Is it mandatory to authenticate my email domain?
No, it is not mandatory to authenticate your email domain. However, we strongly recommend that you authenticate your sender domain as it will help your emails land in the inbox and safeguard them from being tampered with by fraudsters.
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Getting started with email deliverability
Identifying the needs and interests of contacts and conceptualizing email campaigns around those are part and parcel of a marketer's daily routine. Sometimes marketers may assume that crafting a compelling campaign alone will help them hit their ...Steps to authenticate your sender domain
At Zoho Campaigns, we strongly urge you to authenticate your domain by implementing SPF and DKIM. SPF Sender Policy Framework is an authentication technique that helps receiving email servers identify legitimate email senders and prevent spam ...Eight common practices that affect email deliverability
Email deliverability is the ability to land emails in the inbox of your recipients. If your campaign's deliverability takes a hit, it might be due to certain email marketing practices you follow. Let's dive deep and learn about practices that affect ...How a public domain sender address affects email deliverability
Whenever you send campaigns, they will be delivered to the receiving server of the respective mailbox provider. The receiving server will offer inbox placement after carefully scrutinizing the email. If the emails are from a source that the mailbox ...Do I need to be tech-savvy to authenticate my domain?
No, you need not be tech-savvy to authenticate your domain. If you have access to your domain DNS Page, you can click here to learn more about implementing domain authentication. If you don't have access to the DNS page, you can check with your IT ...