Can I use a public domain-based email address to send marketing emails?
We do not recommend this. Here are a few reasons why:
- Higher
probability of landing into spam because marketing emails sent via
public domains are considered fraudulent by ESPs and ISPs.
- Anyone can use a public domain to send emails. It doesn't build trust among your recipients.
- If
you use your own domain, the user can instantly recognize you from
hundreds of emails they may receive from your competitors. For example, john@zylker.com is more familiar and trustworthy than john@yahoo.com.
- If you have your own domain, you can authenticate it with Zoho Marketing Automation and shield your organization domain's reputation.
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