WhatsApp Message Pricing Changes (Effective July 1, 2025)
Starting July 1, 2025, Meta will introduce a per-message pricing model on the WhatsApp Business Platform, replacing the current conversation-based billing. This update affects all WhatsApp messages sent through Zoho Marketing Automation. We’ve brokenIntegrate with WooCommerce using Wordpress Plugin
We’re thrilled to announce a powerful update to the Zoho Marketing Automation WordPress plugin with WooCommerce integration! This enhancement enables new possibilities for businesses running online stores using WooCommerce, empowering them to merge seamlessIntroducing WhatsApp Marketing with Zoho Marketing Automation
Dear Marketers, In the world of marketing, personalizing engagements with customers is often exhaustive but—thanks to WhatsApp—not exactly mysterious. WhatsApp has evolved from a simple messaging platform to a sophisticated tool for sending out marketingImportant: Changes to Microsoft (Outlook) Bulk Email Sending
Dear Marketers, We want to bring your attention to an important upcoming change announced by Microsoft (Outlook) that will impact users sending bulk emails to Outlook.com, Hotmail.com, and other Microsoft-hosted inboxes. This update focuses on strengtheningImportant: Changes to Microsoft (Outlook) Bulk Email Sending
Dear Marketers, We want to bring your attention to an important upcoming change announced by Microsoft (Outlook) that will impact users sending bulk emails to Outlook.com, Hotmail.com, and other Microsoft-hosted inboxes. This update focuses on strengtheningPausing WhatsApp Marketing Messages for US Numbers Starting April 1, 2025
Dear Marketers, Starting April 1, 2025, WhatsApp will temporarily pause the delivery of all marketing template messages to users with US phone numbers (+1 dialling code and US area codes). You can read more about it here. This new measure by Meta is aExpanding profile stitching to SMS and WhatsApp
Customers interact with brands across multiple touchpoints—emails, websites, social media, and messaging platforms. Without the right tools, these interactions remain fragmented, making it difficult to get a complete view of your audience. This is whereThe difference between Zoho Marketing Automation and Zoho Campaigns
Greetings Marketers! This post aims to differentiate between Zoho Marketing Automation and Zoho Campaigns. By the time you get to the end of the post, you will be able to choose a product that objectively suits you. What is Zoho Marketing Automation?Google Analytics version update | GA 4
Hello Marketers. This post is to notify you about the update of Google Analytics 4(GA4), the next generation of analytics which collects event-based data. What's GA4 and Why does it matter? Google Analytics 4 is the latest edition of website and app analyticsEnhancing Data Accuracy: Bot Filtering & Apple Mail Privacy Protection Compliance
Dear Marketers, The wait is over! We’re thrilled to share that the enhanced bot filtering feature is now live in Zoho Marketing Automation. Thank you for your patience as we refined this tool to deliver deeper insights into your campaign performance.Introducing Bot Filtering for Accurate Email Campaign Analytics
Update : This feature has been revamped. For the most current information and improved functionalities, please visit the updated version here. Dear Marketers, We're excited to announce a new feature designed to enhance the accuracy of your email campaignLaunching Snowflake Integration: Streamline Contact Management in Zoho Marketing Automation
Hello Marketers, Here we are yet another addition to Zoho Marketing Automation, integration with Snowflake. This integration is designed to streamline your contact management and enhance your marketing efforts. Let's dive into the features that come along,Zoho Forms integration: Profile stitching with Zoho Marketing Automation
When it comes to marketing, knowing who your audience is and tracking their interactions is vital. That's why Zoho Marketing Automation has taken a significant leap forward with its enhanced profile stitching feature. With this update, you can track yourIntroducing automation and utility conversations in WhatsApp marketing
We’re excited to announce the addition of two new features to our WhatsApp integration: Automation and Utility conversations. These enhancements will allow you to streamline your marketing efforts and engage with your customers more effectively by automatingWorkspace and CRM Contact Sync Updates
Dear Marketers, We are delighted to bring you a fascinating update this holiday season. An update which will help marketers like you increase their focus and enhance contact management. These new features are designed to streamline your workflow, enhanceImportant compliance update: Ensure SMS delivery chain registration
Hello marketers, The Telecom Regulatory Authority of India (TRAI) has issued new compliance directives to ensure the responsible use of telecom resources and prevent unauthorized activities. These updates impact all principal entities (PEs), and complyingDrive more sales and create loyal customers this holiday season
Hey marketers! The holiday season is almost here, and we all know that means one thing: It's time to roll out those high-impact, unforgettable campaigns. Are you set to make the most of it? We're hosting an exclusive free webinar on November 14, and it'sLaunching Zoho Marketing Automation 2.0
Dear marketers, We are excited to announce the launch of Zoho Marketing Automation 2.0! We are sincerely grateful to the community for their support, encouragement, and feedback in this journey. Many members would be eager to get their hands on this excitingInstagram now available in Zoho Marketing Automation
Let's go Social! Hey Marketers, We’re more than thrilled to announce that Zoho Marketing Automation now lets you publish, schedule, and measure metrics of your Instagram posts directly from our platform! With this new integration, managing your socialImportant update: New TRAI guidelines for SMS campaigns
Note: This update is for users performing SMS marketing in India using Zoho Marketing Automation . Hello there, There's a big update from the Telecom Regulatory Authority of India (TRAI) that could impact how you send SMS campaigns, especially if you'reWhatsApp Reveals Revised Pricing Plan for Businesses in 2024
Exciting news for marketers! In a surprising and strategic move, Meta has drastically reduced WhatsApp utility messaging prices by up to 77%! Here’s a detailed breakdown of the new pricing structure: India: 67% reduction Brazil: 77% reduction Mexico:Announcing migration support for Zoho Marketing Automation 2.0
*** This post aims to cover details on how we support the migration plan from the older version of Zoho Marketing Automation, giving module specific guidance, timelines and some FAQs. *** Dear Marketing Automation Users, We understand your eagerness toUpdates for Zoho Marketing Automation 2.0 - Product Recommendation, RSS Campaigns, Cyclic Campaigns and more
Dear Marketers, We are here with a fresh set of updates for Zoho Marketing Automation. These updates are solely crafted for enhancing your marketing experience with the product and is available only on Zoho Marketing Automation 2.0. 1. Product recommendationEnhanced Email Security | Email Authentication Workshop - Google and Yahoo Email Policy Changes 2024
Dear Marketers, We're extending a special invitation to our exclusive Email Authentication Workshop, where we'll unravel the latest Gmail and Yahoo Mail updates that directly impact your email marketing strategy. Effective February 2024, gmail and yahooGoogle and Yahoo's 2024 email authentication requirements: A new era of security
Greeting of the new year! Starting February 2024, Gmail and Yahoo Mail are rolling out stringent email authentication requirements to combat malicious messages, reduce inbox clutter, thwart phishing attacks, diminish spam, and bolster data security. HereUpdate: Merge tag automation and footer creation
Note: This post is relevant only for existing users of Zoho Marketing Automation and not for the beta version users. Dear Marketers, We wanted to bring you to notice a few changes in Zoho Marketing Automation in terms of usability. Merge tags automationUpdate: Removal of Social Page Campaigns from Zoho Marketing Automation
Note: This post is relevant only for existing users of Zoho Marketing Automation and not for the beta version users. Dear Marketers, We would like to bring to your notice the removal of "Social Page Campaigns" from Zoho Marketing Automation. As per theUpdate: Removal of Unsplash integration - Zoho Marketing Automation
Hello there, We have an update for Zoho Marketing Automation on the way. We are removing Unsplash integration from Zoho Marketing Automation—a decision made in light of some recent changes to Unsplash's policy. We are removing the integration on MarchAnnouncing Zoho MarketingHub plugin for WordPress
Hello everyone, We are glad to be introducing the Zoho MarketingHub plugin for WordPress users. Now, you can understand visitor behavior on your WordPress pages and posts while getting them to convert into leads using signup forms. Read on to know how you can learn more about your WordPress site visitors using this plugin. 1) Understanding website visitors' behavior: Once you have connected your WordPress site with Zoho MarketingHub's Web Assistant tool, you can instantly set up tracking forZoho Marketing Automation Update: Topics, Contacts, and List Management
At Zoho Marketing Automation, our highest priority is making it easier for you to use our product to accomplish your business goals. With that in mind, we are updating three of our pivotal features: Topic, Contacts, and List Management. These existingImportant: Zoho MarketingHub is now Zoho Marketing Automation
Hello Everyone, We hope you all are doing well. We'd like to notify you that we have rebranded Zoho MarketingHub to Zoho Marketing Automation. We'll discontinue using the term "MarketingHub" from May 26, 2021. However, there will be no changes in theUpdate : Zoho Marketing Automation is HIPAA compliant now!
Hello Everyone, Hope you are doing well. We're glad to announce that Zoho Marketing Automation is now HIPAA compliant ! Zoho Marketing Automation is HIPAA compliant from September 21, 2021. The Health Insurance Portability and Accountability ActUpdate on MarketingHub in Zoho One
Hi Everyone, We have updated the total number of leads per employee in MarketingHub for Zoho One users. Earlier, for every employee in Zoho One you were allowed to add 500 leads in MarketingHub. The number of visitors would have been twice as that of the number of leads. After the new update, 1. For each employee license added/purchased in Zoho One, 5000 leads will be added to the MarketingHub account 2. We were offering 500 leads limit for each Zoho one account getting created in MarketingHub service.Important update: Please reauthorize your Zoho MarketingHub-Twitter integration
Due to an immediate API change, users who have integrated with Twitter will have to reauthorize their Twitter account integration in Zoho MarketingHub to continue the services. What are the basic things you should keep in mind before and after reauthorizing?Introducing the Zoho MarketingHub Community Learning
Hello everyone, We're glad to be kickstarting the Community activities for Zoho MarketingHub—our latest marketing automation software. Over the next few weeks and months, we'll keep you hooked with interesting and enlightening tips, webinars, live sessions, and one-on-one events. Follow our threads for constant updates, and share your thoughts through comments. Our major motive of building the Zoho MarketingHub Community is to encourage marketing automation enthusiasts to share their ideas, product-relatedZoho MarketingHub Community Meetups - UK | June 2019
Hello MarketingHub enthusiasts, We are glad to inform that we will be visiting the UK for our community meetups this June. The meetups will be held at nine cities—Bristol, Norwich, London, Brighton, Birmingham, Manchester, Leeds, Dublin, and Edinburgh. The event starts off with our Zoho CRM experts discussing the tips and tricks that help you streamline your sales activities. This will be followed by an exclusive one-hour session on all-things-marketing-automation (3.30 pm to 4.30 pm). What weIntroducing the very-first live Twitter chat for Zoho MarketingHub
Hello, everyone! Thank you very much for all of your contribution in our Community page. We’re up next with our very-first live Twitter chat, that’ll take place on 5th June, 2019, Wednesday, from 10:00 AM to 11:00 AM PDT. What's it? It's a live chat on Twitter—we ask you a question, and you reply to the question with your answer. We'll have a couple of experts such as industry specialists, partners, and knowledgeable speakers, taking part in the session too. Be sure to share as well as gain moreZoho MarketingHub and Zoho Campaigns Community Meetups - Australia - May-June, 2019
Hi everyone, We're all set to conduct Zoho MarketingHub Community meetups (along with Zoho Campaigns) in Australia during May-June, 2019. Cities: Brisbane, Sydney, Melbourne, Adelaide, and Perth Title: Graduating from single-channel to integrated multichannel marketing. Agenda: - Introduction to Campaigns & MarketingHub Community Learning - Email as a channel: Overview and benefits (ft. Zoho Campaigns) - Why do you need to move from a single-channel to multichannel setup? - The world of multichannelAsk the Experts 01 - Integrated Marketing Automation with Zoho MarketingHub
Hi everyone, Note: Ask the Experts is a virtual, 5-hour Q&A session, more like a live chat. You ask us your questions and our experts will help you out with answers. You are given the option to start asking your questions now, while our experts will be answering them only during the specified hours. I hope you're all enjoying the marketing automation experience with the all-new Zoho MarketingHub. Without further ado, we'd like to help you strengthen the basics of marketing automation as well as delve
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Announcements
WhatsApp Message Pricing Changes (Effective July 1, 2025)
Starting July 1, 2025, Meta will introduce a per-message pricing model on the WhatsApp Business Platform, replacing the current conversation-based billing. This update affects all WhatsApp messages sent through Zoho Marketing Automation. We’ve brokenIntegrate with WooCommerce using Wordpress Plugin
We’re thrilled to announce a powerful update to the Zoho Marketing Automation WordPress plugin with WooCommerce integration! This enhancement enables new possibilities for businesses running online stores using WooCommerce, empowering them to merge seamlessIntroducing WhatsApp Marketing with Zoho Marketing Automation
Dear Marketers, In the world of marketing, personalizing engagements with customers is often exhaustive but—thanks to WhatsApp—not exactly mysterious. WhatsApp has evolved from a simple messaging platform to a sophisticated tool for sending out marketingImportant: Changes to Microsoft (Outlook) Bulk Email Sending
Dear Marketers, We want to bring your attention to an important upcoming change announced by Microsoft (Outlook) that will impact users sending bulk emails to Outlook.com, Hotmail.com, and other Microsoft-hosted inboxes. This update focuses on strengtheningImportant: Changes to Microsoft (Outlook) Bulk Email Sending
Dear Marketers, We want to bring your attention to an important upcoming change announced by Microsoft (Outlook) that will impact users sending bulk emails to Outlook.com, Hotmail.com, and other Microsoft-hosted inboxes. This update focuses on strengthening
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Question about retrieving unsubscribed contacts (outside of lists) via API
Hello, I am currently using Zoho Marketing Automation and would like to integrate it with our company’s core system. For this purpose, I am exploring the API options available to retrieve contact information. Specifically, I would like to know if thereHow do I delete a folder in Marketing Automation?
Folders are used across contact lists and segments, and email templates. How do I delete a folder once it's been created?Anyone else unable to login to ZMA this weekend?
Hey Is anyone else unable to log into Zoho Marketing Automation at all this weekend? I've been trying on multiple devices - despot and mobile - and multiple browser. I've reset browsing data, gone incognito. Nothing - since Friday I've been unable toI want to send out a new newsletter each month
Without rebuilding a whole journey is there a way to create a new newsletter that is sent to an existing journey monthly?Marketing Automation List Entry Criteria is no longer an option
For a couple of years now we have used the "List Entry Criteria" option to filter our Journey recipient list. All of a suddent the option no longer exists for New Lists and I can only delete the option from existing lists but can no longer edit it. Anyone
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Sticky Posts
Marketer’s Space - WhatsApp Pricing Update: What Marketers Need to Know and Do
Hello Marketers, Welcome back to Marketer’s Space! WhatsApp made changes to their pricing model on July 1, 2025, moving from conversation-based pricing to a per-message pricing model. This week’s post focuses on what these changes mean for your WhatsAppWhatsApp Message Pricing Changes (Effective July 1, 2025)
Starting July 1, 2025, Meta will introduce a per-message pricing model on the WhatsApp Business Platform, replacing the current conversation-based billing. This update affects all WhatsApp messages sent through Zoho Marketing Automation. We’ve brokenMarketer’s Space - Automating CRM Actions with Journeys – Part 2
Hello marketers! Welcome back to another post in Marketer’s Space. In our previous post, we explored how CRM actions in Journeys help marketing and sales teams work together by nurturing CRM leads and pushing only engaged prospects back to sales. If youMarketer's Space: Leveraging CRM Data for Dynamic Content and Personalized Campaigns
Hello Marketers! Welcome back to another post in Marketer’s Space! We’re excited to continue our series on the many advantages of integrating Zoho CRM with Zoho Marketing Automation (ZMA). This series is designed to help you unlock the full potentialMarketer’s Space - Automating CRM Actions with Journeys - Part 1
Marketing and sales go hand in hand, yet teams often struggle with inefficiencies in lead management. Leads may go cold due to delayed follow-ups, and valuable prospects might get lost in the shuffle. This is where integrating Zoho CRM with Zoho Marketing
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