General Clinics: Learning to create amazing appointment scheduling sites
Imagine a scenario where you have a slight temperature or a small rash that you are worried about and you want to get it checked.
If you do not have a regular clinic that you normally visit, then the first place where you will check for a new one is the internet.
Moreover, when you do that, you are very likely to compare different clinics to each other.
This is where a spectacular appointment scheduling site comes to your rescue.
In scenarios like these, an impressive appointment scheduling site not only helps in attracting new patients to your clinic but also instills confidence in their decision to choose you for your services.
This shows that creating an attractive appointment scheduling site is one of the best value for money propositions when it comes to marketing your clinic.
In this guide, we are going to show exactly how to do so.
Do you really need an attractive appointment scheduling site for your company?
In the healthcare industry, you will know that having an outstanding online presence will improve your position among your competitors in your market.
Moreover, this will also be put in a good position so that new patients will prefer to avail your services rather than others.
This is because when it comes to choosing healthcare, most people do not compromise on quality. For your existing customers, they already know about this. As for the new ones, how will they know that you are as good as what you claim online?
One metric that you can use is to show good ratings, but that is hard to come by for new clinics that do not have sufficient reviews online.
The other way is to have a very well-built online presence that should impress the user such that he or she feels your service may be as good as you claim. The better you do this, the more you gain in terms of trust from your potential patient.
An attractive appointment scheduler is an integral part of that. It helps you deliver the message of high quality to your customer with minimal effort and cost from your side.
In today’s world where there is a great deal of competition, you need to stay at the top of your game to ensure that you make the most out of your business. In order to achieve this, you need to ensure that you have the right scheduling page for your service as well.
Certain rules and guidelines need to be followed while doing this. But why?
Our goal with this guide is to create the best scheduling page that you can do for yourself. To achieve this, there are a couple of guidelines that you need to follow so that your scheduling page does a lot more than just representing your industry.
Every industry has certain visual characteristics that are key to showing the feel of that industry when it comes to design.
For example, wedding planners tend to use colors like pink, baby blue, custard yellow and oregano green on their websites because you are far more likely to see these colors on a wedding setting. This helps them bring a wedding like feeling to anyone who views their website.
In most cases, the customers are likely to opt for such a service rather than another is not able to do these things because they are far more likely to trust the service of the former from what they have seen online.
Therefore, it is essential that you follow certain guidelines that are commonly used in your industry to ensure that your online presence helps you stay over your competition. Be it Marketing, Photography, Education or any other industry for that matter, having an attractive and good-looking appointment scheduling website can only work wonders for your business.
This guide will provide an overview of what you need to know while designing your appointment scheduling page in the education industry. If you need an in-depth guide covering every step of the process, we recommend that you go through this guide before continuing any further.
All right, so, how should you go about making an appointment scheduling site?
Your scheduling page should have a very appealing and intuitive user interface furthermore not being too much that your customers are overwhelmed with it.
If you manage to do this right then this will help you catch the attention of the customer and keep him on the page for much longer times that they usually do.
Your page should also have everything that the customer needs to know about before they schedule an appointment with your clinic.
With the right color combination, background and text you can make a great scheduling page that you can use to showcase your establishment. This will help you gain the confidence of customers which will in turn benefit your business.
The best place to start is your background image.
Your background image sets the mood for your establishment when your customer is on your scheduling page. Therefore, it is also one of the most important aspects of your page that you need to pay attention to.
Now, let us think about how the image of your page should look like. When you typically look at any website that is in the healthcare field, you would want the page to give a sense of hospitality and care that you would usually receive in a hospital. In order to do this, you need to use the colors that you usually see in a hospital.
What are the colors that you see the most of the time in places like these? Many of them are white, teal, electric blue, mint green, pink and other colors that look like these.
These colors have been associated with the healthcare industry for so long that people almost immediately associate them with a clinic or hospital. From these, you can pick your color scheme that you want to use for your page. This will be applied to both your background image as well as other elements on your scheduling page.
Once you have the colors in mind, we would suggest that you pick a picture for your background image that incorporates these colors from your appointment schedule site. It will be better if these pictures show your establishment and staff.
Keep in mind that there will be other elements on top of your background image, so try to pick one that does not have too much going on in image. A simple and beautiful image is often the best pick for your background as it will compliment and accommodate everything else on your scheduling page well.
If in case you have just started your business or if you really cannot find some professional images, fret not. There are many websites from which you can either buy an image or download one for free, for which the process is explained in detail on the guide which is mentioned at the beginning of this one.
While solid colors are also an option for the background, we would highly recommend against that as it will look very badly put together and will not show the effort and quality that you have in your services through the scheduling site.
If you decide to go with an image, one more thing that you will need to keep in mind is that you need to pick an image where there are not many subjects along the border.
This is because the logo of your establishment and the name will appear on the top left corner of your scheduling page, which may not be visible if there is a lot going on behind it on that part of the background image.
If you are having trouble getting the color scheme of your choice, look at some websites of popular healthcare centers to get some inspiration. Also, here are some of our recommendations for the same:
While picking colors from these recommendations, you can use the hex value given below to get the exact color from above.
What about the other things on your site, then?
The color scheme that you had picked earlier while choosing your background image will be the one that you are going to use on other parts of your appointment scheduling page.
We do this so that your background image and the elements on your scheduling page together look like a part of a single design language. This brings a complete and attractive look to your scheduling page as well.
As for which of the colors to apply for the elements, we would suggest you to go with a color that goes well against the ones that dominate the background image. This helps the elements to be easily visible from the background image. This color can be picked from the ones that you had in mind earlier.
In the case of the text, it is best to go with the same color that you had applied for the button to bring uniformity to the page. If in case anything in the background is interfering with this, you can also go with black or white depending on the situation. Use a trial and error method for this and pick the color that helps the user to read the text very easily.
For every edit that you make on your page, we recommend that you check out the live preview of your page with the changes implemented by clicking on the Go To button at the very bottom of the Workspace Settings page.
In a nutshell, your scheduling page should have a simple and beautiful background, a good color on your buttons with the right text color on top of it. This will give a very health care like feeling to your customers, for that lack of a better description of the feeling.
The text on your site is probably the most powerful part.
There are two lines above the buttons where you can give any text that you want on your scheduling page.
There are two ways to use these text fields: You can either use this part to advertise your establishment by using some phrases to do so or you can use this to provide information to the users that they need to know about before scheduling an appointment with your clinic.
This choice is yours to make but ensure that you utilize that space effectively. If you feel that the given space for text is not sufficient for you, you can always edit the space between the buttons and the footer of the page to write what you need. Just ensure that the text on the image is legible enough to be read easily by the customer if you choose to do so.
Is that everything that you need to do? Not quite!
After you have done designing the appointment scheduling page, we highly recommend you show your page to others and ask for their opinions.
While the opinions of others help in pointing out things that you may have missed out in the process, they also sometimes provide suggestions about your work that may help improve your page.
Ensure that you get different points of view from people that you trust such as colleagues, friends and family and incorporate that changes that you think will improve the scheduling page.
You can also start asking your customers for feedback on the same from which you can take in suggestions that can be used to improve your scheduling page further.
We hope that this guide will help you! If you have any questions regarding this guide, let us know in the comments below.
New to Zoho Recruit?
Zoho Campaigns Resources
Topic Participants
Akarsh Madhav
Zoho CRM Plus Resources
Zoho Books Resources
Zoho Subscriptions Resources
Zoho Projects Resources
Zoho Sprints Resources
Zoho Orchestly Resources
Zoho Creator Resources
Zoho WorkDrive Resources
Zoho CRM Resources
Get Started. Write Away!
Writer is a powerful online word processor, designed for collaborative work.
Zoho CRM コンテンツ
-
オンラインヘルプ
-
Webセミナー
-
機能活用動画
-
よくある質問
-
Ebook
-
-
Zoho Campaigns
- Zoho サービスのWebセミナー
その他のサービス コンテンツ
ご検討中の方
Recent Topics
How to conditionally embed an own internal widget with parameters in an html snippet?
Hello everyone, I'm trying to create a dynamic view in a page using an HTML snippet. The goal is to display different content based on a URL parameter (input.step). I have successfully managed to conditionally display different forms using the followingWhere can I find rejected inbound mails and their reason for rejection
Hi, I was recently made aware by a mailing list which I am subscribed to (ffmpeg-devel@ffmpeg.org) that my Zoho mail Mail account is rejecting some emails. If I look under Admin Panel > Security & Compliance > Quarantine > Incoming, the list there isSync more than one Workdrive
Hello Please I'm facing some difficulties since some days. In my company we have many zoho accounts in different organisations. And I have to find a way to sync all these Workdrives. I spend many hours to search it on zoho Workdrive but no solution. Could someone help me ? Any idea how I can achieve it ? Thanks in advance. RegardsZoho writer unable to merge documents to PDF with basic fonts in Hebrew or fonts from my computer
I created several forms that will be merged into PDF files through Zoho Writer and I am unable to receive the PDF in the basic fonts of the Hebrew language or in the fonts I have on my computer. The writer exports to PDF an exchange font that looks veryBase Currency Adjustment Reversal
Two questions surrounding the base currency adjustments (BCA). I recently ported over from QB so I need to enter the base currency adjustments. In QB, it will calculate the BCA for you at the end of the year and then reverse it at the top of the following year. Makes sense. Does Zohobooks not do this as well? I created a BCA for Dec 31, 2016 but no reversing entry was made Jan 1, 2017. Am I supposed to manually do a reversal? I'm not even allowed to post journals directly to the 'exchange gain loss'Please implement UAE Central Bank FX rates
Hello, as I understand from your knowledge base, any UAE business account created from September 15, 2018 does not have foreign exchange rates fetched automatically. This is a serious inconvenience and I am not sure why ZOHO has not looked into the waysUnable to enable tax checkboxes
Hi Zoho Commerce Support, I'm writing to report an issue I'm having with the tax settings in my Zoho Commerce store. I've created several tax rates under Settings > Taxes, but all of them appear with the checkbox disabled. When I try to enable a checkbox,Search Records returning different values than actually present
Hey! I have this following line in my deluge script: accountSearch = zoho.crm.searchRecords("Accounts","(RS_Enroll_ID:equals:" + rsid + ")",1,200,{"cvid":864868001088693817}); info "Account search size: " + accountSearch.size(); listOfAccounts = zoho.crm.searchRecords("Accounts","(RS_Enroll_ID:equals:"Making digital signatures accessible to all: Introducing accessibility controls in Zoho Sign
Hi there! At Zoho Sign, we are committed to building an inclusive digital experience for all our users. As part of our ongoing efforts to align with Web Content Accessibility Guidelines (WCAG), we’re updating the application with support that will goSuper Admin Access to All Courses and Spaces in Zoho Learn
Dear Zoho Learn Team, We hope this message finds you well. We are using Zoho Learn extensively for internal and agent training. While managing our courses and spaces, we encountered a significant limitation regarding admin access and course management.Print checks for owner's draw
Hi. Can I use Zoho check printing for draws to Owner's Equity? This may be a specific case of the missing Pay expenses via Check feature. If it's not available, are there plans to add this feature?[New Release 2024] Create and embed custom capabilities across CRM with Kiosk Studio, our latest no-code tool
[Update | New series] We've started publishing a series of posts on Kiosk Studio. It's called Kiosk Studio Sessions and you can check out the first one here! [Update | 15 Oct} Session #2 is live! This one will look at how to create a kiosk for your callRevenue Management: #10 Common Mistakes while Recognizing Revenue
We are at the end of the series on Revenue Management, covering how different businesses recognise revenue. Even with clear standards like ASC 606 and IFRS 15 in practice, businesses often struggle with the nuances of revenue recognition. Especially growingWindows Desktop App - request to add minimization/startup options
Support Team, Can you submit the following request to your development team? Here is what would be optimal in my opinion from UX perspective: 1) In the "Application Menu", add a menu item to Exit the app, as well as an alt-key shortcut for these menusintegarting attachments from crm to creator
when i tried to integrate pdf attachments from crm to creator via deluge i am getting this error {"code":2945,"description":"UPLOAD_RULE_NOT_CONFIGURED"} the code i used is attachments = zoho.crm.getRelatedRecords("Attachments","Sales_Orders",203489100020279XXX8);Search Option
🚫 Current Limitation: As of now (September 2025), Zoho FSM lacks a global search functionality, which makes it difficult to quickly: Find specific Work Orders by number or keyword Search for customer records or contact info Locate assets, jobs, or serviceMobile Chat Window - Full Screen
Hello, The mobile chat window takes up the full screen, which is highly confusing for most customers! Using a desktop machine, I see the same happens when reducing the browser width to 800px or below. This suggests that it responsive web design, causing the switch to full screen. Can we fix this very annoying behaviour ourselves using a custom css file? If so, can you please let me know how? ThanksIs it possible to customize ZC Themes?
I understand you can choose a layout and customize Brand Color, App Header, Menu, and Sub-Menu components, but can you override some of the default theme settings with CSS or a config file? For example, - Table highlight color - Listview auto filter highlightIs it possible to create Custom function-based Lookup field in Zoho CRM
Is it possible to create a custom function-based lookup field in Zoho CRM? If so, how? Use case: Need to fetch users from Zoho Projects into a dropdown field in Zoho CRM.@mention in comments no notification
Hi, hope someone can help. When we @mention someone in the comments in Zoho Creator, how is that user notifed as we don't get anything on email or in the app notifications.Zoho unified inbox
The new changes have definitely improved things for switching between accounts. But zoho still desperately needs a unified inbox. It sucks to have to enter filters and folders for each and every inbox. This seems like such a simple thing, i wonder why Zoho hasn't done it?Add "Running Balance" column to Account Transaction Reports
Hello, Currently Zoho Account Transaction Reports give you the opening balance, then lists the transactions, then provides the closing balance. It would be great if you could add a column on the far right that shows the "Running Balance" on the account after each transaction. There are many times when analyzing or tie-ing out transactions that this would be very helpful. I currently have to frequently run a tape on my adding machine to get balance totals after a specific transaction on the list.Unified customer portal login
As I'm a Zoho One subscriber I can provide my customers with portal access to many of the Zoho apps. However, the customer must have a separate login for each app, which may be difficult for them to manage and frustrating as all they understand is thatWhatsApp Channels in Zoho Campaigns
Now that Meta has opened WhatsApp Channels globally, will you add it to Zoho Campaigns? It's another top channel for marketing communications as email and SMS. Thanks.error : Object code : 6500
b3 = map(); b3.put("name", "Test Project Name"); updateprojects2 = invokeurl [ url :"https://projectsapi.zoho.eu/restapi/portal/era0130/projects/169495000000928007/" type :PUT parameters: b3 connection:"in2" ]; info b3 ; info updateprojects2; ------------How to book GST paid in zoho books
hi, i am a new user to Zoho books and not able to book GST paid in books, kindly suggest how i can book it in books. thanks, siddharthI got unknown charge from Zoho
Good day, I need help disputing a charge I don't know from, zoho. I have ZohoMail and ZeptoMail. I purchase credits for ZeptoMail, and for ZohoMail I am not subcribed.How can I see content of system generated mails from zBooks?
System generated mails for offers or invices appear in the mail tab of the designated customer. How can I view the content? It also doesn't appear in zMail sent folder.Function 56: Automatically enable the option for customers to pay via bank account
Hello everyone and welcome back to our series! One of the key features of Zoho Books is its integration with multiple payment gateways, allowing you to receive online payments for your invoices. This ensures faster payments, automates payment trackingAttach Files to Your Notecards and share them on the go!
Hey everyone! We’re excited to share a feature many of you have been asking for — you can now attach files directly to your text notecards and share with ease! 🙌 This update was built with your feedback in mind, especially for those who wanted a simpleCan i connect 2 instagram accounts to 1 brand?
Can i connect 2 instagram accounts to 1 brand? Or Do i need to create 2 brands for that? also under what subscription package will this apply?Workdrive on Android - Gallery Photo Backups
Hello, Is there any way of backing up the photos on my android phone directly to a specific folder on Workdrive? Assuming i have the workdrive app installed on the phone in question. EmmaIntegración Books para cumplir la ley Crea y Crece y Ley Antifraude (VeriFactu)
Hola: En principio, en julio de 2025, entra en vigor la ley Crea y Crece y Ley Antifraude (VeriFactu). ¿Sabéis si Zoho va a cumplir con la ley para cumplir con la facturación electrónica conectada a Hacienda? GraciasHow to add a % Growth column for year-over-year comparison (2024 vs 2025)
Hello, I am trying to build a monthly revenue comparison between 2024 and 2025 in Zoho CRM Analytics. My current setup is: Module: Deals (Affaires) Filter: Stage = Closed Won Date field: Closing Date Grouping: By Month Metrics: Sum of Amount for 2024,How to searchByCriteria records that are under approval?
I need to search for both approved and pending approval records Is that possible with this method? Or I need to a different method? var priceReqID = $Page.record_id; log(priceReqID); var records = ZDK.Apps.CRM.Price_List_Item.searchByCriteria("Price_Request:equals:"How to add Simple Analytics to Zoho Pages?
I have a website with Zoho Pages, how do I add Simple Analytics on it? They seem to have code they need to be embedded https://docs.simpleanalytics.com/scriptEnd Date in Zoho Bookings
When I give my appointments a 30 minutes time I would expect the software not to even show the End Time. But it actually makes the user pick an End Time. Did I just miss a setting?Cant seem to delete an email account
Hello, I have researching for 4 days how to delete an email account and I am absolutely without a clue. The email account I am trying to delete is support<AT>fyshoes<dot>com. It's the first email account I made and it (is???) was associated with the super user (me). I have since changed it to adming<AT>fychoes<dot>com and I see the support email in my list but I just cant seem to get rid of it. Ultimately I want to associate that email account with another user that I want to add. This is reallyCommerce Order as Invoice instead of Sales Order?
I need a purchase made on my Commerce Site to result in an Invoice for services instead of a Sales Order that will be pushed to Books. My customers don't pay until I after I add some details to their transaction. Can I change the settings to make thisImport data into Multi-Select lookup field from CSV/Excel
How to import data into a multi-select lookup field from the CSV/Excel Sheet? Let's say I have an Accounts multi-select lookup field in the Deals module and I want to import the Deals with Accounts field. Steps:- 1. Create/edit a multi-select lookup fieldNext Page