Billing Management: #5 Usage Billing

Billing Management: #5 Usage Billing

After understanding the nuances of Advance Billing and Retainers, we will explore one of the booming billing models.

Long ago, villagers drew water from a shared well in a small village. The well was a lifeline for the entire community. Ravi, the well keeper, spent his days making sure the water stayed clean, the walls stayed strong, and the rope was firm.

At first, he allowed everyone to take water freely. But Ravi soon realized that maintaining the well required effort; if no one contributed, the well would eventually fall into disrepair.

So he gathered the villagers and proposed something simple,

 "You don't have to pay me a fixed amount every month. Instead, pay me for the water you take."

The rule remained simple and fair. Families that took one or two pots paid less, and large households paid more. No one was overcharged, and Ravi always had enough to keep the well in good condition.

Ravi invented the earliest form of usage billing without even knowing it. It is a model built not on flat fees but on fairness: pay for what you consume, nothing more, nothing less.

 What is Usage Billing? 

Usage billing is a billing model in which customers are charged based on how much of a product or service they actually use. Unlike traditional flat subscriptions, which apply the same fee regardless of consumption, usage billing creates a direct link between value received and price paid. For customers, it ensures fairness, and for businesses, it unlocks scalable revenue growth.

As stated above, usage billing is not new. Utilities, telecom providers, SaaS companies, IoT, and several others highly rely on it. In recent times, however, it has become a strategic move by industries that thrive on flexibility.

Why Businesses Adopt Usage Billing? 

Usage-based pricing nowadays is considered a growth driver. Recent reports highlight,
  • 85% of SaaS companies have adopted some form of usage-based pricing, according to the State of Usage-Based Pricing 2025 Report by Metronome & Greyhound Capital.

  • 63% already practice it,, and 74% expect to expand usage billing further, notes as study by Chargebee in collaboration with OpenView.

  • Hybrid pricing models, where a flat subscription fee is combined with usage-based elements, are booming, with nearly half of the SaaS firms adopting them, according to the 2025 SaaS Pricing Trend Report from Maxio.

  • The same Maxio report adds that companies using usage-based pricing often report faster revenue growth (median 21%+) and stronger net dollar retention compared to peers.

 Simplifying the Complex 

Conceptually, usage billing is simple. But executing it well requires precision. Two main challenges in usage-based billing are:
  • Tracking consumption with accuracy.

  • Turning usage into an invoice transparently.

Zoho Billing provides both. It enables businesses to combine flat-rate subscriptions with usage-based billing, supporting hybrid pricing models that suit modern industries.

A subscription in Zoho Billing can be marked as a usage subscription just by a simple checkbox. Renewal invoices will include all the usage that is added and invoiced during the next billing period to ensure accurate billing. Zoho Billing supports multiple ways to record usage. Users can manually record usage individually by accessing the application. It can be uploaded in bulk using import options, and the most popular way is through APIs to push usage data automatically from your system to Zoho Billing.

Wisdom to Strategy
 
Paying only for what you use has made customers feel valued for ages. By charging based on consumption, businesses ensure sustainability and growth. From ancient water pots to today's gigabytes, transactions, and compute cycles, the principle hasn't changed, just that the scale and sophistication have changed. And with solutions like Zoho Billing, companies can turn this age-old wisdom into a modern growth strategy.

Alright, this is just a beginning. In the coming posts, we'll dive deep into how usage billing plays out across industries from SaaS to telecom to IoT, showing how businesses can apply it to stay competitive and loyal. 

      Zoho Campaigns Resources


        • Desk Community Learning Series


        • Digest


        • Functions


        • Meetups


        • Kbase


        • Resources


        • Glossary


        • Desk Marketplace


        • MVP Corner


        • Word of the Day


        • Ask the Experts


          • Sticky Posts

          • Community Learning Series | Digest #5 — September 2020

            Dear customers, We're happy to bring you the September edition of our #CommunityDigest! Keep track of your subscription KPIs right from your smartphone: Last month, we enhanced our Android mobile app to help our customers get daily updates on their business health. We got to know from a lot of customers that this has made their job much more easier because they no longer have to keep a reminder to manually check on the previous day's revenue or activations. If you have not downloaded it yet, here's
          • Community Learning Series | Digest #4 - August 2020

            Dear customers, We hope you're staying safe and healthy. I'm happy to bring you the fourth edition of our #CommunityDigest with some brand-new updates from us. 1. Daily Business Updates (for Android users) The Zoho Subscriptions Android app has got a cool new update: You can now get a push notification to your smartphone that lets you know how many activations and cancellations have taken place, and what's the net revenue for the previous day. The best part is, you can tell the app when exactly you
          • Community Learning Series | Digest #3 - July 2020

            Dear customers, We hope you're staying safe and healthy. We're glad to bring you the July edition of our #CommunityDigest. New community members can view our previous newsletters here. This time, we have two major updates and three interesting topics for you: 1. Zoho Subscriptions Developer Community Since the inception of Zoho Subscriptions, our team believed that the recurring billing platform we provide should be able to offer an extensive API library that empowers businesses to automate most
          • Introducing: Community Learning Series | Digest #1 - May 2020

            Dear customers, We hope you are staying safe and healthy. Helping businesses manage their customer subscriptions more efficiently has always been, and always will be, our goal at Zoho Subscriptions. We strongly believe this is possible if we grow together as a community and share what we know with each other. To nurture this shared learning experience, here is our brand-new Community Learning Series! ​ Welcome to the first edition of our digest! Each edition of our community digest includes guides

          Zoho CRM Plus Resources

            Zoho Books Resources


              Zoho Subscriptions Resources

                Zoho Projects Resources


                  Zoho Sprints Resources


                    Zoho Orchestly Resources


                      Zoho Creator Resources


                        Zoho WorkDrive Resources



                          Zoho CRM Resources

                          • CRM Community Learning Series

                            CRM Community Learning Series


                          • Tips

                            Tips

                          • Functions

                            Functions

                          • Meetups

                            Meetups

                          • Kbase

                            Kbase

                          • Resources

                            Resources

                          • Digest

                            Digest

                          • CRM Marketplace

                            CRM Marketplace

                          • MVP Corner

                            MVP Corner




                            Zoho Writer Writer

                            Get Started. Write Away!

                            Writer is a powerful online word processor, designed for collaborative work.

                              Zoho CRM コンテンツ



                                ご検討中の方

                                  • Recent Topics

                                  • Custom Fonts in Zoho CRM Template Builder

                                    Hi, I am currently creating a new template for our quotes using the Zoho CRM template builder. However, I noticed that there is no option to add custom fonts to the template builder. It would greatly enhance the flexibility and branding capabilities if
                                  • Identify Unused Deluge Functions in Zoho CRM

                                    Hello Zoho Support Team, I would like to request a feature that helps administrators identify unused or rarely used Deluge functions in Zoho CRM. Currently, Deluge functions are distributed across different areas, and there is no centralized overview
                                  • User Automation: User based workflow rules & webhooks

                                    User management is an undeniable part of project management and requires adequate monitoring. As teams grow and projects multiply, manual coordination for updating users & permissions becomes difficult and can give way to errors. User automation in Zoho
                                  • Update on V2 API End-of-Life Timeline

                                    Dear Users, Earlier this year, we shared the launch of the V3 APIs and requested users to migrate from the older V2 APIs by December 2025. We have received valuable feedback from our users and partners regarding their migration timelines. We are happy
                                  • Run a workflow after record merge

                                    Hello, We are wondering if there is a way to trigger a workflow after two records are merged? We have a sms service that use to text back and forth with Prospects and Contacts. To make it easy for our users, we automatically create them in this other
                                  • Zoho Books' 2025 Wrapped

                                    Before we turn the page to a new year, it’s time to revisit the updates that made financial management simpler and more intuitive. This annual roundup brings together the most impactful features and enhancements we delivered in 2025, offering a clear
                                  • Live webinar | The Evolution of Zoho Show: 2025 Feature Recap

                                    2025 has been a year of exciting updates and features for Zoho Show. From advanced design and formatting tools to smarter presentation delivery, enhanced collaboration, and AI-powered features—along with the launch of our desktop apps, Show has continued
                                  • Batch Tracking custom function

                                    Hi fellow zoho users, We have our ecommerce site setup to shopify. I have some products I want to add batch tracking too, my only issue is that it breaks our shopify workflow (create sales order, invoice, payment, package) because it requires us to manually
                                  • Company Multiple Branch/ Location Accounting

                                    Hi All, anyone know whether company can maintain their multiple Branch Accounting in Zoho  Books. It will be chart of Accounts & Master Data will be same but different report available as per per Branch. Thanks & regards, Vivek +91 9766906737
                                  • Is it possible to setup bin locations WITHOUT mandating batch tracking?

                                    Hi fellow zoho users, I'm wondering if anyone else has a similar issue to me? I only have some products batch tracked (items with shelf life expiry dates) but I am trying to setup bin locations for my entire inventory so we can do stock counting easier.
                                  • Support “Other” Option with Free Text in Dropdown Fields

                                    Hello Zoho Bookings Team, Greetings, We would like to request an enhancement to the registration form fields in Zoho Bookings, specifically for dropdown fields. Current Limitation: At the moment, dropdown fields do not support an “Other” option that allows
                                  • Include Suggested Articles in New Ticket Email

                                    When someone creates a new ticket, is there any way to include recommended knowledge base articles (like the ones Zia Suggests) in the email notification to the user? When they're waiting for a reply, it would be nice to have sent them some recommended
                                  • Mapping a new Ticket in Zoho Desk to an Account or Deal in Zoho CRM manually

                                    Is there any way for me to map an existing ticket in Zoho desk to an account or Deal within Zoho CRM? Sometimes people use different email to put in a ticket than the one that we have in the CRM, but it's still the same person. We would like to be able
                                  • Item Bulk Edit - Allow for Reorder Level

                                    We're implementing a process for using the Reorder Level field for Items, and I have to go through and add this value to a huge chunk of our Items. It's driving me bonkers that I have to do this individually through the UI rather than bulk updating. It
                                  • Sharing my portal URL with clients outside the project

                                    Hi I need help making my project public for anyone to check on my task. I'm a freelance artist and I use trello to keep track on my client's projects however I wanted to do an upgrade. Went on here and so far I'm loving it. However, I'm having an issue sharing my url to those to see progress. They said they needed an account to access my project. How do I fix this? Without them needing an account.
                                  • StatusIQ

                                    Please add StatusIQ to data sources. We using site24x7 and StatusIQ together and site24x7 integration is already there. Thanks and regards, Torsten
                                  • Why am I seeing deleted records in Zoho Analytics syncing with Zoho CRM?

                                    I have done a data sync between Zoho CRM and Zoho Analytics, and the recycle bin is empty. Why do I see deleted leads/deals/contacts in Zoho Analytics if it doesn't exist in Zoho CRM? How can I solve this problem? Thanks
                                  • Zoho Flow + QuickBooks Estimates – Line items not created from CRM subform

                                    Hi everyone, I’m trying to create QuickBooks Estimates from Zoho CRM Quotes using Zoho Flow. I’m aware that Zoho Flow’s native “Create Estimate” action does not support multiple line items, so I followed the community guidance for Invoices using a custom
                                  • SAP S/4 HANA Integration via ZOHO Flow

                                    Hi How do I change the SAP Client ID while creating a new connection ? MY client ID is 421. I believe the client id should be an input field for length 3 numbers rather then a drop down to select from a fixed set of values. Thanks
                                  • VLOOKUP FUNCTION PROBLEM

                                       Hello, i have a problem with the VLOOKUP  function in my sheet http://public.sheet.zoho.com/public/tonimoreno/indicemasacorporal2 in cell D2. This function doesn't work correctly and always returns the last content of the range. Can you help me?
                                  • Zoho Flow Completely Broken?

                                    Since December 13th, 100% of our flows have stopped working completely. Nothing is working or triggering??? I called support & sat on the line with them for 2 HOURS until they finally concluded it was a back-end problem on their end?? Now i'm calling
                                  • Print / Export full Dashboard page

                                    Hello Zoho team, It is currently only possible to print/export one component of a dashboard at a time. Requesting the option to print/export a full dashboard page with all components to a pdf or picture. Doing through the browser doesn't give good results.
                                  • emails duplicated in my outlook client

                                    Hello I am just new here and I have a litle problem that I do not find how to solve. I sumarise here after. Your help would be very appreciated. I have just recently contracted this zoho mail servicesservices as an initial evaluation yesterday night. I then:   - opened a free account  - created 1 initial email address ..........@domain.com  - created a second email address ..........@domain.com - proceeded with the config instructions (checking the ownership of my domain, changing MX etc... ) as
                                  • How to check task starting time in zoho mobile app?

                                    I am using the Zoho mobile app on my iPhone, and I am not able to see the task's starting and finishing times. When opening the Task information / Details, I can only see the Task start date and due date, but not the time. Is there any way to check a
                                  • Creating an extension in Sigma: Zoho CRM isn't selectable as a service

                                    I have 2 Zoho accounts which are part of 2 different workplaces. One workplace is able to select 'Zoho CRM' as a service option when creating a new extension, the other one is not. I'm not sure what the exact differences are between them. What do I need
                                  • List of packaged components and if they are upgradable

                                    Hello, In reference to the article Components and Packaging in Zoho Vertical Studio, can you provide an overview of what these are. Can you also please provide a list of of components that are considered Packaged and also whether they are Upgradable?
                                  • Domain Transaction

                                    I have purchased a domain name called trainedworkforce.co.in I made the payment got the receipt but the domain is still not purchased after successful transaction .
                                  • Knowledgebase SEO

                                    We have a custom-domain mapped help center that is not restricted via login. I have some questions: a) will a robots.txt file still allow us to control indexing? b) do we have the ability to edit the sitemap? c) do category URLs get indexed by search
                                  • RouteIQ for Zoho FSM

                                    Beste, Zou wel top zijn dat we een RouteIQ hebben voor FSM aangezien we constant moeten zien wat de beste route is voor onze monteurs. Nu moeten we een speciale aparte programma hebben om de beste route te berrekenen voor onze monteurs aangezien de planning
                                  • Export Tickets from the Help Center

                                    Hello everyone! We are now allowing end users to export tickets directly from the help center. The ticket export allows users to: Filter tickets by Department, Priority, and Account before exporting. Download files from Export History (Setup > Data administration
                                  • Super Admin Logging in as another User

                                    How can a Super Admin login as another user. For example, I have a sales rep that is having issues with their Accounts and I want to view their Zoho Account with out having to do a GTM and sharing screens. Moderation Update (8th Aug 2025): We are working
                                  • Is it possible to remove filtering options?

                                    My CRM has a lot of custom fields that should not be used in filters or views. Fields that are automated and exist only to store temporary values that get used in functions. These create a lot of noise in the list of fields to filter. Isn't there any
                                  • Function #18: Associate invoice templates automatically based on customer language

                                    For businesses dealing with a diverse linguistic clientele, it becomes crucial to send out invoices in the customer's preferred language to ensure effective communication. This requirement can be handled in Zoho Books by creating invoice templates in
                                  • Changing field types

                                    Question im a Zoho CRM user and curious, if I change a flied type from single or multi line text to a URL field type will i lose the data in the field or will it be converted to website link automatically. Thanks
                                  • Quote PDF – Header image stopped rendering suddenly

                                    Hello Zoho Support Team, We are facing an issue with Quote PDF templates in Zoho Books. Previously, images added inside the Quote header HTML were rendering correctly. However, recently the header image is no longer appearing, while header text still
                                  • Changing Default PDF Name

                                    Is it possible to change the default name of a PDF? As of right now, all of my quotes are named 'QT_$QuoteNumber' (i,e: 'QT_19803471298374) - would it be possible to change this to: '$CompanyName - $AccountName - $QuoteNumber' for instance?
                                  • Tip 2: Recursive functions in Deluge: How to dynamically run a function for a specified number of times.

                                    Hi folks, As part of the Zoho Creator - Tips and Tricks series every fortnight, we are back today with a new tip on Recursive functions.  Let us first quickly understand what Recursive functions are: A function that calls itself one or more times is known as a Recursive function. That is, you can execute a function to perform a particular action a specific number of times. And, at the end of each iteration, a new output is generated. Recursive functions are commonly used by programmers as it enables
                                  • Function #48: Manage fixed installment payments using Zoho Books

                                    Hello everyone, and welcome back to our series! Businesses offer installment payment options to their customers, particularly for expensive purchases, to ease the financial burden on them. By breaking down the total cost into smaller, more manageable
                                  • Spotlight series #6: The Show app for Android TV has a new look!

                                    Hello everyone! We are delighted to introduce our revamped and redesigned Show app for Android TV.  Smart TVs are exploding in popularity. Android TV alone has over 110 million active monthly devices. Zoho Show, as part of a constant effort to improve
                                  • Can’t create alias “Email alias already exists”

                                    Hi, I’m trying to create the following alias for my domain email. contact@ personal@ private@ But I get a email alias already exists. I had a soho account previously which I deleted which I suspect is causing the issue. Can someone assist? Kind Rega
                                  • Next Page