Why should I associate a topic with the journey?

Why should I associate a topic with the journey?

When leads unsubscribe from the emails sent from journeys, they can choose to unsubscribe from the selected topic or from the entire organization.  

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                                                                                                      • Related Articles

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                                                                                                        Marketers send email campaigns with different purposes, such as product updates, promotional offers, feature updates, or monthly newsletters discussing current trends relevant to their product. The styles and structures of email campaigns for ...
                                                                                                      • Journey reports

                                                                                                        Once you've activated your journey you will be able to view the reports. There are three types of reports: Version-based report Detailed report Action-based report Version-based report To view version-based report: From the Navigation toolbar, select ...
                                                                                                      • Blank journey template

                                                                                                        Define a trigger type, configure the process elements, and the end-of-journey actions the way you want. Create a blank journey From the Navigation toolbar, select Journeys and choose All journeys . Click Create journey in the top-right corner. Select ...
                                                                                                      • Pre-designed journey templates

                                                                                                        Types of pre-designed journeys There are eight types of pre-designed journeys, each having a specific application. On form submission This journey initiates whenever there is a sign up via the signup form associated with it. You can schedule a series ...
                                                                                                      • Can I edit an active journey?

                                                                                                        Yes. Editing an active journey will create another version of the journey. You can activate the new version once you're done with the changes. When the new version is activated, the previous version will freeze and will process only the leads who've ...
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