Introducing Connected Workflows in Zoho CRM for Everyone : Free Your Teams to Focus on What Matters

Introducing Connected Workflows in Zoho CRM for Everyone : Free Your Teams to Focus on What Matters

Hello Everyone,

We’re thrilled to introduce the next big evolution in Zoho CRM for Everyone -- Connected Workflows. This new feature builds on our commitment to deliver a CRM that’s truly inclusive, adaptable, and designed for consistent collaboration across your entire organization and not just your sales team.

With the launch of Connected Records, we enabled teams to share contextual information and stay aligned through record connections across modules. Now, with Connected Workflows, we’re taking it one step further by enabling Zoho CRM to coordinate work across teams and enable them to deliver their best for customers.

What are Connected Workflows? 

While Connected Records make it easy to share customer context across your customer journey, however, many of the processes involved in your customer's journey need to be consistently carried out. That’s where Connected Workflows come in.

Connected workflows help free your teams from manual coordination by enhancing coordination across multiple teams and improving customer relationship management. They allow you to automate your entire customer journey that spans across multiple customer-facing teams.

With Connected Workflows, you can build smooth coordination between departments like Sales, Marketing, Legal, Onboarding, and Training  so that each step in the customer journey is coordinated without manual follow-ups or miscommunication.


How to create Connected workflows? 

"Users should have the Connected Workflows permission enabled in their profile settings."

Every connected workflow begins with a primary module, either an organization module or a team module, depending on your customer journey.

Triggers : Initiate by setting up triggers by configuring either a single trigger or multiple triggers for a module. The triggers are :
  • when a record is created in the module
  • When a record is edited record in the module,
  • When a record is created or edited in the module, or
  • When a field in the record is edited in the module.

Multi-module criteria for Triggers : You can configure multiple criteria for triggers to execute actions in any other related modules; Enable other module criteria option for this. This ensures actions run when related modules are updated with values matching the trigger.
 
Actions : Assign one or more actions for each trigger . The actions are :
  • Creating a new connected record in the associated module
  • Updating an existing connected record in the associate module, or
  • Notifying users via email. 

Use Case: Automating the customer journey from a sales enquiry  to customer success

A typical customer journey goes through four stages, and we know that even though the sales team is the initial point of contact, multiple teams are involved and will support the sales team to win the customer.                                                        

Involved Teams
Initial Evaluation
Sales Team is the point of contact
Marketing team supports with customer-facing content in the Case Study Module
Demo Request
Sales Team schedules a product demo
Pre-sales team provides product demos in the Product demo module
Customer Onboarding
Sales Team updates the sale cycle stage to 'Closed Won'
Onboarding team helps the customer get started post-sale in the Onboarding Assistance module
Product Training
Sales Team arranges for training sessions
Training team helps the customer to be fully equipped to use the product in the Training module
 
Here's how Connected Workflows can automate the sales process and achieve coordination between the multiple teams involved.  

We’ll create a connected workflow with Deals as the primary module and configure three triggers:

Trigger 1: When a new record is created → Create a connected Case Study record for Marketing (Action)

Trigger 2: When Lead Status is "Qualified" → Create a Product Demo record and notify the Pre-sales Team(Action)

Trigger 3: When Deal Stage is "Closed Won" → Create an Onboarding record for handoff prep(Action)

This sets up three connected modules: Case Study, Demo Request, and Onboarding, as shown in the image below.

 Now we will configure the associated modules.
  • Case Study
    Trigger : When status is "Completed" → Notify Sales Team about availability(Action)

  • Demo Request 
    Trigger : When status is "Completed" → Notify Sales Team that demo was given(Action)

  • Feedbacks (manually created from Demo Request)
    Trigger : When new record is created  → Email lead with feedback form(Action)

  • Onboarding 
    Trigger :
    When status is "Completed" → Notify Training Team to start sessions and Sales Team of onboarding completion; also create a Training record(Action)

  • Training (automatically created from Onboarding)
    Trigger :
    When new record is created → Update Account type to "Customer" and notify Sales Team of training completion(Action


Now let's look at how all these modules have been connected to carry out a customer journey in the GIF below.



In this entire customer journey, there is no loss of customer context, no repeated back-and-forth between teams, and no delays due to miscommunication. Each team receives a connected record with all the relevant data they need to execute their part of the process.
Here is another video with a detailed explanation on how connected workflows works :

How Are Connected Workflows Different from Traditional Workflows?     

  • Connected Workflows go beyond one module; they’re designed to coordinate across team boundaries and hence use multiple modules to build a workflow.
  • Connected workflows trigger follow-up tasks/actions in both org and team modules.
  • Connected Workflows generate connected records as part of the process, so new requests are automatically created in modules, and those teams will have full context from day one. Users can save the time they take to create requests from the Request tab with this feature.

Why use connected workflows for your business? 

  • No more manual follow-ups because of automating cross-team coordination and reducing dependency on reminders or emails.
  • Achieving consistent execution across your customer's journey.
  • Providing end-to-end visibility where teams see the full customer journey, not just their part in the entire journey.
  • Above all, providing contextual coordination among multiple teams by minimizing delays between hand-offs.
 

We believe Connected Workflows will be a game-changer in how you deliver exceptional customer experience. We’re excited for you to start building your first Connected Workflow. Let us know in the comments if you have any queries.

Availability :
  • This enhancement is available only in Zoho CRM's new UI.
  • The number of connected workflows that can be created edition-wise are :
    • Standard Edition.      : 2
    • Professional Edition : 2
    • Enterprise Edition    : 10
    • Ultimate Edition.      : 10
    • Click here to learn about others limitations for this feature.

Early Access for Connected Workflows

We are in the process of opening out connected workflows for our customers, however, if you’d like early access to explore and use this feature, we’ve got you covered!

Fill out this form to get early access.

We’d love for you to try it out and share your feedback.


Regards,
Serena Woolridge
Zoho CRM Marketing Team



      Zoho Campaigns Resources


        • Desk Community Learning Series


        • Digest


        • Functions


        • Meetups


        • Kbase


        • Resources


        • Glossary


        • Desk Marketplace


        • MVP Corner


        • Word of the Day


        • Ask the Experts


          Zoho CRM Plus Resources

            Zoho Books Resources


              Zoho Subscriptions Resources

                Zoho Projects Resources


                  Zoho Sprints Resources


                    Zoho Orchestly Resources


                      Zoho Creator Resources


                        Zoho WorkDrive Resources



                          Zoho CRM Resources

                          • CRM Community Learning Series

                            CRM Community Learning Series


                          • Tips

                            Tips

                          • Functions

                            Functions

                          • Meetups

                            Meetups

                          • Kbase

                            Kbase

                          • Resources

                            Resources

                          • Digest

                            Digest

                          • CRM Marketplace

                            CRM Marketplace

                          • MVP Corner

                            MVP Corner




                            Zoho Writer Writer

                            Get Started. Write Away!

                            Writer is a powerful online word processor, designed for collaborative work.

                              Zoho CRM コンテンツ






                                ご検討中の方

                                  • Recent Topics

                                  • PO receive quantities

                                    At last, Zoho has finally got around to allowing us to receive a larger qty than recorded in the PO :-) Saves us all from editing the PO's before receiving larger quantities ( usual for us ) ! It's still in "beta" but available upon request, I've tested
                                  • Analytics : How to share to an external client ?

                                    We have a use case where a client wants a portal so that several of his users can view dashboards that we have created for them in Zoho Analytics. They are not part of our company or Zoho One account. The clients want the ability to have user specific,
                                  • Reference Deal Categories in Deluge

                                    Hello, Is there a way to reference Deal Category in deluge functions? So for our Deals, we have several different WON stages in a pipeline.  Rather than type each stage into our functions, we'd like to be able to reference the Deal Category.  Similar
                                  • Users Name & Email in Reports

                                    Hi, I would like to show the Users Name from their Zoho Acount in All Entries/Reports as well as the current Account Email. Thanks Dan
                                  • Presenting ABM for Zoho CRM: Expand and retain your customers with precision

                                    Picture this scenario: You're a growing SaaS company ready to launch a powerful business suite, and are looking to gain traction and momentum. But as a business with a tight budget, you know acquiring new customers is slow, expensive, and often delivers
                                  • Empowered Custom Views: Cross-Module Criteria Now Supported in Zoho CRM

                                    Hello everyone, We’re excited to introduce cross-module criteria support in custom views! Custom views provide personalized perspectives on your data and that you can save for future use. You can share these views with all users or specific individuals
                                  • Workflow Creation with Zia gets stuck

                                    It gets stuck here:
                                  • Unable to Add Asset to Work Order Due to Different Contact and Company

                                    Hello Zoho Team, I’m facing an issue in our environment related to asset linking in Work Orders. Here’s the situation: When our engineers go for field activities, they initially create the Work Order using the salesperson’s contact details. After completing
                                  • I NEED MORE CUSTOM FIELDS!!!

                                    Why can I only have 60 custom fields! It's not enough. I want another 100 extra custom fields to do what's necessary for my business! I'm sure I can't be the only one with this problem!!! How hard would it be to fix this? Just fix it for me please at
                                  • Zoho Webinar et Zapier : de la prise de rendez-vous aux relances — une automatisation performante

                                    Organiser un webinaire réussi et gérer efficacement les participants peut être un véritable défi. Avec Zoho Webinar et Zapier, vous pouvez rendre vos processus plus simples. Vous gagnez du temps en automatisant les tâches répétitives. Résultat : une expérience
                                  • Ticket Stages Report

                                    From data to decisions: A deep dive into ticketing system reports Ticket stages refer to the series of transitions from the moment a support ticket is created until it is closed. It moves through various stages based on the actions taken at each preceding
                                  • 【参加無料】今年最後のZoho ユーザー交流会|東京・大阪・名古屋で開催! 活用事例&ユーザー同士の情報交換

                                    ユーザーの皆さま、こんにちは。コミュニティチームの中野です。 11月に東京、大阪、名古屋の3都市でZoho ユーザー交流会を開催します! 毎回ご好評いただいている本イベントでは、実際の Zohoユーザーによるリアルな活用事例の共有や 参加者同士でノウハウを交換し合うグループワークを予定しています。 「他社の活用を参考にしたい」「Zoho をもっと使いこなしたい」方にぴったりの場です。 初参加の方もぜひお気軽にご参加ください! ーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーーー
                                  • Slow Performance on desk.zoho.com. 11/3/2025

                                    I’m not seeing any active service alerts for desk.zoho.com, but everyone on our account is currently experiencing very slow load times when opening or navigating tickets. We’ve already tried the standard troubleshooting steps — clearing cache and cookies,
                                  • Create View to See Tickets Closed within the last 3 days

                                    I'm trying to create a view in Zoho Desk that shows me "recently closed ticket," which I will define as tickets closed in the last 3 days. I want this view to update so that whenever I click to view it is recalculates and shows me tickets closed within
                                  • My notes from the past 2 months have disappeared

                                    Hola, necesito ayuda urgente. Hoy, al iniciar sesión en mi Zoho Notebook como todos los días, me llevé una gran sorpresa al descubrir que todas mis notas de los últimos dos meses habían desaparecido. Estas notas son muy importantes para mí, ya que uso
                                  • Recurring Events Not Appearing in "My Events" and therefore not syncing with Google Apps

                                    We use the Google Sync functionality for our events, and it appears to have been working fine except: I've created a set of recurring events that I noticed were missing from my Google Apps calendar. Upon further research, it appears this is occurring
                                  • Export your notes from Notebook!

                                    Dear users, The long awaited feature is now live. Yes, you can now export your notes from Notebook app in bulk. But the feature has just started with web app alone for now. You can try the export feature as mentioned below: Go to our web app, https://notebook.zoho.com Go to 'Settings' > 'Export' Now, select the format: You can select either ZNote or HTML Once done, you can use the same to import or can have this a local backup of your notes. Note: Export for other platforms are in development and
                                  • Dissociate account from contact

                                    Hello, When I make the call through the API to "Dissociate account from contact" using, /api/v1/contacts/**integer**/accounts/**integer**/dissociate I get this response back, 422Unprocessable Entity (WebDAV) (RFC 4918) { "errorCode": "INVALID_DATA", "message":
                                  • Zoho Desk and Zoho People Integration - is it possible in order to alert whether an agent is available

                                    Hi, We use Zoho People for our employees to log absence (Paid Time Off etc). I was wondering if it was possible that this information can be shared in to Zoho Desk, so that when allocating a ticket to an agent, if they are on leave there is an onscreen
                                  • Add Save button to Expense form

                                    A save button would be very helpful on the expense form. Currently there is a Save and Close button. When we want to itemize an expense, this option would be very helpful. For example, if we have a hotel expense that also has room service, which is a
                                  • Call transcrition working for ringcentral?

                                    I don't see anything about what telephony providers can be used. The Zoho support person A said that RingCentral isn't supported. Zoho support person B said that it works, just make sure the call recording link works. Excellent instructions here: Call
                                  • Issue with Booking Confirmation Page Not Displaying, Leading to Customer Anxiety and Unnecessary Support Calls

                                    I am writing to express my growing concern regarding the confirmation process in Zoho Bookings, particularly the inconsistent display of the confirmation page after a successful payment. As a mobile service provider, I rely on Zoho Bookings platform for
                                  • How to Send Email from within a custom module (with or without an email template)

                                    It is possible to send an email from the Deals module. However, I can't find a way to send an email from any of our custom modules. I have tried adding an email field to the modules (even though we don't really want one or need it there). That doesn't
                                  • Zoho Inventory - Managing Items With Multiple Suppliers

                                    Hi community, I'm working on a project at the moment for a car parts wholesale business. Each Item (part) has its own original manufacturer part number (sometimes more than one part number for the same item). When purchasing parts from 3rd party suppliers,
                                  • How do I see the total leads during a certain period?

                                    I understand I can get the count of leads and potentials but the total number of leads in a certain period should be equal to Leads+potentials because when we convert a lead it gets moved to potentials and no longer exists there. is there a way i could
                                  • Where is the Global Search field?

                                    I am looking for an alternative to SF.com. Zoho CRM seems to be work fine, and be customizable in terms of the fields and reports. But there's one big thing missing and it's going to prevent us from using it: there's no global search box at the top of
                                  • API 500 Error

                                    Hello amazing ZOHO Projects Community, I get this message. How can we solve this? { "error": { "status_code": "500", "method": "GET", "instance": "/api/v3/portal/2010147XXXX/projects/2679160000003XXXX/timesheet", "title": "INTERNAL_SERVER_ERROR", "error_type":
                                  • In place field editing for candidates

                                    Wondering about any insight/best practices for efficiently updating candidate records while reviewing them in a Job Opening pipeline. We can do in-field editing (e.g. update job title or City) only when we have the full candidate record open, however
                                  • Default tax type for mileage?

                                    Where we are, mileage includes a government tax. Is there any way to set a default tax for the Personal Car Mileage category of expense? (Or any other way?)
                                  • Show price book list price

                                    When using price books, once you add products to the price book in the Products related list you can display the Unit price which is the default list price; however, there is no option to show the price book list price. To see the price book list price
                                  • Cliq File Upload

                                    While uploading large file like 500MB, it takes time, that fines. But if you resize window or move window in other screen, that uploading disappears. After upload complete & sent it will be visible
                                  • Zia Actions: AI-powered Workflow Automation for Faster and Smarter Execution

                                    Hello everyone, Workflows got a notch better with AI-based actions. Actions such as field extraction, prediction, auto reply, and content generation facilitate quick execution with improved speed and accuracy. Zia can intercept useful details in newly
                                  • Constant color of a legend value

                                    It would be nice if we can set a constant color/pattern to a value when creating a chart. We would often use the same value in different graph options and I always have to copy the color that we've set to a certain value from a previous graph to make
                                  • What's New in Zoho POS - October 2025

                                    Hello everyone, Welcome to Zoho POS's monthly updates, where we share our latest feature updates, releases, changes, and more. Let’s take a look at how October went. Process returns for refunds, exchanges, or offer store credit Returns and exchanges can
                                  • Loan and purchase

                                    My husband is lending me mobey to buy a vehicle intersst free ... I need to know how to record the cash receipt and how I pay it back... the money is for a vehicle do I just post the invoice for that as I normally would usung the loan money to pay for
                                  • Zoho Connect Module in Zoho Trident

                                    Hi I really like where Zoho Trident is going. Having Mail and Cliq in one place is especially powerful. However, Zoho Connect really needs to be included to make this a true communication and collaboration hub. I would like to request that Zoho Connect
                                  • Zoho FSM API Delete Record

                                    Hi FSM Team, It would be great if you could delete a record via API. Thank you,
                                  • File Field Validation

                                    Hello all, We are tracking our customer NDA agreements in our CRM and have created 2 fields to do so, an execution date field and a file upload field. I want to create a validation rule to ensure that when the execution date field is populated that the
                                  • 100 record view limitation

                                    I have just migrated from another CRM and am starting in ZOHOcrm with over 5000 contacts. It seems that my searches and sorts are limited to 100 live records....or am I missing something. This seems to be very limiting...in a lot of scenarios (mass email,
                                  • ZUG Meet-ups are back - Across India (December 2025)

                                    The Zoho User Group (ZUG) meet-ups are back, and this time, we’re travelling across India to reconnect with our amazing community! From Chennai to Delhi, Bengaluru to Mumbai, we can’t wait to meet you all in person and talk everything Zoho SalesIQ, automation,
                                  • Next Page