Wedding Industry: How to design appointment scheduling sites for businesses in this industry?
Today, we have put together a guide on designing an appointment scheduling site for businesses in the wedding industry. We hope that this guide will be useful to you and do not forget to share this with anyone who you know will benefit from this. So, let us begin!
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Do I need an attractive appointment scheduling site for my organization?
If you work in the wedding industry, you will know that portraying the perfect image of your services to your customers can work wonders for your business. This is because establishments in this field work on getting the right feeling of a wedding in everything that they do for a customer. The more you can achieve this and induce that feeling to them, the better they will appreciate your services. Also, in this industry those who do this better than their competitors will attract more customers because for most people, their wedding is one of the most important moments of their life and they want the best that they can afford for their wedding without many compromises. In today’s world where wedding planners are a plenty, you need to stay at the top of your game to ensure that you make the most out of your business. In order to achieve this, you need to ensure that you have the right appointment scheduling site for your service as well.
Why follow certain rules and guidelines while designing a appointment scheduling site?
Our goal with this guide is to create the best appointment scheduling site that you can do for yourself. In order to achieve this, there are a couple of guidelines that you need to follow so that your appointment scheduling site resonates the quality of your service within your industry. Every industry has certain visual cues that you will notice which become characteristics of that industry when it comes to design. For example, travel agencies who specialize in offering holiday packages on tropical islands use colors like sea blue and light green, colors that you will find in almost every picture of a tropical beach. This gives of a very holiday like vibe to the customer who is looking at their web page for a booking. In most cases, the customers are likely to opt for such a service rather than another that has a sub-par online image because they are far more likely to trust the service of the former from what they have seen online. Therefore, it is essential that you follow certain guidelines that are commonly used in your industry to ensure that your online presence helps you stay over your competition.
Note: This guide will provide an overview of what you need to know while designing your appointment scheduling page in the education industry. If you need an in-depth guide covering every step of the process, we recommend that you go through this guide before continuing any further.
What do customers expect from your appointment scheduling site?
A simple yet beautiful appointment scheduling page.Your appointment scheduling site should have an enchanting and appealing user interface besides the information that your customers need to know before booking an appointment. This, if done keeping in mind what we mentioned earlier, will result in a pleasing and complete user experience for your customers. Your page should not have too many things going on in it as well and the customer should find it easy to understand everything on the page with minimal time and effort. With the right color combination, background and text you can make a great appointment scheduling site that you can use to showcase your business. Be it Beauty, Wedding, Fitness or any other industry for that matter, having an attractive and good-looking appointment scheduling website can only work wonders for your business.
Designing your background image
Your background image is the element that takes the maximum amount of real estate on your appointment scheduling site. Needless to say, it is also one of the most important aspects of your page that you need to pay attention to. Now, let us go over how the image of your page should look like. The colors on your background image say a lot about the mood of the image. Imagine that you are in a classic wedding setting. What are the colors that you see the most when you look at the decorations? Many of the colors that you are likely to see are white, pink, light blue, pale yellow and other colors that look like these. These colors have been a staple of the wedding industry for so long that people almost immediately associate them with a wedding. From these, you can pick your color scheme that you want to use for your page. This will be applied to both your background image as well as other elements on your appointment scheduling site. If you have any pictures of weddings that you have conducted earlier, we would recommend that you go with the one which is the most suitable one for your page, in your opinion. Keep in mind that there will be other elements on top of your background image, so try to pick one that does not have too much going on in image. A simple and beautiful image is often the best pick for your background as it will compliment and accommodate everything else on your appointment scheduling site well.
If in case you have just started your business or if you really cannot find some professional images from a wedding photoshoot, fret not. There are many websites from which you can either buy an image or download one for free, for which the process is explained in detail on the guide which is mentioned at the beginning of this guide. Even though there is always an option of going with a solid color on your background, we would highly recommend that you go with an image as the latter is much more attractive than just a single color on your page. If you decide to go with an image, one more thing that you will need to keep in mind is that you need to pick an image where there are not many subjects along the border. This is because the logo of your company and the name will be appearing on the top left corner of your appointment scheduling site, which may not be visible if there is a lot going on behind it on the background image. If you are having trouble getting the color scheme of your choice, look at some websites of popular wedding planners to get some inspiration. Also, here are some of our recommendations for the same:
While picking colors from these recommendations, you can use the hex value given below to get the exact color from above.
Applying the color scheme on other elements
The color scheme that you had picked earlier while choosing your background image is the exact one that we would like to recommend you to use for the other elements on your appointment scheduling site as well. We do this so that your background image and the elements on your appointment scheduling site look like a part of one, singular design. This brings a complete and attractive look to your appointment scheduling site as well. As for which of the colors to apply for the elements, we would suggest you to pick the color other than white from your scheme. This is because most background images of weddings have the white or a variation of white, for which you must give the other color that you have to the buttons. In the case of the text, it is better to go with black or dark gray as it contrasts well with the background as well. This way, you can complete the color application with your color scheme and look for yourself at whether the appointment scheduling site is how you wanted it to be. For every edit that you make on your page, we recommend that you check out the live preview of your page with the changes implemented by clicking on the Go To button at the very bottom of the Workspace Settings page. In a nutshell, your appointment scheduling site should have a simple and beautiful background, a good color on your buttons with a black text on top of it. This will give a very wedding like vibe to your customers who will then want to book an appointment with your company.
Writing the text on your appointment scheduling site
There are two lines above the buttons where you can give any text that you want on your appointment scheduling site. While there are instances where giving some catchy phrases can work well, some have even put information that their customers should know about before going over the buttons on the page. This choice is yours and ensure that you utilize that space effectively. If you feel that the given space for text is not sufficient for you, you can always edit the space between the buttons and the footer of the page to write what you need. Just ensure that the text on the image is legible enough to be read easily by the customer.
The final thing to do
One of our finest recommendations in this guide is to get feedback after you have completed designing the appointment scheduling site. Opinions of others are essential in creating such a web page because they can sometimes point out things that you may have missed out in the process. They also sometimes provide suggestions about your work that you may have ignored. Ensure that you get different points of view from people that you trust such as colleagues, friends and family and incorporate the changes that you think will improve the appointment scheduling site. You can also start asking your customers for feedback on the same from which you can take in suggestions that can be used to improve your appointment scheduling site further.
We hope that this guide will help you! If you have any questions regarding this guide, let us know in the comments below.
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