Website copywriting is not about throwing fancy jargon and abstruse sentences on your page. It's an important skill that helps you connect with your visitors, create a lasting impact on them, and importantly, entice them to engage with your business.
In short, a good copy sells!
Catch up with Rachael Pilcher, a successful B2B & SaaS conversion copywriter, on June 16 at 8 pm PT & June 17 at 3 pm NZST | 8:30 am IST as she throws light on "How to collect and use the voice of your customers to increase conversions."
Rachael is a conversion copywriter specializing in websites and landing pages for passionate, authentic B2B and SaaS companies that are looking to differentiate themselves in the market. An enthusiastic advocate for remote work, Rachael has grown her business while living and travelling across 20 countries since 2016.
Some topics she'll cover:
The many benefits of doing customer research
The consequences of not doing research
Three simple ways to collect the voice of your customers
The questions you need to ask your customers
How to pull the right messages from your research
How to use these messages in your copy to drive conversions
Come, let's learn the art of conversion copywriting from the best.
We look forward to having you join us!
P.S. Register even if you can't make it to the live session—we'll share the recording with you once it's over.