Linking Google Tag Manager with your landing page on Zoho Landing Page | Help Guide

Google Tag Manager

Integrate Zoho LandingPage with Google Tag Manager to effectively create, manage and update tags for tracking pixels and conversion codes without directly modifying your landing page code. This integration helps you track real-time landing page events and provides precise insights into visitor behavior and campaign effectiveness.

Only portal owners and portal admins can setup an integration in your Zoho LandingPage account. Portal owners, portal admins, and workspace managers can connect, pause, and disconnect integrations with the landing pages in their portal/ workspace.

Creating a container in Google Tag Manager

  1. In you Google Tag Manager account, click on Create Account to create a new container.



  2.  Add the account name, country, container name, and target platform. Click on Create to create the container.



  3.  In the container dashboard, you can create tags, variables, and triggers. Copy the container ID to integrate Google Tag Manager with your Zoho LandingPage account.




Integrating Google Tag Manager in your portal

  1.  In your LandingPage workspace, click on the Settings Icon in the top right corner to open the settings menu. 

  2.   Select the Integrations tab and choose Marketing from the displayed sub-menu. In the list of integrations displayed now, select Google Tag Manager and enter the Name and Container ID to integrate your Google Tag Manager account with your Zoho LandingPage portal.



  3.  Once you have connected your Google Tag Manager account with your Zoho LandingPage portal, you can begin to integrate your landing pages with Google Tag Manager.



Integrating Google Tag Manager in your landing page

  1. In your landing page builder, click on Integrations on the top bar to view and manage the integrations for the landing page.



  2.   In the Integrations window, select Marketing from the categories displayed and choose Google Tag Manager from the list of  integrations.



  3.  Select the Container ID that you want to integrate with the landing page. 



  4.  You have now successfully integrated your landing page with Google Tag Manager. Tags created in the particular container ID for analytical and remarketing purpose can now help improve your landing page performance.