Troubleshooting Emails
Why do emails land in the spam folder
A lot of effort goes into planning and framing a marketing campaign. With a little more effort, you can ensure that these campaigns yield a higher ROI instead of ending up in the spam folder. The answer to this question has many answers, so we'll be ...
How to make your emails land in Outlook's Focused Inbox
Microsoft Outlook introduced the Focused Inbox feature to help its users categorize their inbox based on interest. It's similar to Gmail's Primary tab. Emails landing in Focused Inbox are considered safe by spam filters and future emails from the ...
Where can I find lost emails
From time to time, your emails may get lost in the process of reaching your contacts. There are a few different reasons this might happen, but when it does, it's helpful to find out why and rectify the issue. If you've experienced this problem, keep ...
When Gmail says your emails have suspicious links
Gmail is careful to protect its users from phishing activities, so it classifies suspicious emails as spam. To prevent its users from unknowingly opening a phishing email, Gmail notifies recipients of the reason the mail is classified as suspicious. ...
When Gmail states your email content as spam
The prime part of an email campaign is the message that you convey to your contacts. When you send email campaigns to contacts, ESPs (Email Service Providers) and ISPs (Internet Service Providers) analyze the content of the email. Before delivering ...
When Gmail warns of authentication failure
An authenticated domain shows mailbox providers that your emails are genuine and not spam. To protect its users from receiving spam, Gmail checks whether the email sender domain is properly authenticated or not. If the email sender domain is not ...
When Gmail states your sender domain is spam
Sender domain reputation matters a great deal in successful inbox placement. Numerous factors like email subject and content, sender domain reputation, and mailing list quality play a vital role in building up domain reputation. ESPs and ISPs measure ...
How to Avoid Bounces
Emails that are not delivered and are returned to sender are called bounces. Take a closer look at email bounces to learn why emails bounce. Check the reason for bounces In your campaign report, under Real-Time Campaign Data, you will find the ...