What is the difference between a workflow and an autoresponder?

What is the difference between a workflow and an autoresponder?

An autoresponder allows you to send out emails based on a single condition. You can send followup messages with the same autoresponder. Using a workflow, you can perform multiple actions based on multiple criteria, but to create followup messages you must define another workflow.

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                                                                                                      • Related Articles

                                                                                                      • Instant workflow

                                                                                                        This workflow, once activated, will trigger each time the conditions are satisfied. User scenario Jane has an online store for antiques. Leads join her mailing list through the signup form embedded in her website. To promote her collection of antique ...
                                                                                                      • Can I edit a workflow after activation?

                                                                                                        No. Once a workflow has been activated, it cannot be edited.
                                                                                                      • Activity-based workflow

                                                                                                        This workflow's trigger is based solely on lead activity. These are pre-definable workflows that can be invoked for any entity, including signup forms, campaigns, and more.  User scenario 1 Jane has embedded signup forms in her website, blog, and ...
                                                                                                      • Time-based workflow

                                                                                                        This workflow triggers at the time you specify, either once or recurrently. User scenario One-time workflow Jane sends promotional email campaigns to all leads in her mailing list. She wants to give special offers to her active leads. To decide who ...
                                                                                                      • When will an instant workflow trigger, and who will it trigger for?

                                                                                                        An instant workflow will trigger for leads as soon as they match the specified criteria.
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