Why should you use webhooks?

Why should you use webhooks?


Zoho MarketingHub features webhooks as a service that lets you collect information about the campaigns you send and also about the leads in your lists. Zoho Marketing Automation provides two types of webhooks:

  • Lead webhook: This webhook allows you to track lead activities in your mailing lists, such as subscribes, unsubscribes, and bounces.
  • Campaign webhook: This webhook allows you to track your campaigns' status from the time of campaign creation to delivery to its recipient.


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