What if your bot could tell the difference? Between a visitor who just needs a quick answer, someone actively comparing options, and a frustrated customer one click away from leaving?
Most bots can't. They deliver the same response to everyone, missing the nuance that separates a casual question from an urgent problem or a buying signal.
But here's what's possible now: With AI that understands sentiment, intent, and context, your bot can actually recognize what each customer needs in real-time. Upset customers get immediate attention. Ready-to-buy visitors get routed to sales reps. Explorers get guided through their options without friction.
Enter Criteria router + AI filters
If you’re using SalesIQ’s
Criteria router card in the Codeless bot builder, you already know the potential of routing chats based on conditions you define. Now, we’ve made it smarter with AI Filters - Sentiment, Intent, and Topic.
- Sentiment: Understands the tone of the visitor (positive, negative, neutral). You can split the conversation based on the sentiment. Example: If a visitor sounds frustrated, their sentiment is marked negative, you can route them directly to experienced agents.
- Intent: Detects the purpose of the conversation (like cancellation, purchase, or scheduling). You can mention the intent and split the chat that matches your intent. Example: If someone says, “I’m not happy with my order”, the intent could be cancellation, you can trigger a survey or escalation.
- Topic: Here you can define topics like, iPhone in ecommerce, 2bhk flat in Chicago for real estate, basically nouns. If the bot finds these topics, it will route accordingly.
Webinar alert: Want to see more examples and deep-dive into use cases? Check out our AI-Powered engagement with SalesIQ webinar, where we covered all the new AI-based solutions in SalesIQ, including Criteria Router and AI Filters.

AI Filters are multilingual and are available only on the Enterprise plan.
Let’s look at a few use cases across industries:
1. E-commerce: A customer types, “My package arrived broken. I want a refund.”
- Sentiment: Negative
- Intent: Cancellation/Return
Route this chat straight to your experienced support agents, skipping the bot’s small talk.
2. Real Estate: A visitor says, “Looking for a flat in Chicago near the lake.”
- Topic: Flat, Chicago
- Intent: Search
Instantly connect them with the right sales rep covering that location, instead of bouncing them around.
3. IT / Tech Support: Someone writes, “The app keeps crashing whenever I try to upload a file.”
- Sentiment: Negative
- Intent: Technical Issue
- Topic : App
Route to your technical app support team, not the general help queue.
Implementation tips:
1. Use context variables: AI filters works only with bot context variables. Make sure to:
- Use the text input card to capture customer messages
- Enable "Save in bot context"
- Give a variable name
- Use the same in your Criteria router card
2. Prioritize your rules: When multiple rules match, the first one wins. Structure your rules by priority: Example:
- Rule 1: Sentiment: Negative + Intent: Cancellation
- Rule 2: Sentiment: Negative + Topic: App issues
If a customer says "The app is crashing again, I want to cancel," both rules technically match, but Rule 1 triggers because it's listed first.
Get started today
AI Filters are live in your Criteria Router.
With this, your bot is no longer just a gatekeeper, it’s a smart filter. It understands urgency, emotion, and intent, and directs conversations to the right place, faster. That means happier customers, less frustration, and more chances to convert.
Set up your rules, test a few conversations, and watch how much smoother your chat flow becomes and let us know if how it works.
Recent Topics
Can I use a Standalone CRM Function as the Callback URL For Async Export Data API?
I am creating an export job using this API https://www.zoho.com/analytics/api/v2/bulk-api/export-data-async/create-export/view-id.html There is a "callbackUrl" key in the CONFIG object. I tried copying the URL for a standalone function in CRM which can
Books Api: listing expenses created after certain dates
Is there any parameter I can add to the List Expenses endpoint that will let me look up expenses by when they were created?
Add RTL (Right-to-Left) Text Direction Support Across All Zoho Learn Editing Interfaces
Hi Zoho Learn Team, Hope you're doing well. We would like to request an important enhancement to Zoho Learn regarding support for right-to-left (RTL) languages such as Hebrew and Arabic. 🔹 Current Issue While the Knowledge Base Article editor provides
Add Hebrew Support for Meeting Transcripts Provided by ZIA in Zoho Cliq
Hi Zoho Cliq Team, Hope you're doing well. We would like to request the addition of Hebrew language support for the Meeting Transcript and Summary feature in Zoho Cliq. Currently the transcript and summary feature is available for recorded meetings and
Remote Control Functionality During Screen Sharing in Zoho Cliq
Hello Zoho Cliq Team, We would like to request the addition of remote control functionality during screen sharing sessions in Zoho Cliq. Currently, while screen sharing in Cliq is very useful, it lacks the ability for another participant to take control
Real-Time Screen Annotation During Zoho Cliq Screen Sharing
Hi Zoho Support Team, Hope you're doing well. We’d like to request the addition of real-time screen annotation tools during screen sharing sessions in Zoho Cliq video calls. 🔍 What We're Looking For: The ability for the presenter—and optionally, other
Centralized Organization Information Management in Zoho One
Dear Zoho One Support, I'm writing to propose a feature that would significantly improve the user experience and streamline data management within Zoho One. Current Challenge: Currently, managing organization information across various Zoho One apps requires
Enhance Zoho One Conditional Assignment to Fully Reassign App Settings When Changing Departments
Hi Zoho Team, We’d like to submit a feature request regarding the current behavior of Zoho One’s conditional assignment logic when moving a user between departments. 🔧 Current Limitation As it stands, Zoho One’s conditional assignment does not remove
Ability to Filter Alias Mailboxes in Zoho Recruit
Dear Zoho Recruit Team, I hope you are doing well. We would like to request a feature enhancement regarding the handling of alias mailboxes in Zoho Recruit. Currently, when we connect an alias mailbox (e.g., jobs@domain.com) from our Zoho One account
Automatic Department and Employee Sync Between Zoho One and Zoho People
Dear Zoho Support, I'm writing to propose a valuable feature request that would streamline data management and improve user experience within the Zoho ecosystem: automatic synchronization between departments and employees in Zoho One and Zoho People.
Add Attachment Support to Zoho Flow Mailhook / Email Trigger Module
Dear Zoho Support Team, We hope you are well. We would like to kindly request a feature enhancement for the Mailhook module in Zoho Flow. Currently, the email trigger in Zoho Flow provides access to the message body, subject, from address, and to address,
Prefered Bin Missing in android APP
Andoroid app dosent show preferred bin in the picklist. The workaround support reccomend is to use the computre to create the picklist. it shuld be information to be shown aas basic for the pciker.
Open Sans Font in Zoho Books is not Open Sans.
Font choice in customising PDF Templates is very limited, we cannot upload custom fonts, and to make things worse, the font names are not accurate. I selected Open Sans, and thought the system was bugging, but no, Open Sans is not Open Sans. The real
Function #1: Convert an accepted Estimate to Sales Order automatically in Zoho Books
As you’re aware, Zoho Books provides a default option to have the estimates automatically converted to invoices once your customer accepts them. Many of you wanted a similar option for sales orders, so here’s a workflow that converts accepted estimates
Write-Off multiple invoices and tax calculation
Good evening, I have many invoices which are long overdue and I do not expect them to be paid. I believe I should write them off. I did some tests and I have some questions: - I cannot find a way to write off several invoices together. How can I do that,
Reusable Jira Connection for Multiple Zoho Projects Imports
Hello Zoho Projects Team, We would like to raise a concern and submit a feature request regarding the Jira → Zoho Projects migration process, specifically around how Jira connections are handled. Current Behavior: When setting up a Jira connection for
Zoho invoice doesn't support Arabic language
I added a clause in the terms & conditions section in Arabic but it doesn't appear when I sent or print it.
Recurring Invoice Placeholder Not Updating Billing Period
Hi, I’m using Zoho Invoice Free and want the billing period to update automatically in recurring invoices. In Item Description I tried: Billing Period: %(m-6)% %(y)% to %(m-1)% %(y)% but even if the invoice date is in 2026, it still shows the period based
Related list Mobile Device
Hello, We use an the Zoho creator application to make reports linked to Accounts. On the computer: it's easy to go the Account and see all the created reports in the related list below On iPad/Phone ZOHO CRM APP: we cannot see the reports on those accounts
Can't update the company address in zoho invoice
Dear Sir/Madam, I want to update the company address in Zoho Invoice but failed. It popped out a sentence "Invalid value passed for Website". Please advice how to solve this problem. Thank you.
Is there a plan to allow for the hierarchical organization of Customers / Companies in Zoho Billing?
We have a few customers who have organizational structures that we haven't quite found a way to deal with in Zoho Billing. In CRM, these sub-companies (or subsidiaries or whatever you want to call them) all have another CRM account as the parent account.
【Zoho CRM】作業リスト機能リリースのお知らせ
ユーザーの皆さま、こんにちは。コミュニティチームの藤澤です。 今回は「Zoho CRM アップデート情報」の中から、作業リスト機能リリースのお知らせ情報をご紹介します。 目次 作業リスト機能 概要 機能① 自分の未完了の活動 機能② 処理待ち 機能③ 自分の作業リスト 作業リスト機能 概要 営業チームでは、CRM内に業務やデータが分散しているため、管理が煩雑になりがちです。この断片化は、機会の見逃しや生産性の低下につながります。 作業リスト機能は、タブを横断する業務項目をひとつのカスタマイズ可能なダッシュボードに集約し、業務を効率的に管理できるようにします。
SalesIQとPageSenseの利用について
初めての投稿で場違いだったらすいません。 弊社ではSalesIQを運用しているのですが、追加でPageSenseの導入もしたいと現場からの声があります。 両サービスともクッキー同意バナーが必要なサービスなのですが 弊社では同意無しに情報はとりませんという方針なので 2つ入れると2つバナーを出す必要がでてきます・・・ 両サービスを運用されてる方があれば運用状況とか教えてほしいです。 PageSenseについては詳細まで機能を理解してないなかでの質問です。
Zohomail - The "All Messages" vs "In Box"
Why do some new email message appear under the all messages view but not in my inbox? That's really annoying but to be fair I've experienced the same with gmail.
Parent-Child Tickets using API or Deluge
Hi Everyone, We are looking at the parent-child ticketing features in Zoho Desk. We want to be able to create a parent ticket at customer level and nest child tickets underneath. The issue we are facing is to be able to automate this. I'm checking the
Closing connected ticket after closing WA conversation
Hi, At the moment, once someone sends a message to our WA number, a corresponding ticket is automatically created. After the question is answered, our support department closes the chat/conversation. However, after that, the connected ticket is still
Note sync turn off
Hi, Is it possible to turn off notes sync between task notes and the parent module? (Account/Deal)
Basic Plan Active but Survey Creation Still Limited to 3 Surveys
I have an active Basic (Monthly) subscription (valid period: Dec 24, 2025 – Jan 24, 2026), but the system still limits survey creation to only 3 surveys, which matches Free plan behavior. The subscription appears active in Portal Information, however
2025 in Review: Powering Field Services Forward—One Feature at a Time
As 2025 draws to a close, it’s time to pause and reflect on a year of meaningful progress at Zoho FSM. This year was all about listening closely to our customers and partners, building with purpose, and continuously improving the way field service teams
Syncing with Google calendar, Tasks and Events
Is it possible to sync Zoho CRM calendar, task and events with Google Calendar's tasks and events. With the increasing adoption by many major tool suppliers to sync seamlessly with Google's offerings (for instance I use the excellent Any.do task planning
CRM x WorkDrive: We're rolling out the WorkDrive-powered file storage experience for existing users
Release plan: Gradual rollout to customers without file storage add-ons, in this order: 1. Standalone CRM 2. CRM Plus and Zoho One DCs: All | Editions: All Available now for: - Standalone CRM accounts in Free and Standard editions without file storage
FOLDER DISAPPEARED
Hello Zoho Community. I recently found a problem with no explanation: a folder in Zoho Analytics just disappeared, but the tables and SQL sentences still existed, the folder was not deleted. The solution for me in this case was to create a new folder,
New to automation - please help
Hi there! We are new to automations in Zoho. We built out one automation campaign and it seems to be firing off for some people but others not. Please advise what's the best practice or if anything we should tweak. Thank you so much!
Unable to Create Zoho Booking via the Book Appointment API
Its giving the below error { "response": { "errormessage": "Error setting value for the variable:customer_details\n null", "status": "Error" } } Request: POST Url: https://www.zohoapis.in/bookings/v1/json/appointment attached Zoho-oauthtoken
Task Details on task template
When creating a task template in settings that task details seem to be missing. Is it not possible to set the details of a task, such as the priority, type, reminder settings, and custom field values?
Building Toppings #3 -Testing and publishing Bigin toppings
Hey Biginners! In previous forum posts, we discussed what a Bigin topping is and explored the Bigin Developer Console's features. In this post, we're going to create a topping from scratch and discuss how to test and publish it. Our topping will automate
markdown files?
How can I import a markdown file into a note?
Mail to Zoho Notebook
In the Instuctiosn I faound as email add@notebook.app In my account I see add@eu.notebook.app What is correct please
Auto-Invite Users to Portals in Zoho CRM based on Conditions
Hello Everyone, You can now automate portal invitations in Zoho CRM with the new Auto-Invite users feature in Portal management. No more manually enabling portal access one by one. With this enhancement, you can automatically send invites for users to
Growth You can Count On: Zoho Billing's 2025 Journey
As we wrap up 2025, we’re reflecting on a year rooted in steady progress and meaningful growth for Zoho Billing. Every enhancement we have introduced was built to support scalable and reliable billing growth for your business. From launching the Enterprise
Next Page