Enrich your CRM data and keep them updated
You spend a lot of your time and efforts in generating quality leads for your business. While generating leads is a challenge in itself, the real deal begins when sales reps try to nurture these leads and convert them as customers. So how equipped is your sales team with information about your leads matters a lot.
For example, you might be using webforms to generate leads and collect customer information from your website. The lesser your webform fields are, the more your sign-ups right? From optimizing your forms with minimal fields to keeping them in sync with your CRM, you might be doing a great job in generating leads. And yet, nurturing these leads and converting them as customers has never been a cake-walk for the sales reps. Ever wonder why?
There's never "too much" data when it comes to lead nurturing and conversion
Did you know that sales reps spend only about 37% of their time in actual selling?
Incomplete information about your leads and contacts coming in to your CRM is pretty much normal, which means data for your sales reps to nurture and convert them is also meager. Not just webforms, but also leads from any source lack the information that is required to make a sales pitch.
Incomplete information about your leads and contacts coming in to your CRM is pretty much normal, which means data for your sales reps to nurture and convert them is also meager. Not just webforms, but also leads from any source lack the information that is required to make a sales pitch.
For any sales rep, the more data they have about a lead, the more the odds of making the sale. In order to qualify a lead and keep a decent conversation going, sales reps require certain basic information about their leads and their business. Without which, they eventually end up spending a lot of their time doing research and filling fields in CRM manually. Not to mention, it becomes hard to get on the customers' good books.
And even after all of the time and efforts spent on research, how often do you think the lead or contact information becomes inadequate, incorrect or out-of-date?
According to LeadGenius, 1-6.5 percent of your customer data loses validity every month due to turnover rates.
Keeping your customer data fresh and accurate is as important and as challenging as fetching the data itself.
Data Enrichment by Zia
Good news is, Zia can help you in keeping your Zoho CRM data complete and updated by enriching your record information with useful details such as company, phone number or address.
Zia lets your sales reps do smart work, saving a lot of their time to focus on building substantive conversations with leads and converting them. With as little information as an email address or a domain, Zia brings more information about the lead, maps them to the right field, and lets you decide if you want to overwrite your record information. Zia even remembers the last time your data was enriched, so you know how fresh is your data. You can read more about how Zia enriches your Zoho CRM data here.
To install Data Enrichment by Zia for your Zoho CRM account, click here.
Access your files securely from anywhere
Zoho Developer Community
New to Zoho LandingPage?
Zoho LandingPage Resources
New to Zoho Survey?
New to Zoho CRM Plus?
Deliver unforgettable customer experiences
New to Zoho CRM Plus?
Deliver unforgettable customer experiences
New to Zoho Marketing Plus?
Everything you need to run your marketing
New to Zoho Marketing Plus?
Everything you need to run your marketing
New to Bigin?
Topic Participants
Aishwarya EK
Victor MOREIRA
Sunderjan Siddharth
ASAP
Pheranda Nongpiur
Sticky Posts
Focus Group Webinar - Streamline Record Creation with Wizards
Hi there, With all the time your users spend on record creation, do you feel like they have the most seamless experience while doing it? For different types of records or those with a LOT of fields, do your users spend time navigating to enter data repeatedly?Notes and Attachments visibility can now be restricted based on profiles
Dear All, We hope you're well! We are here with a quick update about Notes and Attachments profile permissions. In the past, a record's Notes and Attachments were visible by default to all users with record access. However, as notes and attachments canIdentify and prioritize profitable deals: Zoho CRM Forecasts help users focus on revenue-driving opportunities
Post moderated on: 7th November: Release update: This feature is now available for users in all DCs. Dear Customers, We hope you're well! At any given time, a sales rep handles multiple deals, each progressing at its own pace. But not all deals will succeed—someGain control over record sharing with portal users through our new enhancement: criteria-based data exposure
Dear Customers, We hope you're well! Portals is a self-service avenue through which your clients can access and manage their direct and related data in Zoho CRM. This empowers them to be more independent and enables them to experience a sense of transparencyContext and convenience just got better with Zia's email intelligence
Dear Customers, We hope you're well! We are in 2024, and email as a tool is only getting more powerful each day. While it enables seamless daily correspondences, we are here with a set of abilities that will enhance your user experience and save several
New to Zoho TeamInbox?
Zoho TeamInbox Resources
Zoho DataPrep Resources
Zoho CRM Plus Resources
Zoho Books Resources
Zoho Subscriptions Resources
Zoho Projects Resources
Zoho Sprints Resources
Qntrl Resources
Zoho Creator Resources
Zoho Campaigns Resources
Zoho CRM Resources
Design. Discuss. Deliver.
Zoho Show Resources
Get Started. Write Away!
Writer is a powerful online word processor, designed for collaborative work.
Zoho CRM コンテンツ
-
オンラインヘルプ
-
Webセミナー
-
機能活用動画
-
よくある質問
-
Ebook
-
-
Zoho Campaigns
- Zoho サービスのWebセミナー