Troubleshooting steps for connecting Instagram with Zoho Social
An Instagram business account provides a chance for businesses to strengthen their marketing game. It gives detailed analytics about post performance, followers demographics, and the ability to advertise and promote ads. Similar to this is the Facebook page, where artists, public figures, organizations, and businesses can connect with their audience.
To optimize the usage of the features and tools available for your Instagram Business account, you have to link it to a Facebook page. By doing this, businesses who manage both channels will be able to post the same content to both places simultaneously, hence reducing the efforts. You can manage your messages from a unified inbox, sync all your business information, run ads on both platforms, set up Instagram shopping, and gain access to cross-app tools and various other business features.
Once you have authorized
your Instagram Business Profile with a Facebook Page, you can access features
like Direct Publishing, commenting, and creating hashtag search columns
on Zoho Social. Read more about why Facebook requires you to do this.
New Pages:
The New Pages experience on Facebook has been introduced as a resource for public figures, businesses, and others who want to build and connect with an audience, and manage their professional presence on Facebook. This comes with a redesigned layout and improved features to make the platform look more advanced.
The Facebook new page gives you access to new page management features, like the ability to assign and manage admin access permissions based on specific tasks.
All these business tools and features are only available if your connected Instagram account is a business account, as personal accounts can't be integrated via third-party apps.
If your Instagram account is a personal or creator account, you can convert it to a business account in the web app.
Reasons why you're unable to connect your Instagram account to Zoho Social:
- Your Instagram Business account is not properly connected with its Facebook Page.
- There are missing permissions for Zoho Social in your Facebook settings.
- You are yet to resolve missing alerts about your connection in Facebook - Meta Business Suite.
Here are some detailed troubleshooting steps to fix these issues, and connect your channels without any setbacks.
Fix your connection
To review the connection or to connect your Instagram and Facebook in New Pages:
- Go to business.facebook.com and switch to your Facebook business page.
- Check for alerts on the homepage.
- Click Get Started and confirm to provide access.
- Authenticate by logging into your Instagram account. This will confirm the connection and redirect you to Zoho Social.
To update missing permissions in New Pages:
Log in to Facebook and switch to your admin profile by clicking the profile photo at the top-right corner.
- Go to Settings & privacy -> Settings -> Business integrations.
- Click View and edit next to Zoho Social.
- Tick all the required permissions for your Facebook Page.
- Click Save.
- Click View and edit once more to review the provided permissions.
To initiate/check the connection in New Pages:
Go to Facebook and navigate to your Pages list.
Select the Facebook Page to be associated with your Instagram account.
- Go to Settings & privacy -> Settings -> Linked Accounts.
- Check if your Instagram account is listed. If not, authenticate and add the account.
- Once done, review if your Instagram account appears next to the Facebook Page in the left panel of your Meta Business Suite.
To initiate/check the connection in Instagram mobile app:
- Go to your profile by tapping
in the bottom right of your Instagram mobile app and click Edit Profile.
- Click Page and add your Facebook page.
You can either link to an existing facebook page, or disconnect and associate with the right facebook page.
We hope this helped resolve your issue.
If the connection problem persists, please reach out to the support team at support@zohosocial.com and share a screenshot of your Facebook page settings -> Instagram account for troubleshooting. 
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