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    • Announcements

    • Zoho User Groups (ZUG) in-person meetups USA (Eastern and Midwestern cities) July 12 - August 11,2022

      Hello Zoho Campaigns users,   It's that time of the year when we all get to meet each other.   However, this time we are going to come out of our online setups to catch up in-person. Our next leg of Zoho User Groups in-person meetup is going to take place
    • Announcing an important update to the Zoho CRM-Zoho Campaigns integration

      At Zoho Campaigns, 2021 has all been about improving the product's usability. From renewing the way you manage your contacts with topics, lists, and segments to updating the workflow automation feature, the goal has always been to keep Campaigns as simple
    • Zoho Campaigns, as a marketing solution for the ecommerce industry

      As a user of Zoho Campaigns, you've probably seen the ecommerce module inside the product.    Understanding that email marketing and ecommerce go hand-in-hand, we wanted to make Zoho Campaigns more effective for ecommerce email marketers. That's why a lot of ecommerce-centric updates were done in recent times. While our think tank and developers are invested in adding more capabilities, I thought I'd elaborate where Zoho Campaigns stands as a marketing solution for ecommerce email marketers right
    • 'Advanced Campaigns' and 'Regular Campaigns' are now merged!

      We are here with the first update of 2022. These changes in Zoho Campaigns are designed to make the user experience simpler for our customers. The changes will reflect from March 22, 2022 onwards. However, it will not affect any of your existing campaigns
    • Introducing Zoho Campaigns' exclusive edition for marketing agencies

      Handling omnichannel marketing activities for multiple clients is no joke and we understand that. Keeping the challenges of digital marketing agencies in mind, we are now launching an exclusive edition for digital marketers, allowing them to handle email

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                                                                                      • Sticky Posts

                                                                                      • Tip of the week 03 - Sending emails in batches

                                                                                        Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conversion—a big mailing list, an attractive template design, and the most-engaging message content, but after hitting the ‘send’ button, you may not get the expected conversions. Wondering why? Here’s one of the major reasons. Many marketers miss out on sending the email campaign the right way. Did you know that you should not be
                                                                                      • Zoho Campaigns Expert Diaries on SoundCloud, Spotify, Apple Podcasts, and YouTube

                                                                                        Hi email champs,  As email marketers, we find great lessons in each other's works—be it the subject lines that worked good, the design that was received well, or the CTA that had the maximum clicks. Email marketing encompasses a wide variety of topics spanning everything from creation and design to development and deliverability.  Here's when we from the Zoho Campaigns team found the need to build an email marketing community comprising of seasoned marketers and email geeks who can help each other
                                                                                      • Tip of the week 08 - Deliver rewarding emails to your subscribers

                                                                                        If you're an email marketer, it's not wrong to think that every email of yours should resonate with your subscribers. But again, it's absolutely not right to think so, when such emails aren't actionable and noteworthy. Since most of your subscribers look out for connecting with you, it's your responsibility as an email marketer, to send them quality information that'll enhance their marketing skills. What makes an email start that initial conversation with a subscriber or build that reliability with
                                                                                      • Instant Sync - Fetching Accounts Module Fields has been removed at the moment.

                                                                                        Hello all, Good day! This is an update regarding removal of a feature from CRM integration. Recently we identified that the option 'Fetch Accounts Fields' in the Instant sync was not working as expected so we're forced to remove it for any new syncs.
                                                                                      • Tip of the week 21 - Let subscribers know about your company's terms.

                                                                                        Building a target audience might be right up your alley, but before that, have you taken some time to check if your subscribers are well-informed about your organization? While people subscribe to your newsletters, offers, or any deliverables, it's important for them to know what they're complying to, when they choose your brand.  Telling your subscribers about how their data would be processed is an effective way of building a trustable relationship with them. By maintaining a transparent engagement