics

        In Zoho Analytics, where can I view the tables created from zoho crm related lists? For example, in my Zoho CRM setup, I have added the Product module as a related list in the Lead module, and also the Lead module as a related list in the Product module.

      • Zoho Flow Credits

        Hi , I would like to ask the reason why every time I added plus credit but few days later I will return back to default? (as below I add credit to 3000 but today It change back to 1000) Most important is, when the credit fully used, not any reminder to

      • Zoho learn Custom portal - networkurl & CustomPortalId

        I want to get my individual account’s networkurl and customportalId to use in this API: https://learn.zoho.com/learn/api/v1/portal/<networkurl>/customportal/<customportalId>/manual How can I retrieve the networkurl and customportalId using the API? I

      • Connecting zoho creator to zoho writer to send prefilled documents

        i will paste the worflow below // Get user's submitted data from the form userSalary = input.Current_Salary; userCIBIL = input.CIBIL_Score; userEmail = input.Email; userName = input.Name; // You need to get the Document ID from the URL of your Zoho Writer

      • Zoho Creator to Zoho Writer for prefilled documents...

        In response to the question about connecting Zoho Creator to Zoho Writer for prefilled documents, I wanted to share a working implementation that demonstrates how to use the record_id parameter with the Zoho Writer Merge API. This allows Writer to automatically

      • WebDAV / FTP / SFTP protocols for syncing

        I believe the Zoho for Desktop app is built using a proprietary protocol. For the growing number of people using services such as odrive to sync multiple accounts from various providers (Google, Dropbox, Box, OneDrive, etc.) it would be really helpful

      • Managing functions

        Can someone let me know if there are any plans to improve the features for managing functions in CRM? I have lots of functions and finding them is hard. The search only works on the function name and the filter only works on function type. I have created

      • Introducing our latest privacy enhancement - Hiding email IDs in Zoho Cliq Networks

        Hello everyone, Zoho Cliq Networks offers a powerful collaboration platform that allows businesses to create dedicated digital workspaces for external vendors, partners, or individuals you want to communicate with professionally without adding them to

      • zoho performance

        OVERALL CONFIGURATION OF ZOHO PERFORMANCE Quarterly performance review Self rating and scoring Manager rating and scoring

      • Zoho Social API for generating draft posts from a third-party app ?

        Hello everyone, I hope you are all well. I have a question regarding Zoho Social. I am developing an application that generates social media posts, and I would like to be able to incorporate a feature that allows saving these posts as drafts in Zoho Social.

      • When will it be possible to edit Subform records via either views or tabular reports?

        Hey there, data maintenance often requires mass update of quite a lot of records. While this is a piece of cake via either List view or Zoho sheet view, the same cannot be carried out for subform records yet. When one of the two options will be made available?

      • Onboarding

        Hello Team, Im yuktha working as HR at Ossisto Technologies. We are currently utilizing zoho for onboarding candidate. right now facing issue with onboarding Attaching the screenshots for your reference

      • Archiving Contacts

        How do I archive a list of contacts, or individual contacts?

      • How do I change a form's name? Why isn't this more intuitive?

        Can someone please let me know how to change a form's name?

      • Control Over Zia Generative AI Reply Assistance Behavior

        Hello, I would like to request an enhancement to the Zia Generative AI feature, specifically concerning the Reply Assistance within Zoho Desk. Current Issue: When replying to a ticket, the Ticket Properties section is automatically replaced by the Zia

      • Zia now integrated with Open AI in Zoho Desk

        The powerful integration of Zia with OpenAI, has empowered Zoho Desk reach a new level of efficiency and performance. With contextual self-service capabilities, Zia enables agents to boost their productivity and delivers superior customer experiences.

      • Zoho Desk Partners with Microsoft's M365 Copilot for seamless customer service experiences

        Hello Zoho Desk users, We are happy to announce that Zoho Desk has partnered with Microsoft's M365 to empower customer service teams with enhanced capabilities and seamless experiences for agents. Microsoft announced their partnership during their keynote

      • Employee self-service portal: Onboarding and continuous learning platform for support reps

        Hello everyone, In any organization, employees must go through multiple courses to learn about the product, their organization's standards, and how to respond to customer queries using the knowledge base articles available. This typically requires completing

      • 2024 Email Authentication Standards: Elevating Security with Google and Yahoo

        In contemporary email communication, email authentication plays a pivotal role in mitigating email fraud, spam, and phishing attacks. Brace yourself for a new level of security. Starting February 2024, Gmail and Yahoo will be implementing robust email

      • Contact custom field in layout

        Good day, all, I have an "Extension" custom field in contacts, and would like to display the contact extension in the ticket layout, but I don't seem to be able to. What am I missing? Thanks Rudy

      • Exact match in name when searching workdrive

        Hello, I am wondering how to search workdrive files/folders with an exact match in the name. For example, when I search across folder with the url param search[name]=someName, I get multiple results such as "someName", "someNameAndMore", or "someName

      • Meeting impossible to use when sharing screen

        he Meeting tool in Brazil is practically unusable when sharing anything, whether it’s a presentation or simple navigation. When accessed via Cliq, the situation gets even worse: even basic calls fail to work properly, constantly freezing. And as you are

      • Changing the Default Search Criteria for Finding Duplicates

        Hey everyone, is it possible to adjust the default search criteria for finding and merging duplicate records? Right now, CRM uses some (in my opinion nonsensical) fields as search criteria for duplicate records which do nothing except dilute the results.

      • Is there a way to create a desktop shortcut for a website course portal?

        Hello everyone, I recently got a laptop and bought an online course from a website, Skillwint.com, which I visit regularly. I open that site many times a day and want to create a desktop shortcut so I can open it directly instead of searching in the browser

      • SalesIQ Tip for Admins: Your Safety Net for Data Recovery

        Ever clicked 'Delete' in your SalesIQ and then realized it was the wrong item? Maybe it was a prospect's chat that held important context you needed to refer to later on. Or, maybe you deleted an elaborate Zobot that you were still testing or planning

      • Depreciated mergeAndStore Function Help!

        Hello, I have a function designed to create a PDF containing information from the fields in a Deals record. There is a Writer Mail Merge template in WorkDrive that is populated via Deluge code, and a copy of the resulting PDF is then attached to the record.

      • Can I execute two 'functions' when completing a mail merge from CRM?

        Hi, I have set up a mail merge from CRM Deals to a template. I want a copy of this to be saved in Workdrive, and then a copy also saved back into the deal record from which the merge occurred. I can do both independent of each other, and managed to get

      • External Share > Edit: Cannot Create Zoho Files

        Hi Zoho, When we create an external share link with Edit permission, our external users are unable to create a Zoho file (Zoho Writer, Zoho Sheet and Zoho Show). They can only upload files. They can edit the Zoho files if we create them internally and

      • the custom domain forwards by default to the old career site / how to switch it off??

        dear friends, how to switch off the old version of the career site?? The set up custom domain forwards directly to the old site, so that I cant publish it... Any ideas? Thank you! KR, Victoria

      • Next Page