View and edit the profile of a published business | Zoho Publish

View and edit the profile of a published business

Prerequisite

Roles required to perform this action:

  1. Organization owner

  2. Organization admin

The profile of a published business is the interface that pulls up on the screen of a customer when they want to view a business and its locations. It allows admins to edit their business info that they want to make visible to their customers, view Listings, helps them address reviews and analyze insights. It covers the following information:

 

 Business Info:  

  1. To view Business Info, in the Work Locations page, click  next to the business which you want to view.

    1. Click View. You will end up at the Listings page on business profile. You can toggle to the Business Info page on the menu bar.

    2. Alternatively, click the location you want to view. You will be redirected to the Business Info page directly.

  2. Under Business Info, you can update the PRIMARY INFO namely Contact Details, Payment Methods, Social Profiles, Gallery, Store Timings, and Other Info. You can add an Email Address and website (optional), add a brief description about your business and its location under SECONDARY INFO. The description must not exceed 750 characters.

                  


 

 Listings: 

  1. To view Listings:

  1. On the Work Locations page, the icons of the listings where a business has been published are displayed under a separate column header Listings. To land on the Listings page, click theicon corresponding to a published business whose listings you want to view. Click View.

                  

  1. Alternatively, on the business profile, toggle the menu to Listings.

  1. The status of every listing is shown under this item. It can be any of the following:

    1. Live - The business is live and active on the associated Business Directory and it is ready to be accessed by customers. Clicking on it will open the live listing location.

    2. In Progress - The Business Directory needs some more time to update the business.

    3. Pending - The admin has yet to perform certain actions to make it Live.

    4. Suspended - Business Directory has suspended the location due to any of their policy violation.

                  

Note: When you no longer want your business to be seen on a particular Business Directory wherein it is already published, click the icon and select Opt out.

 

Reviews:

  1. To view Reviews:

  1. On the Work Locations page, click the label (which indicates the number of reviews posted so far) under the column Reviews against a published business. You will land on the Reviews page.

  2. Alternatively, on the business profile, toggle to Reviews on the menu bar.

  1. The owner of a business can address the reviews left by users in each listing and can respond accordingly. Overall ratings and the name of the user who has rated most appears on the right.

                  


 

  Analytics: 

      To view Analytics: On the business profile page, toggle to Analytics in the menu bar. It keeps the               business owner informed about the statistics concerned with customer actions, frequency of                     searches and visits to the site, listings and photo views. It also uses graphical tools to depict the                 stats for a clearer understanding.

                  


                  


 

 Reputation: 

      To view Reputation: On the business profile page, toggle to Reputation on the menu bar. Reputation       provides a precise summary of people's opinion about a business. Different factors are considered to       estimate the reputation of a business and they include:

 Review comparison: This factor groups reviews based on their nature and number of star ratings, namely new, positive, negative and neutral reviews.

             Other parameters are: Total reviews, Unreplied reviews, Unreplied negative reviews, Sentiment       summary, Average response time, Response trends, Sentiment trends and Ratings distribution.

                  


                  
Note: If you want to view the profile and other information (reviews, analytics, listings and reputation) of other work locations, click on the icon on the top of the current business profile page. A drop-down menu appears listing the other published businesses. Select the one whose profile you want to switch to. The profile of the selected business location will appear.