I see that my email campaigns are about 80 percentage unopened. What does this signify?

I see that my email campaigns are about 80% unopened. What does this signify?

This means that the 80% of the people who have received your email have not read your email, or have deleted the email without opening it.

There is also a possibility that your recipients have viewed your email but didn't load all of the images in your email content.

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