What does "Total Click Distribution" mean?

This is the individual click percentages for each link in your email campaign.

You can use this data to find out which content your recipients pay more attention to. By comparing these percentages, you can more effectively place links in your future campaigns.

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Related Articles
What does “link click” mean?
This is a detailed report of the number of times each link was clicked, as well as the number of unique clicks per link. You can also view recipient details for specific links and find the untracked links as well.
What does "Click to open rate" mean?
Here, unique link clicks are divided by unique opens and expressed as a percentage. This tells you how many of the recipients who opened your email campaign clicked any given link.
What is the difference between total and unique opens/clicks?
Total opens/clicks count all interactions (including repeated ones). Unique opens/clicks count each recipient only once, no matter how many times they’ve interacted.
Advanced Tracking
Recipient activity This page provides a detailed view of your recipients' activities. Recipient activity is a near accurate metric of your campaign's performance. With this you can make modifications to your marketing efforts in the future. The data ...
What is 'click activity'?
This is a report element that gives detailed statistics for links in a particular campaign. To find the link click activity for a particular campaign, follow these steps: From the navigation toolbar, choose Reports and select Sent Campaigns. Select ...