Narrative 13: Import - Data mapping

Narrative 13: Import - Data mapping

Behind the scenes of a successful ticketing system: BTS Series

Narrative 13: Importing your data


When importing data into an application, it is crucial to prevent data loss or duplication. These types of errors can hinder the development of a clean and well-organized database, which is essential for effective data management and security.

Zoho Desk provides robust functionality for importing your data. The system intelligently automates the mapping of modules and fields to reduce the risk of data loss and maintain data integrity. Users have the advantage of verifying the field mappings in advance, thus adding an extra layer of security to the import process.

This capability is essential not only for clarity but also in mitigating the challenges associated with user adoption. For instance, clients can be accurately mapped to the "Contact name" field, while company names align with the "Account name" field to maintain an organized database, which helps ensure user trust in the system. 

Related knowledge base article: Importing data into Zoho Desk

Quote

Prerequisites

  1. Users can upload a .csv file or a .zip file containing multiple .csv files. 
  2. The .zip file must be named, for example, Contacts.zip, Accounts.zip, etc.

What are Identifier Fields?  

Identifier fields are fields used to find and match existing records when importing data into the product. They also help link related records, like connecting a contact’s name with their email address.

Each module supports different unique identifier fields for identification, as described in the table below:.  

Modules

Unique Identifier Fields

Accounts
​

Account ID

Account External ID

Account Name

Contacts

Contact ID

Contact External ID

Last Name

First Name

Email

Phone Number

Mobile

Tickets

Ticket ID

Ticket External ID

Ticket Number

Products

Product ID

Product External ID

Product Name

Tasks

TaskId

Task External ID

Calls

Call ID

Call External ID

Events

Event ID

Event External ID

Article Translation

Translation: External ID

Translation ID

Custom Modules

​

Record External ID

Custom Module Name

Quote

Points to remember: 

  1.  These fields help find matching records. 
  2.  If multiple records match the value, the first matching record will be selected automatically. 
  3. This can lead to unexpected matches or data being updated in the wrong record if you're not careful. 

Background:

  • Some users expressed a preference for matching Contacts by Last Name instead of Email, highlighting the importance of flexibility in their workflow. 
  • Other users approached matching through the use of a custom field, emphasizing the need for tailored solutions to fit their unique requirements. 
  • We also heard from many users who requested that the functionality be enhanced by updating existing records with the relevant entity's Zoho Desk ID to streamline their processes and improve data accuracy.

Working with the Identifier Field

When importing data into Zoho Desk, the Identifier Field is important because it helps identify existing records and avoid duplicate entries. 

Commonly used identifier fields

  • Find By is used to identify an existing record during the import process.
  • Map By is utilized to link a child record to a parent record, for instance, by linking a Contact to a Ticket.
You can now select specific fields for matching, providing enhanced control and customization during bulk processes or integrations. This functionality enables more precise data handling, ensuring that the information aligns with your specific requirements. By tailoring the matching criteria, you can streamline processes, enhance efficiency, and provide better outcomes for your team. This flexibility enables you to harness the full potential of your data.

Improvements in user experience 

Transparent process and status tracking 

We’ve implemented a straightforward, step-by-step process for data imports, complete with real-time status updates for each stage. This transparency enables users to monitor import progress and understand the current state of the process.

Unique identifiers for entity mapping 

New fields have been introduced to help users identify if a parent entity already exists when importing related child entities. For example, users can seamlessly map a contact to an existing account in Zoho Desk to streamline the import process while minimizing the risk of duplicate entries.

Enhanced error handling and log accessibility

We’ve made significant improvements in error handling by allowing users to download detailed error logs right from the history page in case of import failures. This enhancement provides users with greater insight into any issues and facilitates faster troubleshooting and resolution.

Support for custom modules

The import UI has been revamped to support custom modules, providing users with greater flexibility and customization options. This enables a more personalized and efficient data import experience.

Coming up soon

Custom unique fields

Identifying key data points, such as a Customer ID in the Contact Module, ensures that every customer has a distinct reference, which streamlines ticket management and resolution. By establishing these fields as identifiers, support agents can quickly access and update customer records, enhancing response times and accuracy.

External ID fields 

Integration with various systems often generates External ID fields, such as CRM ID, Invoice ID, and Bug ID. Utilizingthese fields as identifiers enables agents to cross-reference relevant records seamlessly. When records need to be updated or retrieved from different systems, these unique identifiers are crucial in maintaining data consistency across platforms.

Composite identifier fields

Often, relying solely on a single identifier may not be sufficient to pinpoint a customer accurately or a record.Implementing multiple fields as composite identifiers can enhance data integrity and accuracy. For example, considering both the Last Name and Email of a contact can significantly reduce errors in data retrieval and ensure that support inquiries are directed and resolved correctly.

Wrapping up

Using these features positions support teams to operate more effectively and improve overall customer interactions. For instance, a large corporation merging client data from multiple legacy systems into Zoho Desk modules will benefit significantly from automatic field mapping to ensure that contact and account names are accurately aligned. This attention to detail not only improves the user experience but also enhances overall data integrity during the merging process.


Please stay tuned for more in the Desk behind-the-scenes series.

 

Regards,

 

Kavya Rao

The Zoho Desk Team





        • Recent Topics

        • Wrapping up 2025 on a high note: CRM Release Highlights of the year

          Dear Customers, 2025 was an eventful year for us at Zoho CRM. We’ve had releases of all sizes and impact, and we are excited to look back, break it down, and rediscover them with you! Before we rewind—we’d like to take a minute and sincerely thank you

        • Restrict Users access to login into CRM?

          I’m wanting my employees to be able to utilize the Zoho CRM Lookup field within Zoho Forms. For them to use lookup field in Zoho Forms it is my understanding that they need to be licensed for Forms and the CRM. However, I don’t want them to be able to

        • Unknown table or alias 'A1'

          I would like to create a subquery but i am getting the following error: Unknown table or alias 'A1' used in select query. This is the sql statement:  SELECT A1.active_paying_customers, A1.active_trial_customers, A1.new_paying_signup, date(A1.date_active_customers), 

        • in the Zoho creator i have address field based the customer lookup im selecting the addresss , some times the customer address getting as null i want to show as blank

          in the Zoho creator i have address field based the customer lookup im selecting the addresss , some times the customer address getting as null ,i want to show as blank instead of showing null. input.Billing_Address.address_line_1 = ifNUll(input.Customers_Name.Address.address_line_1,"");

        • Question about upgrade and storage space Zoho Notebook

          After upgarding my Zoho Notebook plan, I am running into the following issue. I just upgraded from a free Zoho Notebook subscription to Pro Lite after I got a notification in my Window Zoho Notebook desktop app saying that I had run out of space. However,

        • Printing to a brother label maker

          I see allot of really old unanswered posts asking how to print to a label maker from a zoho creator app. Has their been any progress on providing the capability to create a customized height & width page or print template or whatever to print labels?

        • Sync desktop folders instantly with WorkDrive TrueSync (Beta)

          Keeping your important files backed up and accessible has never been easier! With WorkDrive desktop app (TrueSync), you can now automatically sync specific desktop folders to WorkDrive Web, ensuring seamless, real-time updates across devices. Important:

        • Track online, in-office, and client location meetings separately with the new meeting venue option

          Hello everyone! We’re excited to announce meeting enhancements in Zoho CRM that bring more clarity and structure to how meetings are categorized. You can now specify the meeting venue to clearly indicate whether a meeting is being held online, at the

        • Announcing new features in Trident for Mac (1.32.0)

          Hello everyone! We’re excited to introduce the latest updates to Trident, which are designed to reinforce email security and protect your inbox from evolving threats. Let’s take a quick look at what’s new. Deliver quarantined emails. Organization admins

        • Marketing Tip #5: Improve store speed with optimized images

          Slow-loading websites can turn visitors away. One of the biggest culprits? Large, uncompressed images. By optimizing your images, your store loads faster and creates a smoother shopping experience leading to higher sales. It also indirectly improves SEO.

        • SMS to customers from within Bigin

          Hi All, Is there anyone else crying out for Bigin SMS capability to send an SMS to customers directly from the Bigin interface? We have inbuilt telephony already with call recordings which works well. What's lacking is the ability to send and receive

        • Admins cannot see each others' Scheduled Reports?!

          Very frustrating that as an admin I cannot see what my reports my fellow admins have created and scheduled.  After asking about this on the help chat, I was told the issue is trust and security.  By giving someone Admin status, it means we trust them with those responsibilities. Please change this, it is not a good process to have to bother other users to change a report or change users within a report.

        • Writer update results in BitDefender blocking it as malware

          After updating Writer to latest update, Bitdefender blocked the app and writer no longer runs.

        • Missing Import Options

          Hello, do I miss something or is there no space import option inside of this application? In ClickUp, you can import from every common application. We don't want to go through every page and export them one by one. That wastes time. We want to centralize

        • Zoho CRM Portal Field Level Permission Issue

          Hi Support Team, I am using the Zoho CRM Portal and configuring field-level editing permissions. However, we are unable to restrict portal users from editing certain fields. We have created a portal and provided View and Edit (Shared Only) access for

        • Collaboration with customers made easy with Zoom Meeting and Zoho Desk integration

          Hello everyone! We are happy to announce that you can now integrate your Zoho Desk account with Zoom Meeting. The integration bridges the gap between digital communication and human connection, empowering teams to deliver timely support when it matters

        • CRM Canvas - Upload Attachments

          I am in the process of changing my screens to Canvas.  On one screen, I have tabs with related lists, one of which is attachments.  There doesn't appear to be a way to upload documents though.  Am I missing something really obvious?  Does anyone have

        • TrueSync regularly filling up my local disk

          Seems that WorkDrive's TrueSync randomly starts filling up my local hard drive space. None of the folders have been set as "Make Offline" but still it seems to randomly start making file offline. The settings of the app is so minimal and is of no real

        • Kaizen #194 : Trigger Client Script via Custom buttons

          Hello everyone! Welcome back to another interesting and useful Kaizen post. We know that Client Scripts can be triggered with Canvas buttons and we discussed this with a use case in Kaizen#180. Today, let us discuss how to trigger Client Script when a

        • Picklist field shows "none" as default

          Hello, Is there an option to avoid showing "none" as the default value in a picklist field? I also don't want to see any option displayed. My expectation is to have a blank bar, and then when I display the drop-down list, I can choose whichever I wa

        • Stage-probability mapping feature in custom module

          Hi, I'm building a custom module for manage projects. I would like to implement the stage-probability feature that Potentials has. Is this possible?

        • Field Description is very small

          Hello, The field Description in the activity is very small. Why don't try open a new window, or a bigger popup, or increase the width of the "popup". Example:

        • StatusIQ

          Please add StatusIQ to data sources. We using site24x7 and StatusIQ together and site24x7 integration is already there. Thanks and regards, Torsten

        • In Zoho People, the Operations buttons are frequently not visible or do not appear consistently.

          In Zoho People, the Operations buttons are frequently not visible or do not appear consistently. We request you to please investigate and address this issue, as it is affecting daily HR operations and user access.

        • Marketing Tip #14: Increase cart value with product bundles

          Bundling products is a great way to increase average order value while giving customers more convenience. Think “camera + tripod + memory card” or “soap + lotion + bath salts.” Bundles make shopping easier and feel like a better deal. It’s a win-win for

        • Problem with Workdrive folders

          I'm having a problem a problem accessing files in a Zoho work drive folder when using the Zoho writer app. The problem folder appears grayed out in the Zoho work drive window in both the online and writer application. However I can open the folder in

        • Pre-orders at Zoho Commerce

          We plan to have regular producs that are avaliable for purchase now and we plan to have products that will be avaliable in 2-4 weeks. How we can take the pre-orders for these products? We need to take the money for the product now, but the delivery will

        • Edit default "We are here to help you" text in chat SalesIQ widget

          Does anyone know how this text can be edited? I can't find it anywhere in settings. Thanks!

        • Feature Request: Sync Leave Tracker to Zoho Mail / Calendar or provide option to download information

          Zoho Leave Tracker offers the option to sync the leave Calendar to Microsoft 365 and Google Calendar. Adding an option to sync to Zoho-Mail Calendar would avoid duplication and add significant value for users. An alternative would be to allow users to

        • Multiple currencies - doesn’t seem to work for site visitors / customers

          I am trying to understand how the multiple currency feature works from the perspective of the website visitor who is shopping on my Zoho Commerce site. My site’s base currency is US Dollars (USD) but my store is for customers in Costa Rica and I would

        • How do people handle using Outlook and Zoho Project calendar at the same time?

          We have an ongoing problem in our organisation where we use Zoho Projects to plan all of our projects tasks and that also allows us to look forward using the workload report to see which of our consultants are overstretched etc and which are available.

        • 10GB Email Storage Limits in Zoho CRM

          We’ve had Zoho One for almost 5 years and have always synced our emails from Gmail via IMAP… As of late, we’ve run into issues with our emails not syncing, due to being over the 10GB storage cap… What’s very odd is that we haven’t changed a thing? I know

        • How to set page defaults in zoho writer?

          hi, everytime i open the zoho writer i have to change the default page settings to - A4 from letter, margins to narrow and header and footer to 0. I cannot set this as default as that option is grayed out! so I am unable to click it. I saved the document

        • Enable History Tracking for Picklist Values Not Available

          When I create a custom picklist field in Deals, the "Enable History Tracking for Picklist Values" option is not available in the Edit Properties area of the picklist. When I create a picklist in any other Module, that option is available. Is there a specific reason why this isn't available for fields in the Deals Module?

        • Vault crashes on Android Devices

          Vault is continuously closing after entering the master password on my Android device. After several attempts I get a system message that says there is a bug in the app. I've uninstalled and reinstalled the app, and cleared the app cache, but nothing

        • ¿Cómo puedo configurar las contraseñas creadas bajo una directiva para que nunca caduquen y no aparezcan como caducadas en los informes?

          ¿Cómo puedo configurar las contraseñas creadas bajo una directiva para que nunca caduquen y no aparezcan como caducadas en los informes? La razón por la cual contraseña estas no deben caducar es porque su actualización depende de mi cliente y no de mí.

        • Camera access

          My picture doesn't appear in a group discussion. (The audio is fine.) The guide says "Click the lock icon on address bar," but I can't find it. Advise, please

        • Are static links available

          I'm still using Zoho Meeting in trial mode. My previous webinar software provided a static link, and I made the mistaken assumption that I could send out my link and start a meeting later. Mass confusion, but my fault. With a paid version do you get a

        • Why is Zoho Meeting quality so poor?

          I've just moved from Office 365 to Zoho Workplace and have been generally really positive about the new platform -- nicely integrated, nice GUI, good and easy-to-understand control and customisation, and at a reasonable price. However, what is going on

        • Integration between "Zoho Sprints Stories" and "Zoho Projects Tasks/Subtasks"

          We have two separate teams in our organization using Zoho for project management: The Development team uses Zoho Sprints and follows Agile/Scrum methodology. The Infrastructure team uses Zoho Projects for traditional task-based project management. In

        • Next Page