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Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conver...
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In today's market, the importance of customer behavior is astounding, with a vast amount of research and resources going into finding how customers make decisions. The process...
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Hi email champs,  As email marketers, we find great lessons in each other's works—be it the subject lines that worked good, the design that was received well, or the CTA that ...
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In the last post, we learned about the subject line. Today we'll be learning about the preheader. A preheader is the short text that follows the subject line in an email. The ...
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Hello, As part of our new user management setup, we recently introduced portals and workspaces. Portals enable you to manage multiple products under a single brand within a si...
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Hello!   We are happy to announce that Zoho Campaigns has further improved its integration with LinkedIn to provide more services. This time, we've come up with a new feature ...
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Hello all, You don't have to wait for 24 hours to pull data from CRM to Campaigns anymore. Instantly bring subscriber data from contacts, leads, and custom modules and get goi...
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If crafting content for emails, getting creatives done, and running email campaigns is your love, then unsubscribes are the heartbreakers.  You can save your emails from being...
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Zoho CRM allows businesses a platform to manage sales, end to end. Zoho Campaigns manages email marketing through designing, customizing, and delivering communications. With o...
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Dynamic content has become an inevitable part of email marketing. It's basically the process of displaying content to your leads that is relevant to them based upon them match...
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Hello! In recent times, many of our users wanted to send Autoresponders to existing contacts. Since, these contacts existed already; they will never be receiving that message ...
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If you're an email marketer, it's not wrong to think that every email of yours should resonate with your subscribers. But again, it's absolutely not right to think so, when su...
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Hello all, Good day! This is an update regarding removal of a feature from CRM integration. Recently we identified that the option 'Fetch Accounts Fields' in the Instant sync ...
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Building a target audience might be right up your alley, but before that, have you taken some time to check if your subscribers are well-informed about your organization? Whil...
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Recently, we added the option to include Imprint Information in your emails, as mentioned in one of our forum posts. With this update, we have made the feature more effective ...
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You've designed your own email template, come up with spellbinding content, and put in all your effort to create your best campaign to date, but you end up sending it to your ...
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Zoho Campaigns is here with what is possibly its biggest GDPR-themed release yet. With a wave of additions and improvements, Campaigns makes complying with GDPR a breeze for e...
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A couple of weeks ago, Yahoo as well as AOL made a significant change in their email validation policy where they have increased their email security by strengthening their DM...
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In the previous post, we learned techniques to craft a win-back campaign. Today we'll be focusing on best practices to run a holiday campaign.   The holiday season is the most...
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In the previous post, we learned techniques to fine-tune your sending practices. Today we'll be focusing on best practices to craft a win-back campaign.   Sometimes, contacts ...
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    Reach and engage your customers with email marketing.
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