[Live Expert Webinar] How to use the voice of your customers to increase conversions

[Live Expert Webinar] How to use the voice of your customers to increase conversions

Hello all,

Website copywriting is not about throwing fancy jargon and abstruse sentences on your page. It's an important skill that helps you connect with your visitors, create a lasting impact on them, and importantly, entice them to engage with your business.

In short, a good copy sells! 

But what differentiates a good copy from a bad one? Voice of your customers. This is what we're going to talk about in the first episode of our CRO Masterminds webinar series. 

Catch up with Rachael Pilcher, a successful B2B & SaaS conversion copywriter, on June 16 at 8 pm PT & June 17 at 3 pm NZST | 8:30 am IST as she throws light on "How to collect and use the voice of your customers to increase conversions. 

About Rachael Pilcher:

Rachael is a conversion copywriter specializing in websites and landing pages for passionate, authentic B2B and SaaS companies that are looking to differentiate themselves in the market. An enthusiastic advocate for remote work, Rachael has grown her business while living and travelling across 20 countries since 2016.

Some topics she'll cover:

  • The many benefits of doing customer research

  • The consequences of not doing research

  • Three simple ways to collect the voice of your customers

  • The questions you need to ask your customers

  • How to pull the right messages from your research

  • How to use these messages in your copy to drive conversions

Come, let's learn the art of conversion copywriting from the best. 


Save your spot right away!


We look forward to having you join us!


Pavithra Rajasekaran 

Zoho PageSense

P.S. Register even if you can't make it to the live session—we'll share the recording with you once it's over. 

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