Tip #3 : Send SMS Reminders for your Subscription Business

Tip #3 : Send SMS Reminders for your Subscription Business

Hello everyone,

As you all know, we are coming up with a tip every week to address specific business scenarios. In continuation to the previous blog, this week we will be seeing how you can use SMS reminders for your Subscription Business.

Using SMS messages for your Subscription Business:

While managing your subscription business, more often than not, you need to keep your customers informed about upcoming renewals, payment reminders and cancellations. By keeping them informed in advance, you can get quicker payments and also retain the customers in the long run. As a business owner, you need to come up with ways to get your message/reminders to the customers in a more quick and efficient way.

Email notifications satisfy such requirements where you could just send out an email to your customers about the necessary upcoming reminders. However, with a contrasting ratio of four mobile devices to one computer, it is evident what our customers are using as their preferred mode of communication. Along with the growing number of smartphone users day by day, you should try to make your business more mobile-friendly. 

Now, wouldn't it be more efficient to keep your customers notified instantly via SMS about their upcoming reminders? Let us see how we can leverage SMS messages to effectively communicate with your customers.

How to set up a Custom SMS workflow for your business?

You can use our Custom Function workflow to integrate with one of the many third party SMS providers to send out your messages. You can choose your SMS provider based on your region or preference.

Since most of the reminders are events triggered, we are going to use event based workflow for this integration. You can choose the event according to your requirement. Few such examples would be new subscription, subscription renewal and subscription cancellation events. As soon as the event occurs, you will have to use the SMS provider's API to send an SMS to the customer with an appropriate message.

Below are few of the third party providers for which we have compiled the custom functions.

1)  Twilio


     Website                    - https://www.twilio.com/

     API Documentation -  https://www.twilio.com/docs/usage/api
     Custom Function      - GitHub Link

2) Text Local


    Website                    - https://www.textlocal.in/

    Custom Function     - GitHub Link


3) SMS Magic


   Website                     - https://www.sms-magic.com/

   Custom Function     - GitHub Link

For this particular blog, I will be explaining how to integrate with Twilio's API.

Obtain Twilio credentials for authentication:

In order to use Twilio's API, a Twilio account is needed. We will follow the simple token-based authentication using Custom variables. All requests to Twilio's REST API requires you to authenticate using the two important authentication parameters namely Account SID and Auth Token

Login to https://www.twilio.com/ and get the credentials after signing up. Obtain the Account SID and Auth Token.




Code Explanation:

As previously mentioned, you can refer the code for Twilio integration hereThe code is written in Deluge script, which is easily understandable to non-programmers.

1) Initially, we need to paste the Account SID and Auth Token values in the corresponding variables.

2) This snippet of code will be executed after the event which you configure in your custom function. So, construct the SMS message with regards to that context.

3) Once that particular event is triggered, we will be hitting an API request to Twilio with the customer's mobile number and the message.

Getting started with the Custom Functions:  


1. Go to Settings -> Automation -> Custom Functions. 


2. Create a new Custom function. Provide a name for the function. 


3. Choose the module and event according to your need.


4. Copy the code which was given above. Do the necessary changes that are required.


5. Save the Custom function and you are good to go.

Found this useful? Try it out and let us know how it works! If you have questions, do not hesitate to ask!


Cheers,

Sasidaran K,
Zoho Subscriptions.

      Zoho Campaigns Resources


        • Desk Community Learning Series


        • Digest


        • Functions


        • Meetups


        • Kbase


        • Resources


        • Glossary


        • Desk Marketplace


        • MVP Corner


        • Word of the Day


        • Ask the Experts


          • Sticky Posts

          • Tip #4 : Refer and Earn Workflow system for your Subscription Business

            Hello everyone, We've been coming up with a tip every week to address specific business scenarios which can be implemented for your business. In continuation to the previous post, this week we will be seeing about how you can implement the Refer and Earn Workflow system to acquire more customers. Why are Referrals important? Customer Acquisition is crucial for any business to sustain itself in a constantly evolving market. It involves persuading new consumers to purchase your products. Customers
          • Tip #2 - Cancellation of Offline Subscriptions based on the Expected Payment Date

            Hello everyone, As you all know, we are coming up with a custom function workflow every week to address specific business scenarios. In continuation of this previous blog, this week we will be seeing about Cancellation of Offline Subscriptions based on the Expected Payment Date. Business Scenario: In general, for any business, the customers make payments via online as well as offline. In case of subscription where the automatic collection of charge is enabled (aka online subscription), the customer's
          • Tip #3 : Send SMS Reminders for your Subscription Business

            Hello everyone, As you all know, we are coming up with a tip every week to address specific business scenarios. In continuation to the previous blog, this week we will be seeing how you can use SMS reminders for your Subscription Business. Using SMS messages for your Subscription Business: While managing your subscription business, more often than not, you need to keep your customers informed about upcoming renewals, payment reminders and cancellations. By keeping them informed in advance, you can
          • Tips And Tricks - Announcement

            Hello everyone, Every business is unique and each of them follows a specific workflow. While managing your customers' subscriptions with Zoho, you might have some needs unique to your business. Custom Functions helps you address such needs. This is a start to a series of posts, where we will be coming up with a custom function workflow every week that addresses specific business scenarios. Watch this space for further updates! Also, if you have any specific business scenario which needs to be addressed,
          • Tip #6 : Accessing external URLs from Zoho Subscriptions

            Hello everyone, We have been sharing a tip every week to address specific business scenarios which you can implement for your subscription business. Last week, we shared a tip about implementing the Approval Workflow system. This week, let's look at how you can access external URLs with the help of Custom Link. Business Scenario: Every business functions differently and has its unique requirements. At times, businesses might want to access other websites or applications by appending specific information

          Zoho CRM Plus Resources

            Zoho Books Resources


              Zoho Subscriptions Resources

                Zoho Projects Resources


                  Zoho Sprints Resources


                    Zoho Orchestly Resources


                      Zoho Creator Resources


                        Zoho WorkDrive Resources



                          Zoho CRM Resources

                          • CRM Community Learning Series

                            CRM Community Learning Series


                          • Tips

                            Tips

                          • Functions

                            Functions

                          • Meetups

                            Meetups

                          • Kbase

                            Kbase

                          • Resources

                            Resources

                          • Digest

                            Digest

                          • CRM Marketplace

                            CRM Marketplace

                          • MVP Corner

                            MVP Corner




                            Zoho Writer Writer

                            Get Started. Write Away!

                            Writer is a powerful online word processor, designed for collaborative work.

                              Zoho CRM コンテンツ






                                ご検討中の方

                                  • Recent Topics

                                  • Question Regarding Managing Sale Items in Zoho Books

                                    Good day, I was wondering about something. Right now, Zoho Books doesn’t seem to have a way to flag certain items as being on sale. For example, if I want a list of specific items to be on sale from October 1 to October 12, the user would have to export
                                  • In the Zoho Creator Customer Payment form i Have customer field on select of the field Data want to fetch from the invoice from based on the customer name In the Customer Payment form i Have subf

                                    In the Zoho Creator Customer Payment form i Have customer field on select of the field Data want to fetch from the invoice from based on the customer name In the Customer Payment form i Have subform update Invoice , there i have date field,Invoice number
                                  • Problem of Import Client Users From CRM and or Expense

                                    I am premium plan user on Projects. I have about 500 customers on Expense and CRM that integrated with each other. According to at below link, I am trying to import clients from CRM, system not allowed to select any customer. If I import from Expense,
                                  • Unable to see free plan option

                                    Hello Zoho Support Team, I hope you are doing well. I am trying to sign up for Zoho Mail, but I am unable to see the option for the free plan. Could you please guide me on how I can access or activate the free plan? Thank you for your assistance.
                                  • unblock my zoho mail account. outlines@zoho.com

                                    please unblock my zoho mail account, outlines@zoho.com
                                  • domain not verified error

                                    Hi when i try to upload a video from zoho creator widget to zoho work drive iam getting domain not verified error.I don't know what to do .In zoho api console this is my home page url https://creatorapp.zoho.com/ and this is my redirect url:www.google.com.Iam
                                  • equest to Disassociate Bigin from Zoho One and Migrate to Standalone (Upgrade to Bigin Premier – 3 Seats, Annual)

                                    Dear Zoho One Support Team, I’m writing to request your assistance to disassociate (remove) the Bigin application from our Zoho One organization while preserving all existing Bigin data. After the disconnection is successfully completed, we intend to
                                  • SMTP email sending problem

                                    Hello, I've sent emails before, but you haven't responded. Please respond. My work is being disrupted. I can't send emails via SMTP. Initially, there were no problems, but now I'm constantly receiving 550 bounce errors. I can't use the service I paid
                                  • billing

                                    hi, I am being billed $12/year, and I can't remember why. My User ID is 691273115 Thanks for your help, --Kitty Pearl
                                  • How to add receipts

                                    How to add receipts
                                  • Unable to enable tax checkboxes

                                    Hi Zoho Commerce Support, I'm writing to report an issue I'm having with the tax settings in my Zoho Commerce store. I've created several tax rates under Settings > Taxes, but all of them appear with the checkbox disabled. When I try to enable a checkbox,
                                  • Does Zoho Learn integrate with Zoho Connect,People,Workdrive,Project,Desk?

                                    Can we propose Zoho LEarn as a centralised Knowledge Portal tool that can get synched with the other Zoho products and serve as a central Knowledge repository?
                                  • Zoho Commerce - Enable Company Name and Tax Number collection for B2B orders in Global Edition

                                    Please enable Company Name and Tax Details option on checkout settings in Zoho Commerce Global Edition. It is still important to collect Company Name and Tax Number for B2B sales in many countries. My business is based in Ireland (in the EU) and I have
                                  • ZohoSign and ZohoBooks Integration/Workflow

                                    Hello All, We utilize ZohoSign for signatures on tax eFiles. We utilize Dynamic KBA. Additionally, we use ZohoBooks for invoicing for these services. Is there a way to accomplish the following: Send a copy of the Tax Return, Invoice and eFiles in one
                                  • Manage monthly tasks with projectsf

                                    Hi All I run a finance and operations team where we need both teams to complete monthly tasks to ensure we hit our deadlines. Can Zoho projects be used for this. There many finance focused tools but we have Zoho one so want to explore Thanks Will
                                  • Zoho Suite is very slow

                                    Since today Zoho is incredibly slow over all applications! What's going on?
                                  • How can I track which zoho users are actively using Zoho CRM

                                    I have several licenses of Zoho CRM. We now need to add a new user. I could purchase a new license, but before I do, I would like to see if any of our existing users are not actively using the license assigned to them. How can I determine the activity
                                  • Is anyone else having trouble saving a custom image in their email signature, or is it just me?

                                    When I try to save the image I get an error that says "Operation Failed" I opened a support ticket two weeks ago and received a response that it would be debugged, but it still isn’t working
                                  • Combine and hide invoice lines

                                    In quickbooks we are able to create a invoice line that combines and hides invoices lines below. eg. Brochure design         $1000 (total of lines below, the client can see this line) Graphic Design           $600 (hidden but entered to reporting and
                                  • Option to Disable Knowledge Base Section in Feedback Widget Popup Hello Zoho Desk Team

                                    Hello Zoho Desk Team, How are you? We are actively using Zoho Desk and would like to make more use of the Feedback Widget. One of the ways we implement it is through the popup option. At the moment, the popup always displays the Knowledge Base section,
                                  • The Social Wall: August 2025

                                    Hello everyone, As summer ends, Zoho Social is gearing up for some exciting, bigger updates lined up for the months ahead. While those are in the works, we rolled out a few handy feature updates in August to keep your social media management running smoothly.
                                  • Transaction Locking with the dynamic date

                                    Is it possible to dynamically update dates on transaction locking. We want to lock transaction x days from today
                                  • Zoho Devops

                                    We have a Zoho one account which we have integrated with an SAS educational product, sold on a subscription model, using webhooks and API calls. We make some use of custom fields and cross module lookups and relationships. We utilize CRM, Books and billing
                                  • Fuel up your sales with the Zoho SalesIQ + Bigin integration

                                    Hi everyone! We’re happy to bring you the all-new Zoho SalesIQ + Bigin integration. With this, every prospect from your website instantly becomes a contact in Bigin, complete with transcripts and follow-up tasks, so you never lose a lead again. Let's
                                  • Introducing AI-powered Assessments & Zoho's native LLM, Zia

                                    We’ve shipped a cleaner, faster way to create assessments in Zoho Recruit. 🚀 Instead of manually building question banks or copying old templates, you can now generate ready-to-use assessments in just a few clicks, all tailored to the role you’re hiring
                                  • Ability to Reset Visitor Fields During an Active Chat Flow

                                    Hello Zoho SalesIQ Team, We hope you are doing well. We would like to propose a feature enhancement to Zoho SalesIQ regarding the management of visitor fields within Zobot flows. Use Case: Our bot asks the visitor to provide information about a 3rd person
                                  • External ID in Zoho CRM

                                    Hello everyone! We know that Zoho CRM allows you to integrate third-party apps and manipulate data through APIs. While you integrate a third-party application, you may want to store the third-party reference IDs in Zoho CRM's records. To meet this need
                                  • Some emails are not being delivered

                                    I have this problem where some of my mail just seems to disappear. When I send it, it appears as sent with no mention of any problem, but my recipient never gets it, not even in the Spam folder. Same for receiving, I have a secondary e-mail address, and
                                  • New in Zoho Chat : Search for contacts, files, links & conversations with the all new powerful 'Smart Search' bar.

                                    With the newly revamped 'Smart Search' bar in Zoho Chat, we have made your search for contacts, chats, files and links super quick and easy using Search Quantifiers.   Search for a contact or specific conversations using quantifiers, such as, from: @user_name - to find chats or channel conversations received from a specific user. to: @user_name - to find chats or channel conversations sent to a specific user. in: #channel_name - to find a particular instance in a channel. in: #chat_name - to find
                                  • Template modifiactions

                                    Hello, I am struggling with the templates in ZOHO Books. Especially with the placement of some items, like company address, ship to, bill to etc.  For example: One item I like from template X (placement of ship to and bill to next to each other in the
                                  • Aggregating the First Value in the Group By of a dataset

                                    Hi I am trying to get the following Aggregate Formula to work in my chart, but cannot seem to get the right format. I have a series of data that I am running an include_groupby and want to SUM only a column in the first row of each group. So for example.
                                  • Admin Control Over Profile Picture Visibility in Zoho One

                                    Hello Zoho Team, We hope you are doing well. Currently, as per Zoho’s design, each user can manage the visibility of their profile picture from their own Zoho Accounts page: accounts.zoho.com → Personal Information → Profile Picture → Profile Picture
                                  • Track Zoho Campaign and Workflow sales impact

                                    I am attempting to measure the performance of our marketing workflows and campaigns by comparing the date each campaign was sent to a contact with the purchase date of the contact. For example, if Contact A was sent Email A on 9/1 and made a purchase
                                  • Tables for Europe Datacenter customers?

                                    It's been over a year now for the launch of Zoho Tables - and still not available für EU DC customers. When will it be available?
                                  • What is a line break code for zoho?

                                    Hi, I am archiving data by adding values from a single line field from one form to a multi-line field in another form. So I need a code/function that starts a new line on that multi-line field so it does not just keep adding it on the same line. Example, doing something like this means that it will be on a same line. archive.field1 = archive.field1 + input.Field1 I need a code so the input.Field1 can just start on the next line. Instead of "value 1, 2,3,4,5" It will be: "1 2 3 4 etc.".  something
                                  • Automatic Project Owner change

                                    Is there a way to change Project Owner automatically once a specific Milestone in a project is marked as completed. Different Teams are working on projects in our Org, they have their own Milestones to complete and so we transfer the project from team
                                  • Button to add product to cart

                                    Is there a way to have a button on a page, that when clicked, will add Qty 1 of a product to the cart?
                                  • Problem with Submit Button Design

                                    I have made a template to apply to my forms and under the button controls, I have it set to "standard" and yet it's still filling the container. This is super frustrating and looks weird. Why do we not have full control over button size? How can I fix
                                  • Zoho CRM- Authorize your Microsoft Teams account issue

                                    Hi, I tried to link Zoho CRM with Teams and I got the following message: Clicking "Authorize now" sent me to the following page, Microsoft tried to start a session but, after 3 seconds the page closed and nothing happened. I get the same message each
                                  • Passing the CRM

                                    Hi, I am hoping someone can help. I have a zoho form that has a CRM lookup field. I was hoping to send this to my publicly to clients via a text message and the form then attaches the signed form back to the custom module. This work absolutely fine when
                                  • Next Page