Highlights of Zoho Social 2025: Milestones and moments

Hey everyone! 

As we step into 2026, it’s a great time to look back at everything 2025 brought to Zoho Social. This year was big, packed with powerful new features, smart enhancements, exciting events, and a major milestone: a whole decade of Zoho Social.

And that’s not all. Along with product updates, we also introduced two brand-new apps under the Zoho Social umbrella, Linkthread and Social Toolkit, designed to add value to your social media strategy.

So let’s dive into a quick flashback of 2025 and relive the highlights that made this year unforgettable.

Zoho Social turns 10!

Ten years. One incredible journey. 

A decade of connections, growth, and endless learning.

What began 10 years ago with a simple goal to help businesses build meaningful relationships with their audience has grown into a platform trusted by brands worldwide.

As we celebrate this milestone, we’re taking a moment to reflect on the journey, the people behind the product, and the community that grew with us along the way. To mark 10 incredible years, we released a special video that captures our evolution of the product, the team, and the vision that continues to drive us forward. 

As we step into the next decade, we're excited to evolve, adapt, and grow together.

Here’s to the next 10 years and beyond!

Introduction to Linkthread

This year, we didn’t just upgrade Zoho Social, we expanded it. Introducing Linkthread by Zoho Social, our very own link-in-bio tool.

Linkthread lets you create a single, centralized link that brings together all your important pages, content, blogs, and media in one place. Whether you're a business, brand, or creator, it helps you share everything your audience needs through one clean link in your social bio.

Introduction to Toolkit 

The Social Toolkit is a free, in-house solution designed as a one-stop dashboard to simplify content creation and social media planning.

1. Instagram Grid Builder helps you plan and split images to maintain a visually consistent and well-organized Instagram grid.
2. Instagram Regram allows you to reshare posts while giving proper credit to the original creator, making collaborations and reposts easy.
   
3. Campaign URL Builder lets you create trackable URLs with campaign parameters to measure performance and understand traffic sources.
   
4. Postify converts URLs into visually engaging images, making links more shareable across social platforms.
5. InstaScript helps you style Instagram captions using custom fonts, emojis, and formatting for more expressive content.
6. QR Code Generator helps you generate QR codes for URLs, media, text, or apps, enabling quick and easy content sharing.
   
   

Social Media Bootcamp

Zoho Social went beyond features and updates to invest in learning and community. We hosted our first-ever Social Media Bootcamp in Chennai, Tamil Nadu. The event brought together passionate minds from across the state—startup owners, students, partners, and social media marketers, all united by one goal: to learn, create, and level up their social media game.

Our team shared insights on different content formats, brand storytelling, and ways to craft more narrative-driven, engaging content. We also showcased how the right tools can simplify social media management and improve consistency. With an interactive, hands-on session, attendees put their learnings into action by building their own social media pages using practical strategies, insider tips, and best practices, making the experience both impactful and memorable.

AI Credits by Zoho Social

Zia, Zoho’s built-in AI assistant, makes composing posts and responding to customers smarter and faster. We've introduced a credit-based model that gives you access to Zia’s AI features at no extra cost.

Your subscription now includes monthly Zia Credits, with each plan offering a specific credit allocation. These credits are automatically renewed and consumed based on the complexity or length of the content generated, making AI-powered creation and replies within Zoho Social easy, seamless, and always accessible.

Hashtag Reports

Hashtag Reports offer detailed insights into the hashtags you’ve previously used across your connected social channels. With key metrics such as total posts, likes, comments, shares, and overall engagement, you can easily track hashtag performance from the Reports dashboard. These insights help you identify top-performing hashtags and fine-tune your content strategy for better reach and engagement.

Connect social channels through the Android app

The Zoho Social Android app received a major upgrade this year, making channel setup more seamless than ever. You can now connect and manage your social channels directly from the mobile app with no web access required. Whether you’re a first-time user setting up your brand or an existing user adding new channels, everything can be done right from your Android device. This update gives you the flexibility to manage Social anytime, anywhere.

Post Preview

Your compose window got a smart upgrade with Post Preview. This feature lets you see exactly how your content will appear once it’s published across different social channels before you hit publish. By previewing your post in advance, you can quickly fine-tune the layout, copy, or visuals to match each platform and maintain a consistent feed aesthetic. With Post Preview, you can review, refine, and publish with confidence, knowing your content looks just the way you intended.

LinkedIn Profile Analytics

Zoho Social, in partnership with LinkedIn, has launched LinkedIn Profile Analytics, enabling deeper insights into your personal profile performance. This feature allows you to track how individual posts are performing through engagement metrics such as reactions and comments, helping you understand what content resonates most with your audience. Along with post-level insights, you also get a consolidated view of your profile, including follower growth, audience demographics, and overall activity—giving you a complete picture of your personal branding efforts over time.

Threaded Posts

When your story needs more than a single post, Threaded Posts step in. This feature lets you break long-form content into a connected series of posts, making it easy to share detailed updates without limits even if you’re not on a premium plan. You can create threaded posts across platforms like X, Bluesky, and Threads, making them ideal for customer stories, step-by-step guides, product launches, and announcements. With threaded posts, your content stays structured, engaging, and easy to follow.

Key enhancements across modules and mobile apps

This year, Zoho Social rolled out several important enhancements across core modules. The Messages tab now supports sending audio and video messages, while the Inbox allows you to manage and respond to threaded posts, reply to Facebook and Instagram ad comments, and send private replies—all from one place. The Compose window saw key updates, including the ability to publish images to TikTok and receive recommendations for popular hashtags based on past usage. Additionally, the Monitor tab was updated to support tracking Bluesky channels and monitoring Instagram tags more effectively.

Along with web enhancements, Zoho Social also introduced a few updates to its Android and iOS apps to improve the overall mobile experience.

Social overview video

We also rolled out a new Zoho Social overview video that showcases the complete user journey. From channel connection to content publishing and performance reporting, the video offers a simple and engaging walkthrough of the journey from start to finish, giving users a clear picture of how Zoho Social supports their day-to-day social media management. 

As we wrap up 2025, our 10th year, we’re thankful for your trust and support throughout this incredible decade.

And this is just the beginning. 2026 awaits!

We’re gearing up for an exciting year ahead, packed with powerful new features, smarter AI capabilities, more channel integrations, and enhanced reports and analytics to help you do even more with Social.

Thank you for being part of the Zoho Social journey. The best is yet to come! 

Regards,

The Zoho Social Team.

• Topic Participants

• Stephania Beverly

  

• Sticky Posts

• The Social Wall: January 2026

  Hello everyone, We’re back with the first edition of The Social Wall of 2026. There’s a lot planned for the year ahead, and we’re starting with a few useful features and improvements released in January to help you get started. Create a GBP in Social

• Highlights of 2025: Milestones and moments

  Hey everyone! As we step into 2026, it’s a great time to look back at everything 2025 brought to Zoho Social. This year was big, packed with powerful new features, smart enhancements, exciting events, and a major milestone: a whole decade of Zoho Social.

• The Social Wall: December 2025

  Hello everyone! As we wrap up the final edition of the Social Wall for 2025, it’s the perfect time to look at what went live during December. QR code generator From paying for coffee to scanning metro tickets, QR codes are everywhere and have made everyday

• The Social Wall: November 2025

  We’re nearing the end of the year, and the holiday season is officially kicking in! It’s that time when sales peak and your social media game needs to be stronger than ever. We’re back with exciting new updates across AI, analytics, and the mobile app

• The Social Wall: October 2025

  Hello everyone, As we head toward the end of the year, we’re bringing you a few updates to help give your social media efforts a strong finish. This month, we’re rolling out new enhancements across both the web and mobile app. Post Preview Have you ever

• Recent Topics

• Automation #13 - Auto assign tickets based on agent shift time

  This is a monthly series designed to help you get the best out of Desk. We take our cue from what's being discussed or asked about the most in our community. Then we find the right use cases that specifically highlight solutions, ideas and tips to optimize

• Automation #14: Capture Jira Issue Key/ID in a Ticket Custom Field

  Hello Everyone! This month's edition brings you a custom function to consolidate your records associated with Jira integration. Jira integration enables support engineers and R&D units to collaborate seamlessly on feature development, product improvement,

• Automation #16: Automate Ticket Reopening on Scheduled Timestamp

  Hello Everyone! This edition uncovers the option to schedule reopening a ticket automatically. Zylker Finance tracks insurance policyholder activities through Zoho Desk. For policyholders who pay monthly premiums, tickets are closed upon payment completion.

• Automation#19:Auto-Close Tickets Upon Task Completion

  Hello Everyone! We’re excited to bring you another custom function this week. In this edition, we’ll show you how to automatically close tickets when all associated tasks are marked as completed. Let’s see how ZylkaPure, a leading water filter company,

• Automation #15: Automatically Adding Static Secondary Contacts

  Rockel is a top-tier client of Zylker traders. Marcus handles communications with Rockel and would like to add Terence, the CTO of Zylker traders to the email conversations. In this case, the emails coming from user address rockel.com should have Terence

• Improved UX design for Projects CRM integration

  The current integration embeds the entier projects inteface into the CRM this is confusing and allows users to get lost. For example as a user i navigate to an account and go down to the related projects list and want to get information about a specific

• Link Purchase Order to Deal

  Zoho Books directly syncs with contacts, vendors and products in Zoho CRM including field mapping. Is there any way to associate vendor purchase orders with deals, so that we can calculate our profit margin for each deal with connected sales invoices

• Transformer vos stocks en décisions intelligentes avec Zoho Inventory et Zoho Analytics

  Zoho Inventory permet de suivre facilement les niveaux de stock et d’anticiper les restockages. Pour de nombreuses entreprises, cela suffit à gérer les opérations au quotidien. Mais à mesure que l’activité se développe, cette clarté peut commencer à montrer

• Security Enhancements | Migrate to the Updated Policies

  Hello everyone, Zoho Directory's security policies have been updated and reorganized into three new policies with features that enhance the overall organization security. These policies provide a stronger and more secure sign-in methods and improve the

• Bring Zoho Shifts Capabilities into Zoho People Shift Module

  Hello Zoho People Product Team, After a deep review of the Zoho People Shift module and a direct comparison with Zoho Shifts, we would like to raise a feature request and serious concern regarding the current state of shift management in Zoho People.

• Facturation électronique 2026 - obligation dès le 1er septembre 2026

  Bonjour, Je me permets de réagir à divers posts publiés ici et là concernant le projet de E-Invoicing, dans le cadre de la facturation électronique prévue très prochainement. Dans le cadre du passage à la facturation électronique pour les entreprises,

• Quick Create needs Client Script support

  As per the title. We need client scripts to apply at a Quick Create level. We enforce logic on the form to ensure data quality, automate field values, etc. However, all this is lost when a user attempts a "Quick Create". It is disappointing because, from

• How to block a WhatsApp user for sending spam

  Is there a way to block those whatsapp users that just come to play and annoy our service, they also spam us. We have a waba service with sales iq

• Inquiry regarding auto-save behavior for Zoho Sign Embedded Sending

  Dear Zoho Support Team, I am currently integrating Zoho Sign's Embedded Sending functionality using iframes on my website. I would like to know if there is a way to ensure that the document state (including any added fields) is automatically saved as

• Introducing Connected Records to bring business context to every aspect of your work in Zoho CRM for Everyone

  Hello Everyone, We are excited to unveil phase one of a powerful enhancement to CRM for Everyone - Connected Records, available only in CRM's Nextgen UI. With CRM for Everyone, businesses can onboard all customer-facing teams onto the CRM platform to

• Automation#17: Auto-Create Tasks in Zoho Projects Upon Ticket Creation in Zoho Desk

  Hello Everyone, This edition delivers the solution to automatically create a task in Zoho Projects when a ticket is created in Zoho Desk. Zylker Resorts uses Zoho Desk for bookings and handling guest requests. Zylker resorts outsources cab bookings to

• Automation#20 : Auto-Add Ticket Tags based on Keywords

  Hello Everyone! Welcome to unveiling custom functions on our Community series. This week's post lets you add tags to your tickets automatically based on the keywords in the ticket subject and the ticket thread. Discover how this custom function helps

• Automation#21: Track Ticket Transfers Across Departments

  Hello Everyone! With Halloween just around the corner, we'd like to let you know the Zoho Desk team is always there to sweep away your customer service troubles! This week, we’re excited to introduce a custom function that tracks tickets moved between

• Email Integration - Zoho CRM - OAuth and IMAP

  Hello, We are attempting to integrate our Microsoft 365 email with Zoho CRM. We are using the documentation at Email Configuration for IMAP and POP3 (zoho.com) We use Microsoft 365 and per their recommendations (and requirements) for secure email we have

• Homepage not assignable to group

• MS Teams for daily call operations

  Hello all, Our most anticipated and crucial update is finally here! Organizations using Microsoft Teams phone system can now integrate it effectively with Zoho CRM for tasks like dialling numbers and logging calls. We are enhancing our MS Teams functionality

• Automation#22 Track Ticket Duration at Specific Status

  Hello Everyone! Welcome back to the Community Learning Series! Today, we explore how Zylker Techfix, a gadget servicing firm, boosted productivity by tracking the time spent at a particular ticket status in Zoho Desk. Zylker Techfix customized Zoho Desk’s

• Automation#23: Automate Guided Conversations in Zoho Desk with Business Hours

  Hello Everyone, This week's edition introduces a custom function designed to automate Guided Conversations in Zoho Desk, based on your business hours. With this feature, you can align the bot's behavior with your business schedule, ensuring a smooth and

• Address changes in quote form

  When entering a quote, the first piece of information required is the Account, which properly populates the billing and shipping address fields. Then I use the lookup function to select a contact, and when I do, the billing and shipping addresses are

• Automation#24: Auto-Update custom field from Accounts to Tickets

  Hello Everyone! Welcome back to the Community Learning Series! This episode dives into how Zylker Techfix streamlines account-related ticket references. Previously, employees had to manually check account details to retrieve specific customer information,

• Kaizen #227 : Client Script Support for List Page (Canvas)

  Hello everyone! Welcome to another week of Kaizen. In today's post lets see how Client Script can be used in Canvas List Page to mask sensitive information from specific roles and add colors to Canvas List Page records based on custom criteria.This use

• Implement Date-Time-Based Triggers in Zoho Desk

  Dear Zoho Desk Support Team, We are writing to request a new feature that would allow for the creation of workflows triggered by specific date-time conditions. Currently, Zoho Desk does not provide native support for date-time-based triggers, limiting

• Automation#25: Move Tickets to Unassigned When the Owner Is Offline

  Hello Everyone, Welcome to this week's Community Series! 'Tis the holiday season—a time when work often takes a brief pause. The holiday spirit is in full swing at Zylker Techfix too, with employees taking some well-deserved time off. During this period,

• Automation#27: Retain Ticket Owner on Moved Tickets

  Hello Everyone! This week, we present to you a custom function that retains the ticket owner when a ticket is moved from one department to another. Here’s more to help you understand the custom function: At Zylker Techfix, Alex, the Support Engineer manages

• Automation#28 Notify Agents on Article Expiry

  Hello Everyone! This week, we’re bringing you a feature that notifies your team when articles in the Knowledge Base are set to expire to keep your content relevant and helpful for customers. The Zoho Desk's Knowledge Base is an asset for customers to

• Automation#29 Retain ticket status on moved tickets

  Hello Everyone, Hear out Zylker Techfix’s Success Story on Smoother Ticket Transitions! Zylker Techfix, a gadget servicing firm committed to quick repairs and timely deliveries, faced a challenge when ticket statuses changed automatically while moving

• Automation#32:Auto Add New Portal Users to the Help Center User Groups

  Hello Everyone, Introducing a custom function that automates the process of adding new portal users to Help Center user groups, making user management effortless! By default, Zoho Desk allows you to assign new portal users to groups manually. But with

• Automation#34 : Automate Email threading for Ticket notification

  Hello Everyone, It's been a while since we've presented an automation. However, our community has been buzzing with ideas, use cases, and discussions with our community experts and Ask the Experts session. So, here we are again, presenting an automation

• Automation#35 : Auto-Add Comments under the Owner's Name in Tickets via Macros

  Hello Everyone, This week's custom function provides simple steps to configure a Macro for adding comments to tickets with the name of the Comment owner. When managing tickets, you can use the Comment feature to communicate internally with your team and

• Automation#36: Auto-create time-entry after performing the Blueprint transition

  Hello Everyone, This week’s edition focuses on configuring a custom function within Zoho Desk to streamline time tracking within the Blueprint. In this case, we create a custom field, and request the agent to enter the spending time within the single

• Automation#33: Automate Splitting Names for Existing Contact Records

  An organized directory – who doesn't love one? Previously, we explored how to split contact names into First Name and Last Name for new contacts in Zoho Desk. But what about existing contacts already in your database? This week, we bring you a custom

• Workqueue

  I really like the idea of the Workqueue generally - it will be really useful. What it seems to lack however, is the ability to customise it properly. I want to be able to show a custom view rather than just "My Leads" and "Leads Assigned in Last 3 hours".

• Webform & spam

  Hi, We set up 2 webform on our website, fowarding the content to Zoho CRM. Since it has been opened up, we are getting lot of spam message (for now about 20 a day). To lower the amount of false new leads we added the captcha field and new enquieries are

• Zoho CRM Web form page URL

  Hi there, I am getting quite a bit of spam through my Zoho CRM Web form and want to restrict the URLs it is submittable from. I can see that I can add Location URLs but I need to be able to just add a domain so can I enter mydomain.com/* to cover all

• Receiving too many Spam Leads. Why?

  I am receiving so many junk leads from web forms created by zoho's platform. The junk queries are increasing day by day and are affecting our business. I am continuously following up with zoho team from the past one year but not getting any satisfactory

• Next Page