If I track link, button clicks on my site, how can I associate those tracked information with the right record in my CRM ?

If I track link, button clicks on my site, how can I associate those tracked information with the right record in my CRM ?

Hello Team

I am not IT person, I just wnat to know whether the following is possible or not, if possible, want to know general picture of how it can be implemented.


Besides standart fields of SalesIQ, if I want to track other parameters like rating, feedback, button and link clicks, can I use Salesiq's javascript/cookies?

Or do I need to have my own cookies to track above metrics? 

If the last is the only option, do I have chance to associate these parameters/metrics that are tracked by SalesIq and my web app's own cookies seperately with corresponding/related/right record in lead and contact module of ZCRM?

I am aware of that I can push and update records in CRM from my web app using Zoho CRM API.

Thank you for your detailed explanation.

BR
Non IT guy






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