A Link Click Goal allows you to track when a visitor clicks on a hyperlink (<a> tag) on your website. This goal type is designed specifically to measure navigation behavior - whether users click internal links, external links, download links, or important navigation items.
Whenever a visitor clicks a link that matches the defined tracking condition, PageSense records it as a conversion.
Even if the same visitor clicks the link multiple times, it is counted as one conversion per visitor, ensuring accurate reporting without inflated numbers.
This goal type is ideal when the action you want to measure is based on navigation through a URL, rather than interaction with a button or dynamic UI component.
Link Click Goals are most effective when:
You want to measure clicks on navigation menu links.
You want to track clicks to pricing, product, or contact pages.
You want to track outbound partner or affiliate links.
You want to analyze footer link engagement.
You want to measure internal navigation behavior.
The link does not redirect to a unique confirmation page.
You are optimizing anchor text or navigation placement in an experiment.
If your conversion depends on link navigation rather than button interaction, Link Click is the appropriate goal type.
Goal Name
Displays the name of each goal, making it easy to identify what action is being tracked.
Status
Indicates whether the goal is currently running or inactive.
Visitors
Shows the number of visitors who were eligible for the goal during the selected time period.
Conversions
Displays how many visitors successfully completed the goal action.
Average Conversion Time
Represents the average time taken by visitors to complete the goal after landing on the page.
Created Date
Helps you track when the goal was set up, useful for audits and performance comparisons.
Sorting and Filters
Allows you to sort goals by name, visitors, conversions, average
conversion time, or recently created goals for quicker analysis.
URL Match Type | When to use | Example | What it tracks |
Simple URL | When tracking a single static page | Only that specific page | |
Exact URL | When the URL must match exactly | Tracks only the exact URL entered | |
URL contains | When tracking multiple related options | Tracks all URLs containing “/product” | |
Starts with | When tracking a section or a folder | Tracks all blog pages | |
Ends with | When tracking pages with a common ending | Tracks any URL ending in ''thank-you'' | |
Matches with | For flexible partial matching | https://zylkerautomation.zohocommerce.com/offer | Tracks URL matching similar patterns |
| Regex | For dynamic or complex URL structures | Tracks product pages with numeric IDs | |
| Page Groups | When tracking a predefined group of URLs | Zylker – Marketing Campaign Pages | Tracks all URLs inside the defined group |
Select the appropriate match type.
Enter the corresponding URL value.
Add multiple conditions if the link appears across different sections.
Choose carefully to avoid tracking unintended pages or missing valid conversions.
URL Match Type | When to use | Example | What it tracks |
Simple URL | When tracking a single static page | Only that specific page | |
Exact URL | When the URL must match exactly | Tracks only the exact URL entered | |
URL contains | When tracking multiple related options | Tracks all URLs containing “/product” | |
Starts with | When tracking a section or a folder | Tracks all blog pages | |
Ends with | When tracking pages with a common ending | Tracks any URL ending in ''thank-you'' | |
Matches with | For flexible partial matching | https://zylkerautomation.zohocommerce.com/offer | Tracks URL matching similar patterns |
| Regex | For dynamic or complex URL structures | Tracks product pages with numeric IDs | |
| Page Groups | When tracking a predefined group of URLs | Zylker – Marketing Campaign Pages | Tracks all URLs inside the defined group |
Whenever a visitor clicks a link whose destination matches the defined URL condition, PageSense records it as a conversion.
For example:
To track all product links:
URL Contains → https://zylkerautomation.zohoecommerce.com/product
Use Exact or Simple URL when tracking a specific high-value page.
Use Contains or Starts With for broader tracking.
Avoid overly broad conditions unless intentional.
Ensure your link condition does not overlap with unrelated URLs.
Accuracy in defining the link condition is essential for reliable reporting.
Before launching:
Double-check page targeting conditions.
Confirm exclusions are correctly set.
Ensure the link URL condition is accurate.
Once everything is verified, click Launch.
PageSense will begin tracking link clicks immediately after activation.
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