Zoho Social: Our year in a nutshell

Zoho Social: Our year in a nutshell

Hi everyone,

We hope you had an amazing year and are all geared up for the holiday season. As 2023 comes to an end, Zoho Social is reflecting on the release of some of our most-anticipated features, enhancements, and updates, which were designed to make your social media experience more simple, streamlined, and powerful. On that note, here's a quick recap of all the important updates that went live in 2023. 

Inbox   

Inbox, a single dashboard where you can track all your social media interactions, was introduced in Zoho Social. With Inbox, you can categorize your interactions, customize your view, and assign interactions to anyone on your team. Ensure that all mentions and messages get a quick response!


Zia  

Zia's integration with OpenAI was a much-awaited update this year. Zoho Social introduced Zia in the form of a writing assistant to help you compose posts and reply to interactions. Simply give Zia a prompt, get content suggestions, and add them to your Compose/Reply window.

Mastodon  

Mastodon can now be integrated with Zoho Social, so you can create content, and follow and interact with users directly from our app. Stay relevant, and establish your business presence on Mastodon by building a community.


Facebook Reels and Instagram Stories 

You can now publish Reels on Facebook and Stories on Instagram directly from Zoho Social. You can also analyze the performance of your Reels and Stories with insights from the Reports module.

Enhanced media library  

The media library expanded to bring third-party libraries, like Pixabay, Pexels, and Giphy right to your Compose window. You can now access a wide range of images and GIFs and add them directly to your social media posts and comments.

Cross-brand posting  

With this feature, you can simultaneously post to multiple networks across all your brands without leaving Zoho Social. You can also customize content for each network from the Power Editor window for maximum relevance.  

Historical Reports 

The Reports section became more comprehensive, by showing you in-depth reports and statistics for an extended period of up to one year.

We also made some major enhancements to the content calendar, brand health, reports, export functionality, and more!

We hope you had a great year and a fantastic experience with Zoho Social. We're working hard to make Social even more powerful—and we have some great updates planned for 2024.

We're also working on keeping the Community space more interactive. Please look out for updates here!

Thank you for being a part of the Zoho Social community!

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