Extension pointers #14: Extend end-user benefits and allow personalization by implementing extensions with custom actions

Extension pointers #14: Extend end-user benefits and allow personalization by implementing extensions with custom actions

From our earlier post on custom actions, we know that we can create templated actions, share them with end users, and allow them to reuse those actions to achieve personalized outcomes. In this post, we'll look at how custom actions make it easy for users to carry out these templated tasks to get customized results.
 
Consider the following scenario: a hardware company that already uses Zoho CRM then utilizes Zoho Projects to implement and work on the deals they've won. Assume that the Zoho Projects portal has two projects: one for handling smaller revenue deals that require minimum development and less time, and the other for managing larger revenue dealsthat will eventually demand more time and resources for execution.
 
As an end user processing deals in Zoho CRM, it would be extremely convenient for the company to have the deals automatically fall into the appropriate projects, such as a task based on the expected revenue. Furthermore, it would be ideal to send emails to the customer with whom they have made the deal to request anything needed from their end in order to move forward with the implementation of the deal. Let's see how we can achieve this with the help of custom actions.
 
We have detailed posts on the steps to create a custom action along with a live example. Now, let's reiterate and go over the steps to achieving the above use case. 
 

Developer activities 

1. Create a connector for Zoho Projects.
2. Create a custom user interface (widget-connected app) that allows the user to select the project where the deal should be created as a task, as well as add the personalized email subject and body that will be sent to the user. 
3. Create a custom action in the Zoho Developer console. 
  • Associate the custom user interface to the custom action. 
  • Define an action that creates a task in the selected project and also sends an email to the customer based on the values entered by the end user in the custom UI. 

Extension/end-user activities 

4. Create workflows as an end-user (i.e., set criteria on expected revenue; provide personalized values for email subject and body, and choose the project in which the deal fulfilling the set criteria should be created as a task) and assign a custom action to them. 

Developer activities

1. Creating a connector 

  • Create a new connector in your extension for Zoho Projects using the Connectors feature under Utilities in the left panel of the Zoho Developer console. 
Note: Zoho Projects follows the OAuth 2.0 protocol for its authentication mechanism. You can refer to this post to learn more about the steps to register Zoho Projects and retrieve your client credentials.
  • Add the necessary connector APIs for your functionality. 
  • The Zoho Projects REST APIs added for our example are mentioned below.
Connector API Name
Method type
URL
Get Projects
GET
https://projectsapi.zoho.com/restapi/portal/${portalid}/projects/
Create project task
POST
https://projectsapi.zoho.com/restapi/portal/${portalid}/projects/${projectid}/tasks/?name=${name}&description=${description}
 
Please refer to the Zoho Projects REST API guide for details. 

2. Create a custom user interface: 

1. Create a custom user interface that allows the end user to select the project in which they want to create the deal as a task, as well as enter the email subject and body that should be sent to the contact associated with the deal.
2. You can find the HTML code for the custom UI as an attachment to the post.
  • In the HTML code, we have two text fields to get the user inputs for the email subject and body.
  • We have also invoked the connector API to get projects from a portal. The response is then populated and displayed as a dropdown list to allow the user to select the project in which they want the deal to be created as a task.
  • In the HTML code snippet, we have hard coded a static value for the Zoho Projects portal.
Note: Depending on your business use case requirements, you can create custom variables to prompt the user to input their Zoho Project portal ID, or you can create a setting widget that displays the user's portals, allowing the user to choose the portal in which they want to have the deals created as tasks as well.
  • ZOHO.CRM.ACTION.setConfig - In this example, we have utilized the setConfig method. This method can be used to set values to variables which can be retrieved later through the widget's page load response
➤ For our example, we have used the setConfig method to set various Zoho CRM deal and email (subject and body) user input values to variables. We have later obtained these saved values through the widget's page load response, which contains a configdata key with these set data as its values. 
➤ Sample page load response when ZOHO.CRM.ACTION.setConfig is used in our example:
"module": "Deals",
"configdata": {
DealTest: "Sample Digital Marketing Project"
Dealdescription: "${!Deals.Description}"
Dealname: "${!Deals.Deal_Name}"
Message: "Sample Message"
Subject: "Deal Won!"
To: "${!Deals.Contact_Name.Email}"
➤ We have then used the preset saved values available in the configdata key to prepopulate the widget UI every time it loads. 

3. Create a custom action

  • Go to the Zoho Developer console and select the extension in which you want to create the custom action.
  • Create a custom action by navigating through Automate - > Custom Actions, under the Build section in the left panel. Click Create Action.
  • Enter the Custom Action Name and Description. Click Next.

  • Provide the location of the html file (widget UI) to complete the resource path. Click Next, then click Create Function.

  • Enter the Deluge function to perform our use case functionality.
  • Click Save & Close, then click Save.
Deluge function code snippet:
 
dynamic_map = Map();
dynamic_map.put("portalid","xxxxxx");
dynamic_map.put("projectid",input.config.get("Dealproject"));
dynamic_map.put("name",input.config.get("Dealname"));
dynamic_map.put("description",input.config.get("Dealdescription"));
response = zoho.crm.invokeConnector("xxxxx.zohoprojects.createprojecttask",dynamic_map);
sendmail
[
from :zoho.adminuserid
to :input.config.get("To")
subject :input.config.get("Subject")
message :input.config.get("Message")
]
  • In the above Deluge code, we have performed the functionality of creating the deal as a task in Projects and sending an email to the deal's contact with the input provided by the end user in their CRM account while associating the custom action to a workflow. 

Custom action in effect (End-user):

Create workflows:

  • As an end user who has the extension which features the custom action installed in the Zoho CRM account, go ahead and create workflows to define criteria and associate the custom action.
  • In our case, we have two workflows:
➤ One for smaller deals where the expected revenue is less than 1000 USD


➤ One for larger deals where the expected revenue is greater than or equal to 1000USD


 
  • Upon choosing the custom action, the custom UI appears where-in you can provide user specific input for email body and subject and also choose the project where you want deal to be created as a task in Zoho Projects. 
Smaller revenue deals:
                                                       
Larger revenue deals:
                                                      
  • When a deal with the necessary criteria is satisfied, an email is sent out to the deal's contact with the subject and body provided by the end user. A task is also created in Zoho Projects with some specific deal details. 
This is one business case where you can use custom action. As a parallel use case to the above example itself, say you have multiple projects in Zoho Projects, each used to work on different case categories (bugs, issues, feature request, etc.). You could develop the same kind of template and allow end users to configure the criteria and outcomes accordingly. 
 
You could also use custom actions feature to perform templated actions to obtain personalized outcomes depending on your business needs. We hope you found this information helpful. Keep following this space for more information!
 
 SEE ALSO:
 

    Access your files securely from anywhere

        All-in-one knowledge management and training platform for your employees and customers.






                              Zoho Developer Community




                                                    • Desk Community Learning Series


                                                    • Digest


                                                    • Functions


                                                    • Meetups


                                                    • Kbase


                                                    • Resources


                                                    • Glossary


                                                    • Desk Marketplace


                                                    • MVP Corner


                                                    • Word of the Day


                                                    • Ask the Experts



                                                              • Sticky Posts

                                                              • Kaizen #198: Using Client Script for Custom Validation in Blueprint

                                                                Nearing 200th Kaizen Post – 1 More to the Big Two-Oh-Oh! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
                                                              • Kaizen #226: Using ZRC in Client Script

                                                                Hello everyone! Welcome to another week of Kaizen. In today's post, lets see what is ZRC (Zoho Request Client) and how we can use ZRC methods in Client Script to get inputs from a Salesperson and update the Lead status with a single button click. In this
                                                              • Kaizen #222 - Client Script Support for Notes Related List

                                                                Hello everyone! Welcome to another week of Kaizen. The final Kaizen post of the year 2025 is here! With the new Client Script support for the Notes Related List, you can validate, enrich, and manage notes across modules. In this post, we’ll explore how
                                                              • Kaizen #217 - Actions APIs : Tasks

                                                                Welcome to another week of Kaizen! In last week's post we discussed Email Notifications APIs which act as the link between your Workflow automations and you. We have discussed how Zylker Cloud Services uses Email Notifications API in their custom dashboard.
                                                              • Kaizen #216 - Actions APIs : Email Notifications

                                                                Welcome to another week of Kaizen! For the last three weeks, we have been discussing Zylker's workflows. We successfully updated a dormant workflow, built a new one from the ground up and more. But our work is not finished—these automated processes are


                                                              Manage your brands on social media



                                                                    Zoho TeamInbox Resources



                                                                        Zoho CRM Plus Resources

                                                                          Zoho Books Resources


                                                                            Zoho Subscriptions Resources

                                                                              Zoho Projects Resources


                                                                                Zoho Sprints Resources


                                                                                  Qntrl Resources


                                                                                    Zoho Creator Resources



                                                                                        Zoho CRM Resources

                                                                                        • CRM Community Learning Series

                                                                                          CRM Community Learning Series


                                                                                        • Kaizen

                                                                                          Kaizen

                                                                                        • Functions

                                                                                          Functions

                                                                                        • Meetups

                                                                                          Meetups

                                                                                        • Kbase

                                                                                          Kbase

                                                                                        • Resources

                                                                                          Resources

                                                                                        • Digest

                                                                                          Digest

                                                                                        • CRM Marketplace

                                                                                          CRM Marketplace

                                                                                        • MVP Corner

                                                                                          MVP Corner









                                                                                            Design. Discuss. Deliver.

                                                                                            Create visually engaging stories with Zoho Show.

                                                                                            Get Started Now


                                                                                              Zoho Show Resources

                                                                                                Zoho Writer

                                                                                                Get Started. Write Away!

                                                                                                Writer is a powerful online word processor, designed for collaborative work.

                                                                                                  Zoho CRM コンテンツ




                                                                                                    Nederlandse Hulpbronnen


                                                                                                        ご検討中の方




                                                                                                                • Recent Topics

                                                                                                                • Has anyone been experiencing slow issues?

                                                                                                                  Dear all, I just want to ask if anyone has been experiencing slow issues with Zoho Creator in the past two weeks? I worked with the ISP to improve network quality by changing routes and upgrading bandwidth, but nothing changed. I am in Vietnam.
                                                                                                                • Zoho Projects Roadshows 2025 - USA

                                                                                                                  Dear Users, After an amazing response to our roadshows in 2024, we are excited to be back for the second year in a row! Join our team of experts as they walk you through the most-used features in Zoho Projects, explore powerful automation capabilities,
                                                                                                                • Billing Management: #6 Usage Billing in SaaS

                                                                                                                  Imagine a customer shuffling across multiple subscriptions, a streaming service, a music app, cloud storage, and a design tool. Each one charges a flat monthly fee, regardless of how much or how little they use. Some months, the customer barely opens
                                                                                                                • Is there anyone who has been experiencing issues regarding the Zoho Creator Certification Website in the past 2 weeks?

                                                                                                                  Dear all , I just wanted to ask is there anyone who was planning on taking the Zoho Creator Developer Certification Test in the past 2 weeks and have been facing errors stating that the website is under maintennance and also not allowed to access the
                                                                                                                • Allow syncing Activities from other applications

                                                                                                                  Marketing Automation could be a much more powerful platform if you were able to sync activities into the platform (e.g. purchase, donation, etc) outside of a user doing something on your website. I'd love it if you could sync Custom CRM Modules as activities,
                                                                                                                • Global Sets for Multi-Select pick lists

                                                                                                                  When is this feature coming to Zoho CRM? It would be very useful now we have got used to having it for the normal pick lists.
                                                                                                                • Integración Books para cumplir la ley Crea y Crece y Ley Antifraude (VeriFactu)

                                                                                                                  Hola: En principio, en julio de 2025, entra en vigor la ley Crea y Crece y Ley Antifraude (VeriFactu). ¿Sabéis si Zoho va a cumplir con la ley para cumplir con la facturación electrónica conectada a Hacienda? Gracias
                                                                                                                • Ask the Experts #1

                                                                                                                  Hello everyone! It’s time to transform how you manage projects. Define the processes. Automate the tasks. Streamline the workflows. Let us dive into automation in Zoho Projects — from configuring workflows and custom functions to building triggers, using
                                                                                                                • How to overcome Zoho Deluge's time limit?

                                                                                                                  I have built a function according to the following scheme: pages = {1,2,3,4,5,6,7,8,9,10}; for each page in pages { entriesPerPage = zoho.crm.getRecords("Accounts",page,200); for each entry in entriesPerPage { … } } Unfortunately, we have too many entries
                                                                                                                • Checking if Creator has Change History

                                                                                                                  Like zForms - whenever an entry was updated there's an option to attached change history to email notif. Trigger -> Successful form submission
                                                                                                                • how to use validation rules in subform

                                                                                                                  Is it possible to use validation rules for subforms? I tried the following code: entityMap = crmAPIRequest.toMap().get("record"); sum = 0; direct_billing = entityMap.get("direct_billing_details"); response = Map(); for each i in direct_billing { if(i.get("type")
                                                                                                                • Adding contact role to a specific deal js sdk malfunctioning

                                                                                                                  i was trying to add the contact role to a specific deal contact but repeatedly i am getting this error: { "code": "SUCCESS", "details": { "statusMessage": { "code": "INVALID_DATA", "details": { "expected_data_type": "jsonobject" }, "message": "body",
                                                                                                                • Q3 Updates from Bigin!

                                                                                                                  Hey Biginners, Hope you’re doing great! As we approach the end of 2025, we truly hope Bigin has been a part of helping you build your dream business this year! We've been busy working behind the scenes to bring you features that make running your business
                                                                                                                • Client Script | Update - Introducing Subform Events and Actions

                                                                                                                  Are you making the most of your subforms in Zoho CRM? Do you wish you could automate subform interactions and enhance user experience effortlessly? What if you had Client APIs and events specifically designed for subforms? We are thrilled to introduce
                                                                                                                • {"errors":[{"id":"500","title":"Servlet execution threw an exception"}]}

                                                                                                                  Here's the call to move a file to trash. The resource_id is accurate and the file is present. header = Map(); header.put("Accept","application/vnd.api+json"); data = Map(); data_param1 = Map(); att_param1 = Map(); att_param1.put("status",51); data_param1.put("attributes",att_param1);
                                                                                                                • Converting Sales Order to Invoice via API; Problem with decimal places tax

                                                                                                                  We are having problems converting a Sales Order to an Invoice via API Call. The cause of the issue is, that the Tax value in a Sales Order is sometimes calculated with up to 16 decimal places (e.g. 0.8730000000000001). The max decimal places allowed in
                                                                                                                • Zoho Canvas - Custom templates for related lists

                                                                                                                  Hi, I see that the example pages load always one of our related lists in a custom template, but I dont know how to work with that:  1) How can i make my own custom templates for related lists?  2) Where and how can i check out existing custom templates?
                                                                                                                • Kaizen #147 - Frequently Asked Questions on Zoho CRM Widgets

                                                                                                                  Heya! It's Kaizen time again, folks! This week, we aim to address common queries about Zoho CRM Widgets through frequently asked questions from our developer forum. Take a quick glance at these FAQs and learn from your peers' inquiries. 1. Where can I
                                                                                                                • open word file in zoho writer desktop version

                                                                                                                  "How can I open a Microsoft Word (.doc or .docx) file in Zoho Writer if I only have the file saved on my computer and Zoho Writer doesn't appear as an option when I try 'Open with'? Is there a way to directly open the .doc file in Zoho Writer?"
                                                                                                                • Zoho PDF editor has a lot of issues.

                                                                                                                  Zoho PDF editor needs a lot of work. It hangs and glitches a lot. Deletes annotations and clearings randomly.
                                                                                                                • Syncing contacts on Android

                                                                                                                  I'm using the Zoho mail app on Android and although I can see my contacts from within the app, they're not synced to my native contact list and so I can't access them from within the native dialer. Is there any way that I can sync my contacts into my native address book? Regards, Martin
                                                                                                                • Zohom mail

                                                                                                                  Plz resolve the problem . I hope u understand .
                                                                                                                • Zoho sheet desktop version

                                                                                                                  Hi Zoho team Where can I access desktop version of zoho sheets? It is important as web version is slow and requires one to be online all the time to do even basic work. If it is available, please guide me to the same.
                                                                                                                • ZOHO SHEETS

                                                                                                                  Where can I access desktop version of zoho sheets? It is important to do basic work If it is available, please guide me to the same
                                                                                                                • Using Zoho Flow to create sales orders from won deal in Zoho CRM

                                                                                                                  Hi there, We are using Zoho Flow to create sales orders automatically when a deal is won in Zoho CRM. However, the sales order requires "Product Details" to be passed in "jsonobject", and is resulting in this error: Zoho CRM says "Invalid input for invalid
                                                                                                                • Is Zoho Sheet available for Linux ?

                                                                                                                  Is Zoho Sheet available for Linux ?
                                                                                                                • Bharat

                                                                                                                  a
                                                                                                                • how to disable staff selection Zoho Booking integrated to SalesIQ?

                                                                                                                  currently there is only one Consultant in my Zoho Bookings like this I integrate Zoho Bookings into Zoho SalesIQ to create a chatbot. Unfortunately, even though I only have one consultant for a consultation, the user have to pick the consultant. It will
                                                                                                                • Zoho Bookings No Sync with Outlook

                                                                                                                  Zoho Bookings appointments are showing on my Outlook Calendar but Outlook events are not showing on Zoho Bookings. How do I fix this?
                                                                                                                • End Date in Zoho Bookings

                                                                                                                  When I give my appointments a 30 minutes time I would expect the software not to even show the End Time.  But it actually makes the user pick an End Time.  Did I just miss a setting?  
                                                                                                                • Custom confirmation message

                                                                                                                  How can I change the message that users see after they submit the booking form? I have to confirm some details before their appointment is officially "confirmed", so I want to change it where it doesn't say their appointment is "confirmed" but rather
                                                                                                                • Issue showing too many consultations in my workspace link.

                                                                                                                  Hi Team, I’ve set up two Workspaces to track meetings from different sources. So far, this has been working well, and the two Workspaces are differentiated without any issues. However, when I navigate to Consultations and share the link to my personal
                                                                                                                • Deluge sendmail in Zoho Desk schedule can't send email from a verified email address

                                                                                                                  I am trying to add a scheduled action with ZDesk using a Deluge function that sends a weekly email to specific ticket client contacts I've already verified the email address for use in ZDesk, but sendmail won't allow it in its "from:" clause. I've attached
                                                                                                                • unblock e-mail

                                                                                                                  please unblock my e-mails info@meatnews.gr and myrtokaterini@meatnews.gr
                                                                                                                • Changing Corporate Structure - How Best to Adapt Current and Future Zoho Instances

                                                                                                                  My current company is Company A LLC with a dba ("doing business as" - essentially an alias) Product Name B. Basically, Company A is the legal entity and Product Name B is what customers see, but it's all one business right now. We currently have a Zoho
                                                                                                                • How to Install Zoho Workdrive Desktop Sync for Ubuntu?

                                                                                                                  Hi. I am newbie to Linux / Ubuntu. I downloaded a tar.gz file from Workdrive for installing the Workdrive Desktop Sync tool. Can someone give me step by step guide on how to install this on Ubuntu? I am using Ubuntu 19.04. Regards Senthil
                                                                                                                • How to upload own video?

                                                                                                                  How can you upload your own video on your zoho website? I do not want to use another host, but i want to insert my own files. how can i do this?
                                                                                                                • Support new line in CRM Multiline text field display in Zoho Deluge

                                                                                                                  Hi brainstrust, We have a Zoho CRM field which is a Muti Line (Small) field. It has data in it that has a carriage return after each line: When I pull that data in via Deluge, it displays as: I'm hoping a way I can change it from: Freehand : ENABLED Chenille
                                                                                                                • Announcing new features in Trident for Windows (v.1.32.5.0)

                                                                                                                  Hello Community! Trident for Windows just got better! This update includes new features designed to improve and simplify email and calendar management—and it includes a feature you’ve been waiting for. Let’s dive into what’s new! Save emails in EML or
                                                                                                                • How to render either thumbnail_url or preview_url or preview_data_url

                                                                                                                  I get 401 Unauthorised when using these urls in the <img> tag src attribute. Guide me on how to use them!
                                                                                                                • Next Page