What is an action skip criteria?

What is an action skip criteria?

You can set a action skip criteria based on lead's field information or their activity on the perviously sent emails. The action will not be performed for leads who match the set condition.

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                                                                                                              • Related Articles

                                                                                                              • What will happen if custom field used in the action skip criteria is deleted?

                                                                                                                When the custom field used in the Action Skip Criteria is deleted, the action will stop. You can edit the journey, create another version, change the criteria and activate. However, leads who have already entered the journey will continue to be ...
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                                                                                                                You can set conditions based on lead's field information or their activity on the previous emails to remove them from the journey process and push them into the end-of-journey actions or remove them from the entire journey. 
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                                                                                                                When the custom field used in the Eject Criteria is deleted, the journey will stop and cannot be activated again. You can clone the journey, change the criteria, and activate. 
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